---
title: "Vitamin C serum brands: Which are searched most?"
description: "Compare the brands people buy vitamin C face serums from. Share of Search among SkinCeuticals, Timeless Skin Care, CeraVe, La Roche-Posay, The Ordinary, Olay, Paula's Choice, Naturium, Drunk Elephant, Maelove, Sunday Riley and TruSkin, the vitamin C serum brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/vitamin-c-serum-brands"
publisher: "Brandwave"
---

# Vitamin C serum brands: Which are searched most?

Compare the brands people buy vitamin C face serums from. Share of Search among SkinCeuticals, Timeless Skin Care, CeraVe, La Roche-Posay, The Ordinary, Olay, Paula's Choice, Naturium, Drunk Elephant, Maelove, Sunday Riley and TruSkin, the vitamin C serum brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Vitamin C serum brands
- **Market**: Global
- **Brands compared**: 12
- **Month measured**: Sep 2026
- **Highest Share of Search**: SkinCeuticals, 35%

## Which brand is most popular in search among vitamin C serum brands worldwide?

- In September 2026, SkinCeuticals was the most searched among vitamin C serum brands worldwide, with an estimated 93.6K branded searches, 35% of all searches for the 12 we track.
- Timeless Skin Care is in 2nd place, 12.4 percentage points behind at 22.7%.
- Across the 12 months ending September 2026, SkinCeuticals’ share of searches among vitamin C serum brands worldwide decreased from 35.9% to 35%.
- Across the 12 months ending September 2026, Timeless Skin Care’s share of searches among vitamin C serum brands worldwide increased from 16.6% to 22.7%.
- Across the 12 months ending September 2026, CeraVe’s share of searches among vitamin C serum brands worldwide decreased from 7.4% to 6.8%.
- Across the 12 months ending September 2026, La Roche-Posay’s share of searches among vitamin C serum brands worldwide decreased from 9.1% to 6.8%.
- Across the 12 months ending September 2026, The Ordinary’s share of searches among vitamin C serum brands worldwide decreased from 7.4% to 6.8%.
- Across the 12 months ending September 2026, Olay’s share of searches among vitamin C serum brands worldwide decreased from 6.1% to 5.5%.
- Across the 12 months ending September 2026, Naturium’s share of searches among vitamin C serum brands worldwide decreased from 5% to 3.7%.
- Across the 12 months ending September 2026, Drunk Elephant’s share of searches among vitamin C serum brands worldwide increased from 2.2% to 3%.
- Across the 12 months ending September 2026, Maelove’s share of searches among vitamin C serum brands worldwide increased from 1.8% to 2.5%.
- Across the 12 months ending September 2026, TruSkin’s share of searches among vitamin C serum brands worldwide decreased from 1.8% to 0.9%.
- Across the 12 months ending September 2026, SkinCeuticals’ share of searches among vitamin C serum brands worldwide peaked at 41.1% in November 2025 and was lowest at 32.6% in January 2026.
- Across the 12 months ending September 2026, Timeless Skin Care’s share of searches among vitamin C serum brands worldwide peaked at 23.9% in December 2025 and was lowest at 16.5% in November 2025.
- Across the 12 months ending September 2026, CeraVe’s share of searches among vitamin C serum brands worldwide peaked at 8.2% in April 2026 and was lowest at 4.8% in December 2025.
- Across the 12 months ending September 2026, La Roche-Posay’s share of searches among vitamin C serum brands worldwide peaked at 9.1% in October 2025 and was lowest at 6.5% in June 2026.
- Across the 12 months ending September 2026, The Ordinary’s share of searches among vitamin C serum brands worldwide peaked at 8.1% in February 2026 and was lowest at 6.5% in June 2026.
- Across the 12 months ending September 2026, Olay’s share of searches among vitamin C serum brands worldwide peaked at 6.1% in October 2025 and was lowest at 4% in May 2026.
- Across the 12 months ending September 2026, Naturium’s share of searches among vitamin C serum brands worldwide peaked at 5.1% in January 2026 and was lowest at 3.5% in June 2026.
- Across the 12 months ending September 2026, Drunk Elephant’s share of searches among vitamin C serum brands worldwide peaked at 3.5% in June 2026 and was lowest at 1.9% in January 2026.
- Across the 12 months ending September 2026, Maelove’s share of searches among vitamin C serum brands worldwide peaked at 3.5% in June 2026 and was lowest at 1.8% in October 2025.
- Across the 12 months ending September 2026, CeraVe rose from 4th to 3rd among vitamin C serum brands worldwide.
- Across the 12 months ending September 2026, La Roche-Posay fell from 3rd to 4th among vitamin C serum brands worldwide.
- Across the 12 months ending September 2026, Sunday Riley rose from 12th to 11th among vitamin C serum brands worldwide.
- Across the 12 months ending September 2026, TruSkin fell from 11th to 12th among vitamin C serum brands worldwide.
- Across the 12 months ending September 2026, Paula's Choice held steady: its share of searches among vitamin C serum brands worldwide moved less than 0.5 percentage points.

## Top vitamin C serum brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and one Google AI Overview, SkinCeuticals, Timeless Skin Care and La Roche-Posay were mentioned most often, in three of the four answers. SkinCeuticals was recommended most often, coming first in three out of four answers. Timeless Skin Care was second, and Naturium was third. The Ordinary, which ranked fifth in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| SkinCeuticals | 1st | 2 of 3 | 1 of 1 | 3 of 4 |
| Timeless Skin Care | 2nd | 2 of 3 | 1 of 1 | 3 of 4 |
| Naturium | 3rd | 1 of 3 | 1 of 1 | 2 of 4 |
| CeraVe | 4th | 2 of 3 | 0 of 1 | 2 of 4 |
| La Roche-Posay | 5th | 2 of 3 | 1 of 1 | 3 of 4 |
| Paula's Choice | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| Sunday Riley | 7th | 0 of 3 | 1 of 1 | 1 of 4 |
| The Ordinary | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Olay | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Drunk Elephant | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Maelove | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| TruSkin | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about vitamin C serum brands

- Asked ChatGPT "Which vitamin C serum brand should I buy?": 1. CeraVe, 2. La Roche-Posay
- Asked ChatGPT "What are the best vitamin C serum brands?": 1. SkinCeuticals, 2. Paula's Choice, 3. Timeless Skin Care, 4. La Roche-Posay, 5. CeraVe
- Asked ChatGPT "What's the best vitamin C serum brand for dark spots?": 1. SkinCeuticals, 2. Naturium, 3. Timeless Skin Care
- Searched Google, AI Overview "best vitamin c serum": 1. SkinCeuticals, 2. Timeless Skin Care, 3. Naturium, 4. Sunday Riley, 5. La Roche-Posay

Not named in any answer: The Ordinary, Olay, Drunk Elephant, Maelove and TruSkin.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026.

## Compare search popularity between leading brands

- [SkinCeuticals vs Timeless Skin Care: compare search popularity](/demand/global-en/compare/skinceuticals-vs-timeless-skin-care): 35% against 22.7% Share of Search.
- [SkinCeuticals vs CeraVe: compare search popularity](/demand/global-en/compare/cerave-vs-skinceuticals): 35% against 6.8% Share of Search.
- [SkinCeuticals vs La Roche-Posay: compare search popularity](/demand/global-en/compare/la-roche-posay-vs-skinceuticals): 35% against 6.8% Share of Search.
- [SkinCeuticals vs The Ordinary: compare search popularity](/demand/global-en/compare/skinceuticals-vs-the-ordinary-skincare): 35% against 6.8% Share of Search.
- [Timeless Skin Care vs CeraVe: compare search popularity](/demand/global-en/compare/cerave-vs-timeless-skin-care): 22.7% against 6.8% Share of Search.
- [Timeless Skin Care vs La Roche-Posay: compare search popularity](/demand/global-en/compare/la-roche-posay-vs-timeless-skin-care): 22.7% against 6.8% Share of Search.
- [Timeless Skin Care vs The Ordinary: compare search popularity](/demand/global-en/compare/the-ordinary-skincare-vs-timeless-skin-care): 22.7% against 6.8% Share of Search.
- [CeraVe vs La Roche-Posay: compare search popularity](/demand/global-en/compare/cerave-vs-la-roche-posay): 6.8% Share of Search each.
- [CeraVe vs The Ordinary: compare search popularity](/demand/global-en/compare/cerave-vs-the-ordinary-skincare): 6.8% Share of Search each.
- [La Roche-Posay vs The Ordinary: compare search popularity](/demand/global-en/compare/la-roche-posay-vs-the-ordinary-skincare): 6.8% Share of Search each.

## How did search popularity change for vitamin C serum brands worldwide in September 2026?

- In September 2026, CeraVe overtook La Roche-Posay and The Ordinary to rank 3rd among vitamin C serum brands worldwide, with 6.8% of the searches.
- In September 2026, Timeless Skin Care gained share of searches among vitamin C serum brands worldwide, from 21.8% to 22.7%.
- In September 2026, SkinCeuticals lost share of searches among vitamin C serum brands worldwide, from 38.6% to 35%.
- Olay’s share of searches among vitamin C serum brands worldwide has gained ground for 3 months in a row, from 4.3% to 5.5% in September 2026.
- In September 2026, Sunday Riley rose from 12th to 11th among vitamin C serum brands worldwide.
- In September 2026, TruSkin fell from 11th to 12th among vitamin C serum brands worldwide.
- Estimated monthly branded searches for Drunk Elephant worldwide rose 50% over 12 measured months, from 5.4K to 8.1K in September 2026.
- Estimated monthly branded searches for Maelove worldwide rose 50% over 12 measured months, from 4.4K to 6.6K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | SkinCeuticals | 35% | 93.6K | -12.6% | SkinCeuticals |
| 2 | Timeless Skin Care | 22.7% | 60.5K | 0.0% | Timeless Skin Care |
| 3 | CeraVe | 6.8% | 18.1K | +22.3% | CeraVe |
| 4 | La Roche-Posay | 6.8% | 18.1K | 0.0% | La Roche-Posay |
| 5 | The Ordinary | 6.8% | 18.1K | 0.0% | The Ordinary |
| 6 | Olay | 5.5% | 14.8K | 0.0% | Olay |
| 7 | Paula's Choice | 5.4% | 14.5K | 0.0% | Paula's Choice |
| 8 | Naturium | 3.7% | 9.9K | 0.0% | Naturium |
| 9 | Drunk Elephant | 3% | 8.1K | 0.0% | Drunk Elephant |
| 10 | Maelove | 2.5% | 6.6K | 0.0% | Maelove |
| 11 | Sunday Riley | 0.9% | 2.4K | 0.0% | Sunday Riley |
| 12 | TruSkin | 0.9% | 2.4K | -17.2% | TruSkin |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | SkinCeuticals | 87.6K | 35.9% | 1 |
| Oct 2025 | Timeless Skin Care | 40.5K | 16.6% | 2 |
| Oct 2025 | La Roche-Posay | 22.2K | 9.1% | 3 |
| Oct 2025 | CeraVe | 18.1K | 7.4% | 4 |
| Oct 2025 | The Ordinary | 18.1K | 7.4% | 5 |
| Oct 2025 | Olay | 14.8K | 6.1% | 6 |
| Oct 2025 | Paula's Choice | 13.4K | 5.5% | 7 |
| Oct 2025 | Naturium | 12.1K | 5% | 8 |
| Oct 2025 | Drunk Elephant | 5.4K | 2.2% | 9 |
| Oct 2025 | Maelove | 4.4K | 1.8% | 10 |
| Oct 2025 | TruSkin | 4.4K | 1.8% | 11 |
| Oct 2025 | Sunday Riley | 2.9K | 1.2% | 12 |
| Nov 2025 | SkinCeuticals | 124K | 41.1% | 1 |
| Nov 2025 | Timeless Skin Care | 49.5K | 16.5% | 2 |
| Nov 2025 | La Roche-Posay | 22.2K | 7.4% | 3 |
| Nov 2025 | The Ordinary | 22.2K | 7.4% | 4 |
| Nov 2025 | CeraVe | 18.1K | 6% | 5 |
| Nov 2025 | Paula's Choice | 16.4K | 5.5% | 6 |
| Nov 2025 | Olay | 14.8K | 4.9% | 7 |
| Nov 2025 | Naturium | 12.1K | 4% | 8 |
| Nov 2025 | Maelove | 8.1K | 2.7% | 9 |
| Nov 2025 | Drunk Elephant | 6.6K | 2.2% | 10 |
| Nov 2025 | Sunday Riley | 3.6K | 1.2% | 11 |
| Nov 2025 | TruSkin | 3.6K | 1.2% | 12 |
| Dec 2025 | SkinCeuticals | 87.6K | 34.6% | 1 |
| Dec 2025 | Timeless Skin Care | 60.5K | 23.9% | 2 |
| Dec 2025 | La Roche-Posay | 22.2K | 8.8% | 3 |
| Dec 2025 | The Ordinary | 18.1K | 7.1% | 4 |
| Dec 2025 | Paula's Choice | 13.7K | 5.4% | 5 |
| Dec 2025 | CeraVe | 12.1K | 4.8% | 6 |
| Dec 2025 | Olay | 12.1K | 4.8% | 7 |
| Dec 2025 | Naturium | 9.9K | 3.9% | 8 |
| Dec 2025 | Drunk Elephant | 5.4K | 2.1% | 9 |
| Dec 2025 | Maelove | 5.4K | 2.1% | 10 |
| Dec 2025 | Sunday Riley | 3.6K | 1.4% | 11 |
| Dec 2025 | TruSkin | 2.9K | 1.1% | 12 |
| Jan 2026 | SkinCeuticals | 93.6K | 32.6% | 1 |
| Jan 2026 | Timeless Skin Care | 60.5K | 21% | 2 |
| Jan 2026 | CeraVe | 22.2K | 7.7% | 3 |
| Jan 2026 | La Roche-Posay | 22.2K | 7.7% | 4 |
| Jan 2026 | The Ordinary | 22.2K | 7.7% | 5 |
| Jan 2026 | Paula's Choice | 16.4K | 5.7% | 6 |
| Jan 2026 | Naturium | 14.8K | 5.1% | 7 |
| Jan 2026 | Olay | 14.8K | 5.1% | 8 |
| Jan 2026 | Maelove | 8.1K | 2.8% | 9 |
| Jan 2026 | Drunk Elephant | 5.4K | 1.9% | 10 |
| Jan 2026 | TruSkin | 4.4K | 1.5% | 11 |
| Jan 2026 | Sunday Riley | 2.9K | 1% | 12 |
| Feb 2026 | SkinCeuticals | 101K | 37.1% | 1 |
| Feb 2026 | Timeless Skin Care | 49.5K | 18.2% | 2 |
| Feb 2026 | CeraVe | 22.2K | 8.1% | 3 |
| Feb 2026 | La Roche-Posay | 22.2K | 8.1% | 4 |
| Feb 2026 | The Ordinary | 22.2K | 8.1% | 5 |
| Feb 2026 | Paula's Choice | 13.7K | 5% | 6 |
| Feb 2026 | Naturium | 12.1K | 4.4% | 7 |
| Feb 2026 | Olay | 12.1K | 4.4% | 8 |
| Feb 2026 | Drunk Elephant | 5.4K | 2% | 9 |
| Feb 2026 | Maelove | 5.4K | 2% | 10 |
| Feb 2026 | TruSkin | 4.4K | 1.6% | 11 |
| Feb 2026 | Sunday Riley | 2.4K | 0.88% | 12 |
| Mar 2026 | SkinCeuticals | 115K | 35.1% | 1 |
| Mar 2026 | Timeless Skin Care | 74K | 22.7% | 2 |
| Mar 2026 | La Roche-Posay | 27.1K | 8.3% | 3 |
| Mar 2026 | CeraVe | 22.2K | 6.8% | 4 |
| Mar 2026 | The Ordinary | 22.2K | 6.8% | 5 |
| Mar 2026 | Paula's Choice | 17.7K | 5.4% | 6 |
| Mar 2026 | Olay | 14.8K | 4.5% | 7 |
| Mar 2026 | Naturium | 12.1K | 3.7% | 8 |
| Mar 2026 | Drunk Elephant | 8.1K | 2.5% | 9 |
| Mar 2026 | Maelove | 6.6K | 2% | 10 |
| Mar 2026 | TruSkin | 4.4K | 1.3% | 11 |
| Mar 2026 | Sunday Riley | 2.9K | 0.89% | 12 |
| Apr 2026 | SkinCeuticals | 115K | 34.6% | 1 |
| Apr 2026 | Timeless Skin Care | 74K | 22.4% | 2 |
| Apr 2026 | CeraVe | 27.1K | 8.2% | 3 |
| Apr 2026 | La Roche-Posay | 27.1K | 8.2% | 4 |
| Apr 2026 | The Ordinary | 22.2K | 6.7% | 5 |
| Apr 2026 | Paula's Choice | 17.7K | 5.3% | 6 |
| Apr 2026 | Olay | 14.8K | 4.5% | 7 |
| Apr 2026 | Naturium | 12.1K | 3.7% | 8 |
| Apr 2026 | Drunk Elephant | 8.1K | 2.4% | 9 |
| Apr 2026 | Maelove | 6.6K | 2% | 10 |
| Apr 2026 | TruSkin | 4.4K | 1.3% | 11 |
| Apr 2026 | Sunday Riley | 2.4K | 0.73% | 12 |
| May 2026 | SkinCeuticals | 115K | 37.5% | 1 |
| May 2026 | Timeless Skin Care | 60.5K | 19.8% | 2 |
| May 2026 | CeraVe | 22.2K | 7.3% | 3 |
| May 2026 | La Roche-Posay | 22.2K | 7.3% | 4 |
| May 2026 | The Ordinary | 22.2K | 7.3% | 5 |
| May 2026 | Paula's Choice | 17.2K | 5.6% | 6 |
| May 2026 | Naturium | 12.1K | 4% | 7 |
| May 2026 | Olay | 12.1K | 4% | 8 |
| May 2026 | Drunk Elephant | 9.9K | 3.2% | 9 |
| May 2026 | Maelove | 6.6K | 2.2% | 10 |
| May 2026 | TruSkin | 3.6K | 1.2% | 11 |
| May 2026 | Sunday Riley | 2.4K | 0.79% | 12 |
| Jun 2026 | SkinCeuticals | 107K | 38.3% | 1 |
| Jun 2026 | Timeless Skin Care | 60.5K | 21.6% | 2 |
| Jun 2026 | La Roche-Posay | 18.1K | 6.5% | 3 |
| Jun 2026 | The Ordinary | 18.1K | 6.5% | 4 |
| Jun 2026 | CeraVe | 14.8K | 5.3% | 5 |
| Jun 2026 | Paula's Choice | 14.5K | 5.2% | 6 |
| Jun 2026 | Olay | 12.1K | 4.3% | 7 |
| Jun 2026 | Drunk Elephant | 9.9K | 3.5% | 8 |
| Jun 2026 | Maelove | 9.9K | 3.5% | 9 |
| Jun 2026 | Naturium | 9.9K | 3.5% | 10 |
| Jun 2026 | TruSkin | 2.9K | 1% | 11 |
| Jun 2026 | Sunday Riley | 1.9K | 0.68% | 12 |
| Jul 2026 | SkinCeuticals | 107K | 38.7% | 1 |
| Jul 2026 | Timeless Skin Care | 60.5K | 21.9% | 2 |
| Jul 2026 | La Roche-Posay | 18.1K | 6.5% | 3 |
| Jul 2026 | The Ordinary | 18.1K | 6.5% | 4 |
| Jul 2026 | CeraVe | 14.8K | 5.3% | 5 |
| Jul 2026 | Paula's Choice | 14.5K | 5.2% | 6 |
| Jul 2026 | Naturium | 12.1K | 4.4% | 7 |
| Jul 2026 | Olay | 12.1K | 4.4% | 8 |
| Jul 2026 | Drunk Elephant | 8.1K | 2.9% | 9 |
| Jul 2026 | Maelove | 6.6K | 2.4% | 10 |
| Jul 2026 | TruSkin | 2.9K | 1% | 11 |
| Jul 2026 | Sunday Riley | 1.9K | 0.69% | 12 |
| Aug 2026 | SkinCeuticals | 107K | 38.6% | 1 |
| Aug 2026 | Timeless Skin Care | 60.5K | 21.8% | 2 |
| Aug 2026 | La Roche-Posay | 18.1K | 6.5% | 3 |
| Aug 2026 | The Ordinary | 18.1K | 6.5% | 4 |
| Aug 2026 | CeraVe | 14.8K | 5.3% | 5 |
| Aug 2026 | Olay | 14.8K | 5.3% | 6 |
| Aug 2026 | Paula's Choice | 14.5K | 5.2% | 7 |
| Aug 2026 | Naturium | 9.9K | 3.6% | 8 |
| Aug 2026 | Drunk Elephant | 8.1K | 2.9% | 9 |
| Aug 2026 | Maelove | 6.6K | 2.4% | 10 |
| Aug 2026 | TruSkin | 2.9K | 1% | 11 |
| Aug 2026 | Sunday Riley | 2.4K | 0.86% | 12 |
| Sep 2026 | SkinCeuticals | 93.6K | 35% | 1 |
| Sep 2026 | Timeless Skin Care | 60.5K | 22.7% | 2 |
| Sep 2026 | CeraVe | 18.1K | 6.8% | 3 |
| Sep 2026 | La Roche-Posay | 18.1K | 6.8% | 4 |
| Sep 2026 | The Ordinary | 18.1K | 6.8% | 5 |
| Sep 2026 | Olay | 14.8K | 5.5% | 6 |
| Sep 2026 | Paula's Choice | 14.5K | 5.4% | 7 |
| Sep 2026 | Naturium | 9.9K | 3.7% | 8 |
| Sep 2026 | Drunk Elephant | 8.1K | 3% | 9 |
| Sep 2026 | Maelove | 6.6K | 2.5% | 10 |
| Sep 2026 | Sunday Riley | 2.4K | 0.9% | 11 |
| Sep 2026 | TruSkin | 2.4K | 0.9% | 12 |

## What is being compared

- **CeraVe**: Measured on the search term “cerave vitamin c”.
- **Drunk Elephant**: Measured on the search term “drunk elephant c firma”.
- **La Roche-Posay**: Measured on the search term “la roche posay vitamin c”.
- **Maelove**: Measured on the search term “maelove vitamin c”.
- **Naturium**: Measured on the search term “naturium vitamin c”.
- **Olay**: Measured on the search term “olay vitamin c”.
- **Paula's Choice**: Measured on the search terms “paula's choice vitamin c” and “paulas choice c15”, summed into one figure.
- **SkinCeuticals**: Measured on the search terms “skinceuticals ce ferulic” and “skinceuticals vitamin c”, summed into one figure.
- **Sunday Riley**: Measured on the search term “sunday riley ceo”.
- **The Ordinary**: Measured on the search term “the ordinary vitamin c”.
- **Timeless Skin Care**: Measured on the search term “timeless vitamin c”.
- **TruSkin**: Measured on the search term “truskin vitamin c”.

- [CeraVe](/demand/global-en/brands/cerave)
- [Drunk Elephant](/demand/global-en/brands/drunk-elephant)
- [La Roche-Posay](/demand/global-en/brands/la-roche-posay)
- [Maelove](/demand/global-en/brands/maelove)
- [Naturium](/demand/global-en/brands/naturium)
- [Olay](/demand/global-en/brands/olay)
- [Paula's Choice](/demand/global-en/brands/paula-s-choice)
- [SkinCeuticals](/demand/global-en/brands/skinceuticals)
- [Sunday Riley](/demand/global-en/brands/sunday-riley)
- [The Ordinary](/demand/global-en/brands/the-ordinary-skincare)
- [Timeless Skin Care](/demand/global-en/brands/timeless-skin-care)
- [TruSkin](/demand/global-en/brands/truskin)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among vitamin C serum brands worldwide?

In September 2026, SkinCeuticals was the most searched among vitamin C serum brands worldwide, with an estimated 93.6K branded searches, 35% of all searches for the 12 we track. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Vitamin C serum brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/vitamin-c-serum-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/vitamin-c-serum-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
