---
title: "JVL vs Turtle Mat: Which is searched more?"
description: "Which is more popular in search, JVL or Turtle Mat? Compare estimated monthly branded-search demand and Share of Search inside the Welcome mat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/welcome-mat-brands/compare/jvl-vs-turtle-mat"
publisher: "Brandwave"
---

# JVL vs Turtle Mat: Which is searched more?

Which is more popular in search, JVL or Turtle Mat? Compare estimated monthly branded-search demand and Share of Search inside the Welcome mat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: JVL and Turtle Mat
- **Competitive set**: Welcome mat brands
- **Market**: Global
- **Month measured**: Aug 2026
- **JVL Share of Search**: 40%
- **Turtle Mat Share of Search**: 29.2%

## Which is more popular in search, JVL or Turtle Mat?

- In August 2026, JVL had more branded searches than Turtle Mat among welcome mat brands worldwide. JVL was estimated to have 18.1K branded searches compared to Turtle Mat’s 13.2K, and held a 40% Share of Search versus Turtle Mat’s 29.2%.
- The lead changed hands 3 times in the 11 months ending August 2026: JVL took it in December 2025, Turtle Mat took it in January 2026, JVL took it in February 2026.
- Across the 11 months ending August 2026, JVL’s estimated Share of Search among welcome mat brands worldwide moved from 33.3% to 40%, and its estimated monthly branded searches held steady at 18.1K.
- Across the 11 months ending August 2026, Turtle Mat’s estimated Share of Search among welcome mat brands worldwide moved from 36.4% to 29.2%, and its estimated monthly branded searches moved from 19.8K to 13.2K.

## How did search popularity change for welcome mat brands worldwide in August 2026?

- In August 2026, Turtle Mat gained estimated Share of Search among welcome mat brands worldwide, from 25.2% to 29.2%.
- In August 2026, JVL lost estimated Share of Search among welcome mat brands worldwide, from 51.8% to 40%.

## Month by month

| Month | JVL estimated searches | JVL Share of Search | JVL rank | Turtle Mat estimated searches | Turtle Mat Share of Search | Turtle Mat rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 18.1K | 33.3% | 2 | 19.8K | 36.4% | 1 |
| Nov 2025 | 18.1K | 29.3% | 3 | 24.2K | 39.2% | 1 |
| Dec 2025 | 18.1K | 35.9% | 1 | 16.2K | 32.1% | 2 |
| Jan 2026 | 18.1K | 33.1% | 2 | 19.8K | 36.2% | 1 |
| Feb 2026 | 18.1K | 35.6% | 1 | 16.2K | 31.9% | 2 |
| Mar 2026 | 18.1K | 38% | 1 | 13.2K | 27.7% | 3 |
| Apr 2026 | 22.2K | 45.3% | 1 | 13.2K | 26.9% | 2 |
| May 2026 | 22.2K | 50% | 1 | 10.8K | 24.3% | 2 |
| Jun 2026 | 22.2K | 50.1% | 1 | 10.8K | 24.4% | 2 |
| Jul 2026 | 22.2K | 51.8% | 1 | 10.8K | 25.2% | 2 |
| Aug 2026 | 18.1K | 40% | 1 | 13.2K | 29.2% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using JVL’s and Turtle Mat’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **JVL**: Measured on the search term “jvl”.
- **Turtle Mat**: Measured on the search terms “turtle mat” and “turtlemat”, summed into one figure.

- [JVL profile](/demand/global-en/brands/jvl)
- [Turtle Mat profile](/demand/global-en/brands/turtle-mat)
- [All welcome mat brands worldwide](/demand/global-en/categories/welcome-mat-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, JVL or Turtle Mat?

In August 2026, JVL had more branded searches than Turtle Mat among welcome mat brands worldwide. JVL was estimated to have 18.1K branded searches compared to Turtle Mat’s 13.2K, and held a 40% Share of Search versus Turtle Mat’s 29.2%.

## Cite this page

Brandwave. "JVL vs Turtle Mat: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/welcome-mat-brands/compare/jvl-vs-turtle-mat

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/welcome-mat-brands/compare/jvl-vs-turtle-mat. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.