--- title: "CyberArk vs Okta: Which is searched more?" description: "Is CyberArk or Okta more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Workforce identity platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/workforce-identity-platforms/compare/cyberark-vs-okta" publisher: "Brandwave" --- # CyberArk vs Okta: Which is searched more? Is CyberArk or Okta more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Workforce identity platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: CyberArk and Okta - **Competitive set**: Workforce identity platforms - **Market**: Global - **Month measured**: Sep 2026 - **CyberArk Share of Search**: 5.8% - **Okta Share of Search**: 52.9% ## Is CyberArk or Okta more popular in search? - In September 2026, Okta had more branded searches than CyberArk among workforce identity platforms worldwide. Okta had about 680,000 branded searches, while CyberArk had 74,000. Okta made up 52.9% of all workforce identity platform searches we track, and CyberArk accounted for 5.8%. - Okta was ahead of CyberArk in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, CyberArk’s share of searches among workforce identity platforms worldwide moved from 6.9% to 5.8%, and its estimated monthly branded searches moved from 90.5K to 74K. - Across the 12 months ending September 2026, Okta’s share of searches among workforce identity platforms worldwide moved from 52% to 52.9%, and its estimated monthly branded searches moved from 681K to 680K. ## Top workforce identity platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Okta appeared in all five answers. CyberArk was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Okta was listed before CyberArk in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Microsoft Entra | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Okta | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | CyberArk | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Ping Identity | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | SailPoint | 5th | 3 of 3 | 1 of 2 | 4 of 5 | | JumpCloud | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | OneLogin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Cisco Duo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about workforce identity platforms - Asked ChatGPT "Which workforce identity platform should I use?": 1. Microsoft Entra, 2. Okta, 3. CyberArk, 4. SailPoint - Asked ChatGPT "What are the best workforce identity platforms?": 1. Microsoft Entra, 2. Okta, 3. CyberArk, 4. SailPoint, 5. Ping Identity, 6. JumpCloud - Asked ChatGPT "What's the best workforce identity platform for employee access control?": 1. Microsoft Entra, 2. Okta, 3. CyberArk, 4. Ping Identity, 5. SailPoint - Searched Google, AI Overview "identity access platform": 1. Okta, 2. Microsoft Entra, 3. Ping Identity, 4. SailPoint - Searched Google, AI Overview "workforce identity platforms": 1. Microsoft Entra, 2. Okta, 3. CyberArk, 4. Ping Identity Not named in any answer: OneLogin and Cisco Duo. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for workforce identity platforms worldwide in September 2026? - In September 2026, Okta lost share of searches among workforce identity platforms worldwide, from 53.9% to 52.9%. - Estimated monthly branded searches for CyberArk worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026. ## Month by month | Month | CyberArk estimated searches | CyberArk Share of Search | CyberArk rank | Okta estimated searches | Okta Share of Search | Okta rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90.5K | 6.9% | 4 | 681K | 52% | 1 | | Nov 2025 | 90.5K | 7.4% | 4 | 679K | 55.6% | 1 | | Dec 2025 | 74K | 6.2% | 4 | 679K | 56.7% | 1 | | Jan 2026 | 90.5K | 7.2% | 4 | 681K | 54.1% | 1 | | Feb 2026 | 110K | 8.8% | 3 | 681K | 54.6% | 1 | | Mar 2026 | 90.5K | 6.3% | 4 | 839K | 58.3% | 1 | | Apr 2026 | 74K | 5.9% | 4 | 682K | 54.6% | 1 | | May 2026 | 74K | 6.1% | 4 | 682K | 56.3% | 1 | | Jun 2026 | 74K | 6% | 4 | 682K | 55.7% | 1 | | Jul 2026 | 74K | 5.9% | 4 | 681K | 54.6% | 1 | | Aug 2026 | 74K | 5.9% | 4 | 680K | 53.9% | 1 | | Sep 2026 | 74K | 5.8% | 4 | 680K | 52.9% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using CyberArk’s and Okta’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **CyberArk**: Measured on the search term “cyberark”. - **Okta**: Measured on the search terms “identity okta”, “okta”, “okta app”, “okta identity” and “okta software”, summed into one figure. - [CyberArk profile](/demand/global-en/brands/cyberark) - [Okta profile](/demand/global-en/brands/okta) - [All workforce identity platforms worldwide](/demand/global-en/categories/workforce-identity-platforms): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is CyberArk or Okta more popular in search? In September 2026, Okta had more branded searches than CyberArk among workforce identity platforms worldwide. Okta had about 680,000 branded searches, while CyberArk had 74,000. Okta made up 52.9% of all workforce identity platform searches we track, and CyberArk accounted for 5.8%. ## Cite this page Brandwave. "CyberArk vs Okta: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/workforce-identity-platforms/compare/cyberark-vs-okta This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/workforce-identity-platforms/compare/cyberark-vs-okta. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.