---
title: "Welding equipment brands: Which are searched most?"
description: "Compare the welding equipment brands people buy. Share of Search among Hobart, Lincoln Electric, Miller, ESAB and Cigweld, the welding equipment brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/welding-equipment-brands"
publisher: "Brandwave"
---

# Welding equipment brands: Which are searched most?

Compare the welding equipment brands people buy. Share of Search among Hobart, Lincoln Electric, Miller, ESAB and Cigweld, the welding equipment brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Welding equipment brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Hobart, 57.4%

## Which brand is most popular in search among welding equipment brands worldwide?

- In August 2026, Hobart was the most searched among welding equipment brands worldwide, with an estimated 201K branded searches and 57.4% estimated Share of Search within this set.
- Lincoln Electric is in 2nd place, 26.8 percentage points behind at 30.6% Share of Search.
- Across the 11 months ending August 2026, Hobart’s estimated Share of Search among welding equipment brands worldwide decreased from 58.7% to 57.4%.
- Across the 11 months ending August 2026, Lincoln Electric’s estimated Share of Search among welding equipment brands worldwide increased from 27.3% to 30.6%.
- Across the 11 months ending August 2026, Miller’s estimated Share of Search among welding equipment brands worldwide decreased from 11.8% to 9.4%.
- Across the 11 months ending August 2026, Hobart’s estimated Share of Search among welding equipment brands worldwide peaked at 65.6% in January 2026 and was lowest at 56% in April 2026.
- Across the 11 months ending August 2026, Lincoln Electric’s estimated Share of Search among welding equipment brands worldwide peaked at 30.6% in August 2026 and was lowest at 23.3% in January 2026.
- Across the 11 months ending August 2026, Miller’s estimated Share of Search among welding equipment brands worldwide peaked at 11.8% in October 2025 and was lowest at 8.4% in May 2026.
- Across the 11 months ending August 2026, ESAB and Cigweld held steady: their estimated Share of Search among welding equipment brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Hobart vs Lincoln Electric: compare search popularity](/demand/global-en/compare/hobart-vs-lincoln-electric): 57.4% against 30.6% Share of Search.
- [Hobart vs Miller: compare search popularity](/demand/global-en/compare/hobart-vs-miller): 57.4% against 9.4% Share of Search.
- [Hobart vs ESAB: compare search popularity](/demand/global-en/compare/esab-vs-hobart): 57.4% against 2.3% Share of Search.
- [Lincoln Electric vs Miller: compare search popularity](/demand/global-en/compare/lincoln-electric-vs-miller): 30.6% against 9.4% Share of Search.
- [Lincoln Electric vs ESAB: compare search popularity](/demand/global-en/compare/esab-vs-lincoln-electric): 30.6% against 2.3% Share of Search.
- [Miller vs ESAB: compare search popularity](/demand/global-en/compare/esab-vs-miller): 9.4% against 2.3% Share of Search.

## How did search popularity change for welding equipment brands worldwide in August 2026?

- In August 2026, Lincoln Electric gained estimated Share of Search among welding equipment brands worldwide, from 26.6% to 30.6%.
- In August 2026, Hobart lost estimated Share of Search among welding equipment brands worldwide, from 61.1% to 57.4%.
- In August 2026, Miller lost estimated Share of Search among welding equipment brands worldwide, from 10.1% to 9.4%.
- Estimated monthly branded searches for Cigweld worldwide rose 38.9% over 11 measured months, from 720 to 1K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Hobart | 57.4% | 201K | 0.0% | Hobart |
| 2 | Lincoln Electric | 30.6% | 107K | +22.3% | Lincoln Electric Holdings, Inc. |
| 3 | Miller | 9.4% | 33.1K | 0.0% | Miller Electric Mfg. LLC |
| 4 | ESAB | 2.3% | 8.1K | +22.7% | ESAB Corporation |
| 5 | Cigweld | 0.29% | 1K | +13.6% | ESAB Corporation |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hobart | 246K | 58.7% | 1 |
| Oct 2025 | Lincoln Electric | 115K | 27.3% | 2 |
| Oct 2025 | Miller | 49.5K | 11.8% | 3 |
| Oct 2025 | ESAB | 8.1K | 1.9% | 4 |
| Oct 2025 | Cigweld | 720 | 0.17% | 5 |
| Nov 2025 | Hobart | 246K | 61.1% | 1 |
| Nov 2025 | Lincoln Electric | 107K | 26.6% | 2 |
| Nov 2025 | Miller | 40.5K | 10.1% | 3 |
| Nov 2025 | ESAB | 8.1K | 2% | 4 |
| Nov 2025 | Cigweld | 720 | 0.18% | 5 |
| Dec 2025 | Hobart | 246K | 63.3% | 1 |
| Dec 2025 | Lincoln Electric | 93.6K | 24.1% | 2 |
| Dec 2025 | Miller | 40.5K | 10.4% | 3 |
| Dec 2025 | ESAB | 8.1K | 2.1% | 4 |
| Dec 2025 | Cigweld | 720 | 0.19% | 5 |
| Jan 2026 | Hobart | 301K | 65.6% | 1 |
| Jan 2026 | Lincoln Electric | 107K | 23.3% | 2 |
| Jan 2026 | Miller | 40.5K | 8.8% | 3 |
| Jan 2026 | ESAB | 9.9K | 2.2% | 4 |
| Jan 2026 | Cigweld | 590 | 0.13% | 5 |
| Feb 2026 | Hobart | 246K | 60.9% | 1 |
| Feb 2026 | Lincoln Electric | 107K | 26.5% | 2 |
| Feb 2026 | Miller | 40.5K | 10% | 3 |
| Feb 2026 | ESAB | 9.9K | 2.4% | 4 |
| Feb 2026 | Cigweld | 720 | 0.18% | 5 |
| Mar 2026 | Hobart | 246K | 60.9% | 1 |
| Mar 2026 | Lincoln Electric | 107K | 26.5% | 2 |
| Mar 2026 | Miller | 40.5K | 10% | 3 |
| Mar 2026 | ESAB | 9.9K | 2.4% | 4 |
| Mar 2026 | Cigweld | 720 | 0.18% | 5 |
| Apr 2026 | Hobart | 201K | 56% | 1 |
| Apr 2026 | Lincoln Electric | 107K | 29.8% | 2 |
| Apr 2026 | Miller | 40.5K | 11.3% | 3 |
| Apr 2026 | ESAB | 9.9K | 2.8% | 4 |
| Apr 2026 | Cigweld | 720 | 0.2% | 5 |
| May 2026 | Hobart | 246K | 62.3% | 1 |
| May 2026 | Lincoln Electric | 107K | 27.1% | 2 |
| May 2026 | Miller | 33.1K | 8.4% | 3 |
| May 2026 | ESAB | 8.1K | 2% | 4 |
| May 2026 | Cigweld | 880 | 0.22% | 5 |
| Jun 2026 | Hobart | 201K | 61.1% | 1 |
| Jun 2026 | Lincoln Electric | 87.6K | 26.6% | 2 |
| Jun 2026 | Miller | 33.1K | 10.1% | 3 |
| Jun 2026 | ESAB | 6.6K | 2% | 4 |
| Jun 2026 | Cigweld | 880 | 0.27% | 5 |
| Jul 2026 | Hobart | 201K | 61.1% | 1 |
| Jul 2026 | Lincoln Electric | 87.6K | 26.6% | 2 |
| Jul 2026 | Miller | 33.1K | 10.1% | 3 |
| Jul 2026 | ESAB | 6.6K | 2% | 4 |
| Jul 2026 | Cigweld | 880 | 0.27% | 5 |
| Aug 2026 | Hobart | 201K | 57.4% | 1 |
| Aug 2026 | Lincoln Electric | 107K | 30.6% | 2 |
| Aug 2026 | Miller | 33.1K | 9.4% | 3 |
| Aug 2026 | ESAB | 8.1K | 2.3% | 4 |
| Aug 2026 | Cigweld | 1K | 0.29% | 5 |
| Sep 2026 | Cigweld | — | — | — |
| Sep 2026 | ESAB | — | — | — |
| Sep 2026 | Hobart | — | — | — |
| Sep 2026 | Lincoln Electric | — | — | — |
| Sep 2026 | Miller | — | — | — |

## What is being compared

- **Cigweld**: Measured on the search term “cigweld mig welder”.
- **ESAB**: Measured on the search term “esab welders”.
- **Hobart**: Measured on the search term “hobart”.
- **Lincoln Electric**: Measured on the search terms “lincoln electric” and “lincoln welder”, summed into one figure.
- **Miller**: Measured on the search term “miller welders”.

- [Cigweld](/demand/global-en/brands/cigweld)
- [ESAB](/demand/global-en/brands/esab)
- [Hobart](/demand/global-en/brands/hobart)
- [Lincoln Electric](/demand/global-en/brands/lincoln-electric)
- [Miller](/demand/global-en/brands/miller)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among welding equipment brands worldwide?

In August 2026, Hobart was the most searched among welding equipment brands worldwide, with an estimated 201K branded searches and 57.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Welding equipment brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/welding-equipment-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/welding-equipment-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
