---
title: "Adobe Illustrator vs Inkscape: Which is more popular by branded search?"
description: "Which is more popular in search, Adobe Illustrator or Inkscape? Compare estimated monthly branded-search demand and Share of Search inside the Vector graphics software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/vector-graphics-software/compare/adobe-illustrator-vs-inkscape"
publisher: "Brandwave"
---

# Adobe Illustrator vs Inkscape: Which is more popular by branded search?

Which is more popular in search, Adobe Illustrator or Inkscape? Compare estimated monthly branded-search demand and Share of Search inside the Vector graphics software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Adobe Illustrator and Inkscape
- **Competitive set**: Vector graphics software
- **Market**: Global
- **Month measured**: Aug 2026
- **Adobe Illustrator Share of Search**: 30.2%
- **Inkscape Share of Search**: 22.3%

## Which is more popular in search, Adobe Illustrator or Inkscape?

- In August 2026, Adobe Illustrator had more branded searches than Inkscape among vector graphics software worldwide. Adobe Illustrator was estimated to have 848K branded searches compared to Inkscape’s 628K, and held a 30.2% Share of Search versus Inkscape’s 22.3%.
- Adobe Illustrator was ahead of Inkscape in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Adobe Illustrator’s estimated Share of Search among vector graphics software worldwide moved from 24.5% to 30.2%, and its estimated monthly branded searches moved from 903K to 848K.
- Across the 11 months ending August 2026, Inkscape’s estimated Share of Search among vector graphics software worldwide moved from 20% to 22.3%, and its estimated monthly branded searches moved from 736K to 628K.

## How did search popularity change for vector graphics software worldwide in August 2026?

- In August 2026, Inkscape gained estimated Share of Search among vector graphics software worldwide, from 21.4% to 22.3%.
- In August 2026, Adobe Illustrator lost estimated Share of Search among vector graphics software worldwide, from 31.5% to 30.2%.

## Month by month

| Month | Adobe Illustrator estimated searches | Adobe Illustrator Share of Search | Adobe Illustrator rank | Inkscape estimated searches | Inkscape Share of Search | Inkscape rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 903K | 24.5% | 2 | 736K | 20% | 3 |
| Nov 2025 | 882K | 20% | 3 | 757K | 17.2% | 4 |
| Dec 2025 | 747K | 25.1% | 2 | 619K | 20.8% | 3 |
| Jan 2026 | 773K | 23.5% | 2 | 748K | 22.7% | 3 |
| Feb 2026 | 788K | 26.1% | 1 | 751K | 24.8% | 3 |
| Mar 2026 | 809K | 26.4% | 1 | 749K | 24.5% | 3 |
| Apr 2026 | 870K | 28.3% | 1 | 740K | 24.1% | 3 |
| May 2026 | 814K | 27.9% | 1 | 741K | 25.5% | 3 |
| Jun 2026 | 820K | 29% | 1 | 621K | 22% | 3 |
| Jul 2026 | 916K | 31.5% | 1 | 622K | 21.4% | 3 |
| Aug 2026 | 848K | 30.2% | 1 | 628K | 22.3% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Adobe Illustrator’s and Inkscape’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Adobe Illustrator**: Measured on the search terms “adobe illustrator”, “adobe illustrator cost”, “adobe illustrator download”, “adobe illustrator for graphic design”, “adobe illustrator for ipad”, “adobe illustrator free”, “adobe illustrator free download”, “adobe illustrator free trial”, “adobe illustrator graphic design”, “adobe illustrator graphic design software”, “adobe illustrator online”, “adobe illustrator photo editing”, “adobe illustrator subscription”, “adobe illustrator vector design”, “adobe illustrator vector graphics”, “download adobe illustrator”, “how much is adobe illustrator”, “illustrator ai” and “illustrator software”, summed into one figure.
- **Inkscape**: Measured on the search terms “adobe inkscape”, “download inkscape”, “free inkscape”, “how much is inkscape”, “inkscape”, “inkscape 2”, “inkscape 2025”, “inkscape 2026”, “inkscape ai”, “inkscape android”, “inkscape app”, “inkscape cost”, “inkscape design software”, “inkscape download”, “inkscape editor”, “inkscape free download”, “inkscape free trial”, “inkscape graphic design”, “inkscape graphic design software”, “inkscape ipad”, “inkscape iphone”, “inkscape linux”, “inkscape mac”, “inkscape online”, “inkscape photo editing”, “inkscape photo editing software”, “inkscape photo editor”, “inkscape price”, “inkscape pro”, “inkscape program”, “inkscape review”, “inkscape vector graphics”, “inkscape vector graphics editor”, “inkscape web”, “inkscape windows” and “inkscape.org”, summed into one figure.

- [Adobe Illustrator profile](/demand/global-en/brands/adobe-illustrator)
- [Inkscape profile](/demand/global-en/brands/inkscape)
- [All vector graphics software worldwide](/demand/global-en/categories/vector-graphics-software): The set both shares are measured inside, 10 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Adobe Illustrator or Inkscape?

In August 2026, Adobe Illustrator had more branded searches than Inkscape among vector graphics software worldwide. Adobe Illustrator was estimated to have 848K branded searches compared to Inkscape’s 628K, and held a 30.2% Share of Search versus Inkscape’s 22.3%.

## Cite this page

Brandwave. "Adobe Illustrator vs Inkscape: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/vector-graphics-software/compare/adobe-illustrator-vs-inkscape

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