--- title: "Nike Run Club vs Strava: Which is searched more?" description: "Is Nike Run Club or Strava more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Workout apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/workout-apps/compare/nike-run-club-vs-strava" publisher: "Brandwave" --- # Nike Run Club vs Strava: Which is searched more? Is Nike Run Club or Strava more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Workout apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Nike Run Club and Strava - **Competitive set**: Workout apps - **Market**: Global - **Month measured**: Sep 2026 - **Nike Run Club Share of Search**: 2.4% - **Strava Share of Search**: 73.1% ## Is Nike Run Club or Strava more popular in search? - In September 2026, Strava had more branded searches than Nike Run Club among workout apps worldwide. Strava had about 2.2 million branded searches, while Nike Run Club had 74,000. Strava made up 73.1% of all workout app searches we track, and Nike Run Club accounted for 2.4%. - Strava was ahead of Nike Run Club in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Nike Run Club’s share of searches among workout apps worldwide moved from 1.4% to 2.4%, and its estimated monthly branded searches moved from 40.5K to 74K. - Across the 12 months ending September 2026, Strava’s share of searches among workout apps worldwide moved from 63.2% to 73.1%, and its estimated monthly branded searches moved from 1.8M to 2.2M. ## Top workout apps in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Nike Run Club was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Strava was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Strava was listed before Nike Run Club in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Nike Training Club | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | FitOn | 2nd | 1 of 3 | 2 of 2 | 3 of 5 | | Peloton | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Fitbod | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Hevy | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Strava | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Nike Run Club | 7th | 2 of 3 | 1 of 2 | 3 of 5 | | Freeletics | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about workout apps - Asked ChatGPT "Which workout app should I use?": 1. Nike Training Club, 2. Fitbod, 3. Peloton, 4. Hevy, 5. Nike Run Club - Asked ChatGPT "What are the best workout apps?": 1. Nike Training Club, 2. Peloton, 3. Fitbod, 4. Strava, 5. Nike Run Club, 6. Hevy - Asked ChatGPT "What's the best workout app for home workouts?": 1. Nike Training Club, 2. FitOn - Searched Google, AI Overview "workout app": 1. Nike Training Club, 2. FitOn, 3. Hevy, 4. Strava, 5. Nike Run Club, 6. Peloton - Searched Google, AI Overview "home workout app": 1. Nike Training Club, 2. FitOn Not named in any answer: Freeletics. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for workout apps worldwide in September 2026? - In September 2026, Nike Run Club overtook Freeletics to rank 4th among workout apps worldwide, with 2.4% of the searches. - Estimated monthly branded searches for Strava worldwide rose 22.4% over 12 measured months, from 1.8M to 2.2M in September 2026. ## Month by month | Month | Nike Run Club estimated searches | Nike Run Club Share of Search | Nike Run Club rank | Strava estimated searches | Strava Share of Search | Strava rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 40.5K | 1.4% | 5 | 1.8M | 63.2% | 1 | | Nov 2025 | 33.1K | 1.1% | 7 | 1.8M | 63.1% | 1 | | Dec 2025 | 27.1K | 0.94% | 8 | 1.8M | 63.2% | 1 | | Jan 2026 | 33.1K | 1.1% | 8 | 1.8M | 60.7% | 1 | | Feb 2026 | 22.2K | 0.81% | 8 | 1.8M | 66.7% | 1 | | Mar 2026 | 27.1K | 0.86% | 8 | 2.2M | 71% | 1 | | Apr 2026 | 33.1K | 1% | 5 | 2.2M | 70.9% | 1 | | May 2026 | 27.1K | 0.86% | 8 | 2.2M | 71% | 1 | | Jun 2026 | 33.1K | 1.1% | 5 | 2.2M | 74% | 1 | | Jul 2026 | 27.1K | 1% | 6 | 1.8M | 70.1% | 1 | | Aug 2026 | 40.5K | 1.3% | 5 | 2.2M | 73.4% | 1 | | Sep 2026 | 74K | 2.4% | 4 | 2.2M | 73.1% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Nike Run Club’s and Strava’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Nike Run Club**: Measured on the search term “nike run club”. - **Strava**: Measured on the search term “strava”. - [Nike Run Club profile](/demand/global-en/brands/nike-run-club) - [Strava profile](/demand/global-en/brands/strava) - [All workout apps worldwide](/demand/global-en/categories/workout-apps): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Nike Run Club or Strava more popular in search? In September 2026, Strava had more branded searches than Nike Run Club among workout apps worldwide. Strava had about 2.2 million branded searches, while Nike Run Club had 74,000. Strava made up 73.1% of all workout app searches we track, and Nike Run Club accounted for 2.4%. ## Cite this page Brandwave. "Nike Run Club vs Strava: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/workout-apps/compare/nike-run-club-vs-strava This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/workout-apps/compare/nike-run-club-vs-strava. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.