---
title: "Rip Curl vs Roxy: Which is searched more?"
description: "Which is more popular in search, Rip Curl or Roxy? Compare estimated monthly branded-search demand and Share of Search inside the Wetsuit brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/wetsuit-brands/compare/rip-curl-vs-roxy"
publisher: "Brandwave"
---

# Rip Curl vs Roxy: Which is searched more?

Which is more popular in search, Rip Curl or Roxy? Compare estimated monthly branded-search demand and Share of Search inside the Wetsuit brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Rip Curl and Roxy
- **Competitive set**: Wetsuit brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Rip Curl Share of Search**: 16.4%
- **Roxy Share of Search**: 29.9%

## Which is more popular in search, Rip Curl or Roxy?

- In September 2026, Roxy had more branded searches than Rip Curl among wetsuit brands worldwide. Roxy was estimated to have 550K branded searches compared to Rip Curl’s 301K, and held a 29.9% Share of Search versus Rip Curl’s 16.4%.
- Roxy was ahead of Rip Curl in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Rip Curl’s estimated Share of Search among wetsuit brands worldwide moved from 20.4% to 16.4%, and its estimated monthly branded searches moved from 368K to 301K.
- Across the 12 months ending September 2026, Roxy’s estimated Share of Search among wetsuit brands worldwide moved from 25% to 29.9%, and its estimated monthly branded searches moved from 450K to 550K.

## How did search popularity change for wetsuit brands worldwide in September 2026?

- In September 2026, Roxy overtook Billabong to become the leader among wetsuit brands worldwide, with 29.9% estimated Share of Search.
- In September 2026, Rip Curl lost estimated Share of Search among wetsuit brands worldwide, from 17.7% to 16.4%.

## Month by month

| Month | Rip Curl estimated searches | Rip Curl Share of Search | Rip Curl rank | Roxy estimated searches | Roxy Share of Search | Roxy rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 368K | 20.4% | 3 | 450K | 25% | 2 |
| Nov 2025 | 450K | 21% | 3 | 550K | 25.7% | 2 |
| Dec 2025 | 450K | 20.5% | 3 | 550K | 25.1% | 2 |
| Jan 2026 | 450K | 19.4% | 3 | 673K | 29.1% | 1 |
| Feb 2026 | 301K | 17.9% | 3 | 450K | 26.8% | 2 |
| Mar 2026 | 368K | 17.9% | 3 | 550K | 26.8% | 2 |
| Apr 2026 | 368K | 18.4% | 3 | 550K | 27.5% | 2 |
| May 2026 | 368K | 17.8% | 3 | 550K | 26.7% | 2 |
| Jun 2026 | 368K | 17.7% | 3 | 550K | 26.5% | 2 |
| Jul 2026 | 368K | 16.2% | 4 | 673K | 29.7% | 1 |
| Aug 2026 | 368K | 17.7% | 3 | 550K | 26.5% | 2 |
| Sep 2026 | 301K | 16.4% | 3 | 550K | 29.9% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Rip Curl’s and Roxy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Rip Curl**: Measured on the search term “rip curl”.
- **Roxy**: Measured on the search term “roxy”.

- [Rip Curl profile](/demand/global-en/brands/rip-curl)
- [Roxy profile](/demand/global-en/brands/roxy)
- [All wetsuit brands worldwide](/demand/global-en/categories/wetsuit-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Rip Curl or Roxy?

In September 2026, Roxy had more branded searches than Rip Curl among wetsuit brands worldwide. Roxy was estimated to have 550K branded searches compared to Rip Curl’s 301K, and held a 29.9% Share of Search versus Rip Curl’s 16.4%.

## Cite this page

Brandwave. "Rip Curl vs Roxy: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/wetsuit-brands/compare/rip-curl-vs-roxy

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/wetsuit-brands/compare/rip-curl-vs-roxy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.