---
title: "Website template marketplaces: Which brands are most popular in search?"
description: "Compare the marketplaces that sell website themes. Share of Search among Envato, Squarespace, ThemeForest, Creative Market and TemplateMonster, the website template marketplaces Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/website-template-marketplaces"
publisher: "Brandwave"
---

# Website template marketplaces: Which brands are most popular in search?

Compare the marketplaces that sell website themes. Share of Search among Envato, Squarespace, ThemeForest, Creative Market and TemplateMonster, the website template marketplaces Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Website template marketplaces
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Envato, 53.8%

## Which brand is most popular in search among website template marketplaces worldwide?

- In August 2026, Envato was the most searched among website template marketplaces worldwide, with an estimated 1.8M branded searches and 53.8% estimated Share of Search within this set.
- Squarespace is in 2nd place, 15.8 percentage points behind at 38% Share of Search.
- Across the 11 months ending August 2026, Envato’s estimated Share of Search among website template marketplaces worldwide increased from 52.6% to 53.8%.
- Across the 11 months ending August 2026, Squarespace’s estimated Share of Search among website template marketplaces worldwide increased from 36.1% to 38%.
- Across the 11 months ending August 2026, ThemeForest’s estimated Share of Search among website template marketplaces worldwide decreased from 7.1% to 4.8%.
- Across the 11 months ending August 2026, Creative Market’s estimated Share of Search among website template marketplaces worldwide decreased from 3.9% to 3.2%.
- Across the 11 months ending August 2026, Envato’s estimated Share of Search among website template marketplaces worldwide peaked at 57.7% in December 2025 and was lowest at 48.7% in April 2026.
- Across the 11 months ending August 2026, Squarespace’s estimated Share of Search among website template marketplaces worldwide peaked at 42.7% in July 2026 and was lowest at 31.8% in November 2025.
- Across the 11 months ending August 2026, ThemeForest’s estimated Share of Search among website template marketplaces worldwide peaked at 7.6% in November 2025 and was lowest at 4.8% in August 2026.
- Across the 11 months ending August 2026, TemplateMonster held steady: its estimated Share of Search among website template marketplaces worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Envato vs Squarespace: compare search popularity](/demand/global-en/compare/envato-vs-squarespace): 53.8% against 38% Share of Search.
- [Envato vs ThemeForest: compare search popularity](/demand/global-en/compare/envato-vs-themeforest): 53.8% against 4.8% Share of Search.
- [Envato vs Creative Market: compare search popularity](/demand/global-en/compare/creative-market-vs-envato): 53.8% against 3.2% Share of Search.
- [Squarespace vs ThemeForest: compare search popularity](/demand/global-en/compare/squarespace-vs-themeforest): 38% against 4.8% Share of Search.
- [Squarespace vs Creative Market: compare search popularity](/demand/global-en/compare/creative-market-vs-squarespace): 38% against 3.2% Share of Search.
- [ThemeForest vs Creative Market: compare search popularity](/demand/global-en/compare/creative-market-vs-themeforest): 4.8% against 3.2% Share of Search.

## How did search popularity change for website template marketplaces worldwide in August 2026?

- In August 2026, Envato gained estimated Share of Search among website template marketplaces worldwide, from 48.8% to 53.8%.
- In August 2026, Squarespace lost estimated Share of Search among website template marketplaces worldwide, from 42.7% to 38%.
- In August 2026, ThemeForest lost estimated Share of Search among website template marketplaces worldwide, from 5.4% to 4.8%.
- Estimated monthly branded searches for TemplateMonster worldwide fell 55.4% over 11 measured months, from 14.8K to 6.6K in August 2026.
- Estimated monthly branded searches for Creative Market worldwide fell 33.3% over 11 measured months, from 165K to 110K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Envato | 53.8% | 1.8M | 0.0% | Envato |
| 2 | Squarespace | 38% | 1.3M | -19.3% | Squarespace |
| 3 | ThemeForest | 4.8% | 165K | -17.9% | ThemeForest |
| 4 | Creative Market | 3.2% | 110K | 0.0% | Creative Market |
| 5 | TemplateMonster | 0.19% | 6.6K | -18.5% | TemplateMonster |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Envato | 2.2M | 52.6% | 1 |
| Oct 2025 | Squarespace | 1.5M | 36.1% | 2 |
| Oct 2025 | ThemeForest | 301K | 7.1% | 3 |
| Oct 2025 | Creative Market | 165K | 3.9% | 4 |
| Oct 2025 | TemplateMonster | 14.8K | 0.35% | 5 |
| Nov 2025 | Envato | 2.2M | 56.7% | 1 |
| Nov 2025 | Squarespace | 1.3M | 31.8% | 2 |
| Nov 2025 | ThemeForest | 301K | 7.6% | 3 |
| Nov 2025 | Creative Market | 135K | 3.4% | 4 |
| Nov 2025 | TemplateMonster | 14.8K | 0.37% | 5 |
| Dec 2025 | Envato | 2.2M | 57.7% | 1 |
| Dec 2025 | Squarespace | 1.2M | 32.1% | 2 |
| Dec 2025 | ThemeForest | 246K | 6.3% | 3 |
| Dec 2025 | Creative Market | 135K | 3.5% | 4 |
| Dec 2025 | TemplateMonster | 12.1K | 0.31% | 5 |
| Jan 2026 | Envato | 2.2M | 53.8% | 1 |
| Jan 2026 | Squarespace | 1.5M | 36.8% | 2 |
| Jan 2026 | ThemeForest | 246K | 5.9% | 3 |
| Jan 2026 | Creative Market | 135K | 3.2% | 4 |
| Jan 2026 | TemplateMonster | 12.1K | 0.29% | 5 |
| Feb 2026 | Envato | 2.2M | 53.7% | 1 |
| Feb 2026 | Squarespace | 1.5M | 36.9% | 2 |
| Feb 2026 | ThemeForest | 246K | 5.9% | 3 |
| Feb 2026 | Creative Market | 135K | 3.2% | 4 |
| Feb 2026 | TemplateMonster | 12.1K | 0.29% | 5 |
| Mar 2026 | Envato | 2.2M | 49.8% | 1 |
| Mar 2026 | Squarespace | 1.9M | 41.5% | 2 |
| Mar 2026 | ThemeForest | 246K | 5.5% | 3 |
| Mar 2026 | Creative Market | 135K | 3% | 4 |
| Mar 2026 | TemplateMonster | 12.1K | 0.27% | 5 |
| Apr 2026 | Envato | 1.8M | 48.7% | 1 |
| Apr 2026 | Squarespace | 1.5M | 40.9% | 2 |
| Apr 2026 | ThemeForest | 246K | 6.5% | 3 |
| Apr 2026 | Creative Market | 135K | 3.6% | 4 |
| Apr 2026 | TemplateMonster | 12.1K | 0.32% | 5 |
| May 2026 | Envato | 1.8M | 49% | 1 |
| May 2026 | Squarespace | 1.6M | 41.7% | 2 |
| May 2026 | ThemeForest | 201K | 5.4% | 3 |
| May 2026 | Creative Market | 135K | 3.6% | 4 |
| May 2026 | TemplateMonster | 9.9K | 0.27% | 5 |
| Jun 2026 | Envato | 1.8M | 49% | 1 |
| Jun 2026 | Squarespace | 1.6M | 42.5% | 2 |
| Jun 2026 | ThemeForest | 201K | 5.4% | 3 |
| Jun 2026 | Creative Market | 110K | 2.9% | 4 |
| Jun 2026 | TemplateMonster | 8.1K | 0.22% | 5 |
| Jul 2026 | Envato | 1.8M | 48.8% | 1 |
| Jul 2026 | Squarespace | 1.6M | 42.7% | 2 |
| Jul 2026 | ThemeForest | 201K | 5.4% | 3 |
| Jul 2026 | Creative Market | 110K | 2.9% | 4 |
| Jul 2026 | TemplateMonster | 8.1K | 0.22% | 5 |
| Aug 2026 | Envato | 1.8M | 53.8% | 1 |
| Aug 2026 | Squarespace | 1.3M | 38% | 2 |
| Aug 2026 | ThemeForest | 165K | 4.8% | 3 |
| Aug 2026 | Creative Market | 110K | 3.2% | 4 |
| Aug 2026 | TemplateMonster | 6.6K | 0.19% | 5 |
| Sep 2026 | Creative Market | — | — | — |
| Sep 2026 | Envato | — | — | — |
| Sep 2026 | Squarespace | — | — | — |
| Sep 2026 | TemplateMonster | — | — | — |
| Sep 2026 | ThemeForest | — | — | — |

## What is being compared

- **Creative Market**: Measured on the search term “creative market”.
- **Envato**: Measured on the search term “envato”.
- **Squarespace**: Measured on the search terms “squarespace”, “squarespace website” and “squarespace website builder”, summed into one figure.
- **TemplateMonster**: Measured on the search term “templatemonster”.
- **ThemeForest**: Measured on the search term “themeforest”.

- [Creative Market](/demand/global-en/brands/creative-market)
- [Envato](/demand/global-en/brands/envato)
- [Squarespace](/demand/global-en/brands/squarespace)
- [TemplateMonster](/demand/global-en/brands/templatemonster)
- [ThemeForest](/demand/global-en/brands/themeforest)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among website template marketplaces worldwide?

In August 2026, Envato was the most searched among website template marketplaces worldwide, with an estimated 1.8M branded searches and 53.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Website template marketplaces: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/website-template-marketplaces

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/website-template-marketplaces. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
