---
title: "WordPress backup plugins: Which are searched most?"
description: "Compare the wordpress backup plugins teams use. Share of Search among UpdraftPlus, Duplicator, WPvivid and BlogVault, the WordPress backup plugins Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/wordpress-backup-plugins"
publisher: "Brandwave"
---

# WordPress backup plugins: Which are searched most?

Compare the wordpress backup plugins teams use. Share of Search among UpdraftPlus, Duplicator, WPvivid and BlogVault, the WordPress backup plugins Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: WordPress backup plugins
- **Market**: Global
- **Brands compared**: 4
- **Month measured**: Sep 2026
- **Highest Share of Search**: UpdraftPlus, 38.2%

## Which brand is most popular in search among WordPress backup plugins worldwide?

- In September 2026, UpdraftPlus was the most searched among WordPress backup plugins worldwide, with an estimated 6.6K branded searches and 38.2% estimated Share of Search within this set.
- Duplicator is in 2nd place, 6.9 percentage points behind at 31.2% Share of Search.
- Across the 12 months ending September 2026, UpdraftPlus’ estimated Share of Search among WordPress backup plugins worldwide peaked at 48.1% in June 2026 and was lowest at 34.5% in December 2025.
- Across the 12 months ending September 2026, Duplicator’s estimated Share of Search among WordPress backup plugins worldwide peaked at 34.5% in December 2025 and was lowest at 24% in August 2026.
- Across the 12 months ending September 2026, WPvivid’s estimated Share of Search among WordPress backup plugins worldwide peaked at 19.4% in November 2025 and was lowest at 14.1% in June 2026.
- Across the 12 months ending September 2026, BlogVault’s estimated Share of Search among WordPress backup plugins worldwide peaked at 15.8% in August 2026 and was lowest at 11.6% in April 2026.
- Across the 12 months ending September 2026, UpdraftPlus, Duplicator, WPvivid and BlogVault held steady: their estimated Share of Search among WordPress backup plugins worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [UpdraftPlus vs Duplicator: compare search popularity](/demand/global-en/compare/duplicator-vs-updraftplus): 38.2% against 31.2% Share of Search.
- [UpdraftPlus vs WPvivid: compare search popularity](/demand/global-en/compare/updraftplus-vs-wpvivid): 38.2% against 16.8% Share of Search.
- [UpdraftPlus vs BlogVault: compare search popularity](/demand/global-en/compare/blogvault-vs-updraftplus): 38.2% against 13.9% Share of Search.
- [Duplicator vs WPvivid: compare search popularity](/demand/global-en/compare/duplicator-vs-wpvivid): 31.2% against 16.8% Share of Search.
- [Duplicator vs BlogVault: compare search popularity](/demand/global-en/compare/blogvault-vs-duplicator): 31.2% against 13.9% Share of Search.
- [WPvivid vs BlogVault: compare search popularity](/demand/global-en/compare/blogvault-vs-wpvivid): 16.8% against 13.9% Share of Search.

## How did search popularity change for WordPress backup plugins worldwide in September 2026?

- In September 2026, WPvivid overtook BlogVault to rank 3rd among WordPress backup plugins worldwide, with 16.8% estimated Share of Search.
- In September 2026, Duplicator gained estimated Share of Search among WordPress backup plugins worldwide, from 24% to 31.2%.
- In September 2026, UpdraftPlus lost estimated Share of Search among WordPress backup plugins worldwide, from 44.3% to 38.2%.
- In September 2026, BlogVault lost estimated Share of Search among WordPress backup plugins worldwide, from 15.8% to 13.9%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | UpdraftPlus | 38.2% | 6.6K | -18.5% | UpdraftPlus |
| 2 | Duplicator | 31.2% | 5.4K | +22.7% | Duplicator |
| 3 | WPvivid | 16.8% | 2.9K | 0.0% | WPvivid |
| 4 | BlogVault | 13.9% | 2.4K | -17.2% | BlogVault |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | UpdraftPlus | 9.9K | 38.1% | 1 |
| Oct 2025 | Duplicator | 8.1K | 31.2% | 2 |
| Oct 2025 | WPvivid | 4.4K | 16.9% | 3 |
| Oct 2025 | BlogVault | 3.6K | 13.8% | 4 |
| Nov 2025 | UpdraftPlus | 9.9K | 35.6% | 1 |
| Nov 2025 | Duplicator | 8.1K | 29.1% | 2 |
| Nov 2025 | WPvivid | 5.4K | 19.4% | 3 |
| Nov 2025 | BlogVault | 4.4K | 15.8% | 4 |
| Dec 2025 | Duplicator | 8.1K | 34.5% | 1 |
| Dec 2025 | UpdraftPlus | 8.1K | 34.5% | 2 |
| Dec 2025 | WPvivid | 4.4K | 18.7% | 3 |
| Dec 2025 | BlogVault | 2.9K | 12.3% | 4 |
| Jan 2026 | UpdraftPlus | 9.9K | 40.4% | 1 |
| Jan 2026 | Duplicator | 8.1K | 33.1% | 2 |
| Jan 2026 | WPvivid | 3.6K | 14.7% | 3 |
| Jan 2026 | BlogVault | 2.9K | 11.8% | 4 |
| Feb 2026 | UpdraftPlus | 9.9K | 41.6% | 1 |
| Feb 2026 | Duplicator | 6.6K | 27.7% | 2 |
| Feb 2026 | WPvivid | 4.4K | 18.5% | 3 |
| Feb 2026 | BlogVault | 2.9K | 12.2% | 4 |
| Mar 2026 | UpdraftPlus | 9.9K | 43% | 1 |
| Mar 2026 | Duplicator | 6.6K | 28.7% | 2 |
| Mar 2026 | WPvivid | 3.6K | 15.7% | 3 |
| Mar 2026 | BlogVault | 2.9K | 12.6% | 4 |
| Apr 2026 | UpdraftPlus | 8.1K | 39.1% | 1 |
| Apr 2026 | Duplicator | 6.6K | 31.9% | 2 |
| Apr 2026 | WPvivid | 3.6K | 17.4% | 3 |
| Apr 2026 | BlogVault | 2.4K | 11.6% | 4 |
| May 2026 | UpdraftPlus | 8.1K | 43.1% | 1 |
| May 2026 | Duplicator | 5.4K | 28.7% | 2 |
| May 2026 | WPvivid | 2.9K | 15.4% | 3 |
| May 2026 | BlogVault | 2.4K | 12.8% | 4 |
| Jun 2026 | UpdraftPlus | 9.9K | 48.1% | 1 |
| Jun 2026 | Duplicator | 5.4K | 26.2% | 2 |
| Jun 2026 | WPvivid | 2.9K | 14.1% | 3 |
| Jun 2026 | BlogVault | 2.4K | 11.7% | 4 |
| Jul 2026 | UpdraftPlus | 8.1K | 43.1% | 1 |
| Jul 2026 | Duplicator | 5.4K | 28.7% | 2 |
| Jul 2026 | WPvivid | 2.9K | 15.4% | 3 |
| Jul 2026 | BlogVault | 2.4K | 12.8% | 4 |
| Aug 2026 | UpdraftPlus | 8.1K | 44.3% | 1 |
| Aug 2026 | Duplicator | 4.4K | 24% | 2 |
| Aug 2026 | BlogVault | 2.9K | 15.8% | 3 |
| Aug 2026 | WPvivid | 2.9K | 15.8% | 4 |
| Sep 2026 | UpdraftPlus | 6.6K | 38.2% | 1 |
| Sep 2026 | Duplicator | 5.4K | 31.2% | 2 |
| Sep 2026 | WPvivid | 2.9K | 16.8% | 3 |
| Sep 2026 | BlogVault | 2.4K | 13.9% | 4 |

## What is being compared

- **BlogVault**: Measured on the search term “blogvault”.
- **Duplicator**: Measured on the search term “duplicator”.
- **UpdraftPlus**: Measured on the search term “updraftplus”.
- **WPvivid**: Measured on the search term “wpvivid”.

- [BlogVault](/demand/global-en/brands/blogvault)
- [Duplicator](/demand/global-en/brands/duplicator)
- [UpdraftPlus](/demand/global-en/brands/updraftplus)
- [WPvivid](/demand/global-en/brands/wpvivid)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among WordPress backup plugins worldwide?

In September 2026, UpdraftPlus was the most searched among WordPress backup plugins worldwide, with an estimated 6.6K branded searches and 38.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "WordPress backup plugins: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/wordpress-backup-plugins

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/wordpress-backup-plugins. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
