--- title: "Vehicle history check services: Which brands are most popular in search?" description: "Compare the vehicle history check services households and businesses choose. Share of Search among Carfax, carVertical, AutoCheck, HPI Check and MotorCheck, the vehicle history check services Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/vehicle-history-check-services" publisher: "Brandwave" --- # Vehicle history check services: Which brands are most popular in search? Compare the vehicle history check services households and businesses choose. Share of Search among Carfax, carVertical, AutoCheck, HPI Check and MotorCheck, the vehicle history check services Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Vehicle history check services - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Carfax, 65.1% ## Which brand is most popular in search among vehicle history check services worldwide? - In August 2026, Carfax was the most searched among vehicle history check services worldwide, with an estimated 1.8M branded searches and 65.1% estimated Share of Search within this set. - carVertical is in 2nd place, 35.8 percentage points behind at 29.3% Share of Search. - Across the 11 months ending August 2026, Carfax’s estimated Share of Search among vehicle history check services worldwide peaked at 69.1% in April 2026 and was lowest at 65% in October 2025. - Across the 11 months ending August 2026, carVertical’s estimated Share of Search among vehicle history check services worldwide peaked at 29.3% in February 2026 and was lowest at 25.4% in March 2026. - Across the 11 months ending August 2026, Carfax, carVertical, AutoCheck, HPI Check and MotorCheck held steady: their estimated Share of Search among vehicle history check services worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Carfax vs carVertical: compare search popularity](/demand/global-en/compare/carfax-vs-carvertical): 65.1% against 29.3% Share of Search. - [Carfax vs AutoCheck: compare search popularity](/demand/global-en/compare/autocheck-vs-carfax): 65.1% against 3.2% Share of Search. - [carVertical vs AutoCheck: compare search popularity](/demand/global-en/compare/autocheck-vs-carvertical): 29.3% against 3.2% Share of Search. ## How did search popularity change for vehicle history check services worldwide in August 2026? - Estimated monthly branded searches for MotorCheck worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Carfax | 65.1% | 1.8M | 0.0% | Carfax | | 2 | carVertical | 29.3% | 823K | 0.0% | carVertical | | 3 | AutoCheck | 3.2% | 90.5K | 0.0% | AutoCheck | | 4 | HPI Check | 1.8% | 49.5K | 0.0% | HPI Check | | 5 | MotorCheck | 0.64% | 18.1K | 0.0% | MotorCheck | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Carfax | 1.8M | 65% | 1 | | Oct 2025 | carVertical | 823K | 29.2% | 2 | | Oct 2025 | AutoCheck | 90.5K | 3.2% | 3 | | Oct 2025 | HPI Check | 49.5K | 1.8% | 4 | | Oct 2025 | MotorCheck | 22.2K | 0.79% | 5 | | Nov 2025 | Carfax | 1.8M | 69% | 1 | | Nov 2025 | carVertical | 673K | 25.4% | 2 | | Nov 2025 | AutoCheck | 90.5K | 3.4% | 3 | | Nov 2025 | HPI Check | 40.5K | 1.5% | 4 | | Nov 2025 | MotorCheck | 18.1K | 0.68% | 5 | | Dec 2025 | Carfax | 1.8M | 69.1% | 1 | | Dec 2025 | carVertical | 673K | 25.4% | 2 | | Dec 2025 | AutoCheck | 90.5K | 3.4% | 3 | | Dec 2025 | HPI Check | 40.5K | 1.5% | 4 | | Dec 2025 | MotorCheck | 14.8K | 0.56% | 5 | | Jan 2026 | Carfax | 1.8M | 65% | 1 | | Jan 2026 | carVertical | 823K | 29.2% | 2 | | Jan 2026 | AutoCheck | 90.5K | 3.2% | 3 | | Jan 2026 | HPI Check | 49.5K | 1.8% | 4 | | Jan 2026 | MotorCheck | 22.2K | 0.79% | 5 | | Feb 2026 | Carfax | 1.8M | 65.1% | 1 | | Feb 2026 | carVertical | 823K | 29.3% | 2 | | Feb 2026 | AutoCheck | 90.5K | 3.2% | 3 | | Feb 2026 | HPI Check | 49.5K | 1.8% | 4 | | Feb 2026 | MotorCheck | 18.1K | 0.64% | 5 | | Mar 2026 | Carfax | 2.2M | 69% | 1 | | Mar 2026 | carVertical | 823K | 25.4% | 2 | | Mar 2026 | AutoCheck | 110K | 3.4% | 3 | | Mar 2026 | HPI Check | 49.5K | 1.5% | 4 | | Mar 2026 | MotorCheck | 22.2K | 0.68% | 5 | | Apr 2026 | Carfax | 2.2M | 69.1% | 1 | | Apr 2026 | carVertical | 823K | 25.4% | 2 | | Apr 2026 | AutoCheck | 110K | 3.4% | 3 | | Apr 2026 | HPI Check | 49.5K | 1.5% | 4 | | Apr 2026 | MotorCheck | 18.1K | 0.56% | 5 | | May 2026 | Carfax | 1.8M | 65.1% | 1 | | May 2026 | carVertical | 823K | 29.3% | 2 | | May 2026 | AutoCheck | 90.5K | 3.2% | 3 | | May 2026 | HPI Check | 49.5K | 1.8% | 4 | | May 2026 | MotorCheck | 18.1K | 0.64% | 5 | | Jun 2026 | Carfax | 1.8M | 65.1% | 1 | | Jun 2026 | carVertical | 823K | 29.3% | 2 | | Jun 2026 | AutoCheck | 90.5K | 3.2% | 3 | | Jun 2026 | HPI Check | 49.5K | 1.8% | 4 | | Jun 2026 | MotorCheck | 18.1K | 0.64% | 5 | | Jul 2026 | Carfax | 1.8M | 65.1% | 1 | | Jul 2026 | carVertical | 823K | 29.3% | 2 | | Jul 2026 | AutoCheck | 90.5K | 3.2% | 3 | | Jul 2026 | HPI Check | 49.5K | 1.8% | 4 | | Jul 2026 | MotorCheck | 18.1K | 0.64% | 5 | | Aug 2026 | Carfax | 1.8M | 65.1% | 1 | | Aug 2026 | carVertical | 823K | 29.3% | 2 | | Aug 2026 | AutoCheck | 90.5K | 3.2% | 3 | | Aug 2026 | HPI Check | 49.5K | 1.8% | 4 | | Aug 2026 | MotorCheck | 18.1K | 0.64% | 5 | | Sep 2026 | AutoCheck | — | — | — | | Sep 2026 | Carfax | — | — | — | | Sep 2026 | carVertical | — | — | — | | Sep 2026 | HPI Check | — | — | — | | Sep 2026 | MotorCheck | — | — | — | ## What is being compared - **AutoCheck**: Measured on the search term “autocheck”. - **Carfax**: Measured on the search term “carfax”. - **carVertical**: Measured on the search term “carvertical”. - **HPI Check**: Measured on the search term “hpi check”. - **MotorCheck**: Measured on the search term “motorcheck”. - [AutoCheck](/demand/global-en/brands/autocheck) - [Carfax](/demand/global-en/brands/carfax) - [carVertical](/demand/global-en/brands/carvertical) - [HPI Check](/demand/global-en/brands/hpi-check) - [MotorCheck](/demand/global-en/brands/motorcheck) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among vehicle history check services worldwide? In August 2026, Carfax was the most searched among vehicle history check services worldwide, with an estimated 1.8M branded searches and 65.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Vehicle history check services: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/vehicle-history-check-services This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/vehicle-history-check-services. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.