--- title: "Wi-fi extender brands: Which are searched most?" description: "Compare the wi-fi extender brands brands people buy. Share of Search among eero, NETGEAR and Linksys, the wi-fi extender brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/wi-fi-extender-brands" publisher: "Brandwave" --- # Wi-fi extender brands: Which are searched most? Compare the wi-fi extender brands brands people buy. Share of Search among eero, NETGEAR and Linksys, the wi-fi extender brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Wi-fi extender brands - **Market**: Global - **Brands compared**: 3 - **Month measured**: Sep 2026 - **Highest Share of Search**: eero, 42.3% ## Which brand is most popular in search among wi-fi extender brands worldwide? - eero and NETGEAR share the highest estimated Share of Search among wi-fi extender brands worldwide, at 42.3% in September 2026. - Across the 12 months ending September 2026, eero’s estimated Share of Search among wi-fi extender brands worldwide increased from 37.4% to 42.3%. - Across the 12 months ending September 2026, NETGEAR’s estimated Share of Search among wi-fi extender brands worldwide decreased from 45.8% to 42.3%. - Across the 12 months ending September 2026, Linksys’ estimated Share of Search among wi-fi extender brands worldwide decreased from 16.8% to 15.5%. - Across the 12 months ending September 2026, eero’s estimated Share of Search among wi-fi extender brands worldwide peaked at 47.2% in July 2026 and was lowest at 37.4% in February 2026. - Across the 12 months ending September 2026, NETGEAR’s estimated Share of Search among wi-fi extender brands worldwide peaked at 45.8% in February 2026 and was lowest at 38.6% in July 2026. - Across the 12 months ending September 2026, Linksys’ estimated Share of Search among wi-fi extender brands worldwide peaked at 16.8% in February 2026 and was lowest at 14.2% in July 2026. - Across the 12 months ending September 2026, eero rose from 2nd to 1st among wi-fi extender brands worldwide. - Across the 12 months ending September 2026, NETGEAR fell from 1st to 2nd among wi-fi extender brands worldwide. ## Compare search popularity between leading brands - [eero vs NETGEAR: compare search popularity](/demand/global-en/compare/eero-vs-netgear): 42.3% Share of Search each. - [eero vs Linksys: compare search popularity](/demand/global-en/compare/eero-vs-linksys): 42.3% against 15.5% Share of Search. - [NETGEAR vs Linksys: compare search popularity](/demand/global-en/compare/linksys-vs-netgear): 42.3% against 15.5% Share of Search. ## How did search popularity change for wi-fi extender brands worldwide in September 2026? - Estimated monthly branded searches for Linksys worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026. - Estimated monthly branded searches for NETGEAR worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | eero | 42.3% | 135K | 0.0% | Amazon | | 2 | NETGEAR | 42.3% | 135K | 0.0% | NETGEAR | | 3 | Linksys | 15.5% | 49.5K | 0.0% | Linksys | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | NETGEAR | 165K | 45.8% | 1 | | Oct 2025 | eero | 135K | 37.4% | 2 | | Oct 2025 | Linksys | 60.5K | 16.8% | 3 | | Nov 2025 | NETGEAR | 165K | 45.8% | 1 | | Nov 2025 | eero | 135K | 37.4% | 2 | | Nov 2025 | Linksys | 60.5K | 16.8% | 3 | | Dec 2025 | NETGEAR | 165K | 45.8% | 1 | | Dec 2025 | eero | 135K | 37.4% | 2 | | Dec 2025 | Linksys | 60.5K | 16.8% | 3 | | Jan 2026 | NETGEAR | 165K | 45.8% | 1 | | Jan 2026 | eero | 135K | 37.4% | 2 | | Jan 2026 | Linksys | 60.5K | 16.8% | 3 | | Feb 2026 | NETGEAR | 135K | 45.8% | 1 | | Feb 2026 | eero | 110K | 37.4% | 2 | | Feb 2026 | Linksys | 49.5K | 16.8% | 3 | | Mar 2026 | NETGEAR | 165K | 45.8% | 1 | | Mar 2026 | eero | 135K | 37.4% | 2 | | Mar 2026 | Linksys | 60.5K | 16.8% | 3 | | Apr 2026 | eero | 135K | 42.3% | 1 | | Apr 2026 | NETGEAR | 135K | 42.3% | 2 | | Apr 2026 | Linksys | 49.5K | 15.5% | 3 | | May 2026 | eero | 135K | 42.3% | 1 | | May 2026 | NETGEAR | 135K | 42.3% | 2 | | May 2026 | Linksys | 49.5K | 15.5% | 3 | | Jun 2026 | eero | 135K | 42.3% | 1 | | Jun 2026 | NETGEAR | 135K | 42.3% | 2 | | Jun 2026 | Linksys | 49.5K | 15.5% | 3 | | Jul 2026 | eero | 165K | 47.2% | 1 | | Jul 2026 | NETGEAR | 135K | 38.6% | 2 | | Jul 2026 | Linksys | 49.5K | 14.2% | 3 | | Aug 2026 | eero | 135K | 42.3% | 1 | | Aug 2026 | NETGEAR | 135K | 42.3% | 2 | | Aug 2026 | Linksys | 49.5K | 15.5% | 3 | | Sep 2026 | eero | 135K | 42.3% | 1 | | Sep 2026 | NETGEAR | 135K | 42.3% | 2 | | Sep 2026 | Linksys | 49.5K | 15.5% | 3 | ## What is being compared - **eero**: Measured on the search term “eero”. - **Linksys**: Measured on the search term “linksys”. - **NETGEAR**: Measured on the search term “netgear”. - [eero](/demand/global-en/brands/eero) - [Linksys](/demand/global-en/brands/linksys) - [NETGEAR](/demand/global-en/brands/netgear) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among wi-fi extender brands worldwide? eero and NETGEAR share the highest estimated Share of Search among wi-fi extender brands worldwide, at 42.3% in September 2026. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Wi-fi extender brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/wi-fi-extender-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/wi-fi-extender-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.