---
title: "Video conferencing platforms: Which brands are most popular in search?"
description: "Compare the video conferencing platforms teams use. Share of Search among Google Meet, Microsoft Teams, Webex, BlueJeans, Zoom and GoTo Meeting, the video conferencing platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/video-conferencing-platforms"
publisher: "Brandwave"
---

# Video conferencing platforms: Which brands are most popular in search?

Compare the video conferencing platforms teams use. Share of Search among Google Meet, Microsoft Teams, Webex, BlueJeans, Zoom and GoTo Meeting, the video conferencing platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Video conferencing platforms
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Google Meet, 75.4%

## Which brand is most popular in search among video conferencing platforms worldwide?

- In August 2026, Google Meet was the most searched among video conferencing platforms worldwide, with an estimated 13.8M branded searches and 75.4% estimated Share of Search within this set.
- Microsoft Teams is in 2nd place, 54.7 percentage points behind at 20.6% Share of Search.
- Across the 11 months ending August 2026, Google Meet’s estimated Share of Search among video conferencing platforms worldwide increased from 71.6% to 75.4%.
- Across the 11 months ending August 2026, Microsoft Teams’ estimated Share of Search among video conferencing platforms worldwide decreased from 24.1% to 20.6%.
- Across the 11 months ending August 2026, Google Meet’s estimated Share of Search among video conferencing platforms worldwide peaked at 75.8% in June 2026 and was lowest at 68.4% in November 2025.
- Across the 11 months ending August 2026, Microsoft Teams’ estimated Share of Search among video conferencing platforms worldwide peaked at 26.6% in November 2025 and was lowest at 19.6% in December 2025.
- Across the 11 months ending August 2026, Webex’s estimated Share of Search among video conferencing platforms worldwide peaked at 4.1% in December 2025 and was lowest at 2.9% in August 2026.
- Across the 11 months ending August 2026, Webex, BlueJeans, Zoom and GoTo Meeting held steady: their estimated Share of Search among video conferencing platforms worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Google Meet vs Microsoft Teams: compare search popularity](/demand/global-en/compare/google-meet-vs-microsoft-teams): 75.4% against 20.6% Share of Search.
- [Google Meet vs Webex: compare search popularity](/demand/global-en/compare/google-meet-vs-webex): 75.4% against 2.9% Share of Search.
- [Microsoft Teams vs Webex: compare search popularity](/demand/global-en/compare/microsoft-teams-vs-webex): 20.6% against 2.9% Share of Search.

## How did search popularity change for video conferencing platforms worldwide in August 2026?

- In August 2026, Microsoft Teams gained estimated Share of Search among video conferencing platforms worldwide, from 19.8% to 20.6%.
- In August 2026, Webex lost estimated Share of Search among video conferencing platforms worldwide, from 3.4% to 2.9%.
- Estimated monthly branded searches for GoTo Meeting worldwide fell 45.5% over 11 measured months, from 9.9K to 5.4K in August 2026.
- Estimated monthly branded searches for Zoom worldwide fell 32.3% over 11 measured months, from 50.3K to 34K in August 2026.
- Estimated monthly branded searches for BlueJeans worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.
- Estimated monthly branded searches for Google Meet worldwide fell 17.7% over 11 measured months, from 16.8M to 13.8M in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Google Meet | 75.4% | 13.8M | +0.0% | Google |
| 2 | Microsoft Teams | 20.6% | 3.8M | +4.9% | Microsoft |
| 3 | Webex | 2.9% | 523K | -16.5% | Cisco |
| 4 | BlueJeans | 0.9% | 165K | +22.2% | BlueJeans |
| 5 | Zoom | 0.19% | 34K | -0.1% | Zoom |
| 6 | GoTo Meeting | 0.03% | 5.4K | -18.2% | GoTo Meeting |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Google Meet | 16.8M | 71.6% | 1 |
| Oct 2025 | Microsoft Teams | 5.6M | 24.1% | 2 |
| Oct 2025 | Webex | 764K | 3.3% | 3 |
| Oct 2025 | BlueJeans | 201K | 0.86% | 4 |
| Oct 2025 | Zoom | 50.3K | 0.21% | 5 |
| Oct 2025 | GoTo Meeting | 9.9K | 0.04% | 6 |
| Nov 2025 | Google Meet | 13.8M | 68.4% | 1 |
| Nov 2025 | Microsoft Teams | 5.4M | 26.6% | 2 |
| Nov 2025 | Webex | 761K | 3.8% | 3 |
| Nov 2025 | BlueJeans | 201K | 1% | 4 |
| Nov 2025 | Zoom | 33.7K | 0.17% | 5 |
| Nov 2025 | GoTo Meeting | 9.9K | 0.05% | 6 |
| Dec 2025 | Google Meet | 13.7M | 75% | 1 |
| Dec 2025 | Microsoft Teams | 3.6M | 19.6% | 2 |
| Dec 2025 | Webex | 748K | 4.1% | 3 |
| Dec 2025 | BlueJeans | 201K | 1.1% | 4 |
| Dec 2025 | Zoom | 33.9K | 0.18% | 5 |
| Dec 2025 | GoTo Meeting | 6.6K | 0.04% | 6 |
| Jan 2026 | Google Meet | 13.8M | 71.9% | 1 |
| Jan 2026 | Microsoft Teams | 4.4M | 23% | 2 |
| Jan 2026 | Webex | 757K | 4% | 3 |
| Jan 2026 | BlueJeans | 165K | 0.86% | 4 |
| Jan 2026 | Zoom | 41.5K | 0.22% | 5 |
| Jan 2026 | GoTo Meeting | 8.1K | 0.04% | 6 |
| Feb 2026 | Google Meet | 13.7M | 72.5% | 1 |
| Feb 2026 | Microsoft Teams | 4.4M | 23.2% | 2 |
| Feb 2026 | Webex | 624K | 3.3% | 3 |
| Feb 2026 | BlueJeans | 165K | 0.87% | 4 |
| Feb 2026 | Zoom | 34.1K | 0.18% | 5 |
| Feb 2026 | GoTo Meeting | 8.1K | 0.04% | 6 |
| Mar 2026 | Google Meet | 16.8M | 72.6% | 1 |
| Mar 2026 | Microsoft Teams | 5.4M | 23.2% | 2 |
| Mar 2026 | Webex | 763K | 3.3% | 3 |
| Mar 2026 | BlueJeans | 165K | 0.71% | 4 |
| Mar 2026 | Zoom | 41.5K | 0.18% | 5 |
| Mar 2026 | GoTo Meeting | 8.1K | 0.04% | 6 |
| Apr 2026 | Google Meet | 16.8M | 75.7% | 1 |
| Apr 2026 | Microsoft Teams | 4.4M | 19.8% | 2 |
| Apr 2026 | Webex | 765K | 3.5% | 3 |
| Apr 2026 | BlueJeans | 165K | 0.75% | 4 |
| Apr 2026 | Zoom | 41.5K | 0.19% | 5 |
| Apr 2026 | GoTo Meeting | 6.6K | 0.03% | 6 |
| May 2026 | Google Meet | 13.8M | 74.9% | 1 |
| May 2026 | Microsoft Teams | 3.8M | 20.6% | 2 |
| May 2026 | Webex | 624K | 3.4% | 3 |
| May 2026 | BlueJeans | 165K | 0.9% | 4 |
| May 2026 | Zoom | 34.1K | 0.19% | 5 |
| May 2026 | GoTo Meeting | 6.6K | 0.04% | 6 |
| Jun 2026 | Google Meet | 13.8M | 75.8% | 1 |
| Jun 2026 | Microsoft Teams | 3.6M | 19.8% | 2 |
| Jun 2026 | Webex | 624K | 3.4% | 3 |
| Jun 2026 | BlueJeans | 135K | 0.74% | 4 |
| Jun 2026 | Zoom | 34K | 0.19% | 5 |
| Jun 2026 | GoTo Meeting | 6.6K | 0.04% | 6 |
| Jul 2026 | Google Meet | 13.8M | 75.8% | 1 |
| Jul 2026 | Microsoft Teams | 3.6M | 19.8% | 2 |
| Jul 2026 | Webex | 627K | 3.4% | 3 |
| Jul 2026 | BlueJeans | 135K | 0.74% | 4 |
| Jul 2026 | Zoom | 34K | 0.19% | 5 |
| Jul 2026 | GoTo Meeting | 6.6K | 0.04% | 6 |
| Aug 2026 | Google Meet | 13.8M | 75.4% | 1 |
| Aug 2026 | Microsoft Teams | 3.8M | 20.6% | 2 |
| Aug 2026 | Webex | 523K | 2.9% | 3 |
| Aug 2026 | BlueJeans | 165K | 0.9% | 4 |
| Aug 2026 | Zoom | 34K | 0.19% | 5 |
| Aug 2026 | GoTo Meeting | 5.4K | 0.03% | 6 |
| Sep 2026 | BlueJeans | — | — | — |
| Sep 2026 | Google Meet | — | — | — |
| Sep 2026 | GoTo Meeting | — | — | — |
| Sep 2026 | Microsoft Teams | — | — | — |
| Sep 2026 | Webex | — | — | — |
| Sep 2026 | Zoom | — | — | — |

## What is being compared

- **BlueJeans**: Measured on the search term “bluejeans”.
- **Google Meet**: Measured on the search terms “google meet”, “google meet app”, “google meet software”, “google meet video meeting”, “googlemeet” and “video meeting google meet”, summed into one figure.
- **GoTo Meeting**: Measured on the search term “goto meeting”.
- **Microsoft Teams**: Measured on the search terms “microsoft teams”, “microsoft teams app”, “microsoft teams video meeting”, “microsoftteams”, “ms teams” and “video meeting microsoft teams”, summed into one figure.
- **Webex**: Measured on the search terms “cisco webex”, “video meeting webex”, “webex”, “webex app”, “webex com”, “webex meetings” and “webex software”, summed into one figure.
- **Zoom**: Measured on the search terms “video meeting zoom”, “zoom com” and “zoom video meeting”, summed into one figure.

- [BlueJeans](/demand/global-en/brands/bluejeans)
- [Google Meet](/demand/global-en/brands/google-meet)
- [GoTo Meeting](/demand/global-en/brands/goto-meeting)
- [Microsoft Teams](/demand/global-en/brands/microsoft-teams)
- [Webex](/demand/global-en/brands/webex)
- [Zoom](/demand/global-en/brands/zoom)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among video conferencing platforms worldwide?

In August 2026, Google Meet was the most searched among video conferencing platforms worldwide, with an estimated 13.8M branded searches and 75.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Video conferencing platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/video-conferencing-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/video-conferencing-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
