--- title: "UX design agencies: Which are searched most?" description: "Compare the agencies brands hire for product design. Share of Search among IDEO, AKQA, Frog, R/GA and Huge, the UX design agencies Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/ux-design-agencies" publisher: "Brandwave" --- # UX design agencies: Which are searched most? Compare the agencies brands hire for product design. Share of Search among IDEO, AKQA, Frog, R/GA and Huge, the UX design agencies Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: UX design agencies - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: IDEO, 72.1% ## Which brand is most popular in search among UX design agencies worldwide? - In August 2026, IDEO was the most searched among UX design agencies worldwide, with an estimated 74K branded searches and 72.1% estimated Share of Search within this set. - AKQA is in 2nd place, 57.6 percentage points behind at 14.4% Share of Search. - Across the 11 months ending August 2026, IDEO’s estimated Share of Search among UX design agencies worldwide increased from 71.1% to 72.1%. - Across the 11 months ending August 2026, R/GA’s estimated Share of Search among UX design agencies worldwide decreased from 6.4% to 5.3%. - Across the 11 months ending August 2026, IDEO’s estimated Share of Search among UX design agencies worldwide peaked at 76.1% in July 2026 and was lowest at 64.5% in March 2026. - Across the 11 months ending August 2026, AKQA’s estimated Share of Search among UX design agencies worldwide peaked at 16.7% in November 2025 and was lowest at 12.4% in July 2026. - Across the 11 months ending August 2026, Frog’s estimated Share of Search among UX design agencies worldwide peaked at 10.5% in March 2026 and was lowest at 5.6% in July 2026. - Across the 11 months ending August 2026, R/GA’s estimated Share of Search among UX design agencies worldwide peaked at 7.5% in April 2026 and was lowest at 4.5% in July 2026. - Across the 11 months ending August 2026, AKQA, Frog and Huge held steady: their estimated Share of Search among UX design agencies worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [IDEO vs AKQA: compare search popularity](/demand/global-en/compare/akqa-vs-ideo): 72.1% against 14.4% Share of Search. - [IDEO vs Frog: compare search popularity](/demand/global-en/compare/frog-vs-ideo): 72.1% against 6.4% Share of Search. - [IDEO vs R/GA: compare search popularity](/demand/global-en/compare/ideo-vs-r-ga): 72.1% against 5.3% Share of Search. - [AKQA vs Frog: compare search popularity](/demand/global-en/compare/akqa-vs-frog): 14.4% against 6.4% Share of Search. - [AKQA vs R/GA: compare search popularity](/demand/global-en/compare/akqa-vs-r-ga): 14.4% against 5.3% Share of Search. - [Frog vs R/GA: compare search popularity](/demand/global-en/compare/frog-vs-r-ga): 6.4% against 5.3% Share of Search. ## How did search popularity change for UX design agencies worldwide in August 2026? - In August 2026, AKQA gained estimated Share of Search among UX design agencies worldwide, from 12.4% to 14.4%. - In August 2026, Frog gained estimated Share of Search among UX design agencies worldwide, from 5.6% to 6.4%. - In August 2026, R/GA gained estimated Share of Search among UX design agencies worldwide, from 4.5% to 5.3%. - In August 2026, Huge gained estimated Share of Search among UX design agencies worldwide, from 1.3% to 1.9%. - In August 2026, IDEO lost estimated Share of Search among UX design agencies worldwide, from 76.1% to 72.1%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | IDEO | 72.1% | 74K | -18.2% | IDEO | | 2 | AKQA | 14.4% | 14.8K | 0.0% | AKQA | | 3 | Frog | 6.4% | 6.6K | 0.0% | Frog | | 4 | R/GA | 5.3% | 5.4K | 0.0% | R/GA | | 5 | Huge | 1.9% | 1.9K | +18.8% | Huge | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | IDEO | 90.5K | 71.1% | 1 | | Oct 2025 | AKQA | 18.1K | 14.2% | 2 | | Oct 2025 | Frog | 8.1K | 6.4% | 3 | | Oct 2025 | R/GA | 8.1K | 6.4% | 4 | | Oct 2025 | Huge | 2.4K | 1.9% | 5 | | Nov 2025 | IDEO | 74K | 68.1% | 1 | | Nov 2025 | AKQA | 18.1K | 16.7% | 2 | | Nov 2025 | Frog | 8.1K | 7.5% | 3 | | Nov 2025 | R/GA | 6.6K | 6.1% | 4 | | Nov 2025 | Huge | 1.9K | 1.7% | 5 | | Dec 2025 | IDEO | 60.5K | 66.9% | 1 | | Dec 2025 | AKQA | 14.8K | 16.4% | 2 | | Dec 2025 | Frog | 6.6K | 7.3% | 3 | | Dec 2025 | R/GA | 6.6K | 7.3% | 4 | | Dec 2025 | Huge | 1.9K | 2.1% | 5 | | Jan 2026 | IDEO | 74K | 66.8% | 1 | | Jan 2026 | AKQA | 18.1K | 16.4% | 2 | | Jan 2026 | Frog | 8.1K | 7.3% | 3 | | Jan 2026 | R/GA | 8.1K | 7.3% | 4 | | Jan 2026 | Huge | 2.4K | 2.2% | 5 | | Feb 2026 | IDEO | 74K | 67% | 1 | | Feb 2026 | AKQA | 18.1K | 16.4% | 2 | | Feb 2026 | Frog | 9.9K | 9% | 3 | | Feb 2026 | R/GA | 6.6K | 6% | 4 | | Feb 2026 | Huge | 1.9K | 1.7% | 5 | | Mar 2026 | IDEO | 74K | 64.5% | 1 | | Mar 2026 | AKQA | 18.1K | 15.8% | 2 | | Mar 2026 | Frog | 12.1K | 10.5% | 3 | | Mar 2026 | R/GA | 8.1K | 7.1% | 4 | | Mar 2026 | Huge | 2.4K | 2.1% | 5 | | Apr 2026 | IDEO | 74K | 68.1% | 1 | | Apr 2026 | AKQA | 14.8K | 13.6% | 2 | | Apr 2026 | Frog | 9.9K | 9.1% | 3 | | Apr 2026 | R/GA | 8.1K | 7.5% | 4 | | Apr 2026 | Huge | 1.9K | 1.7% | 5 | | May 2026 | IDEO | 60.5K | 65.8% | 1 | | May 2026 | AKQA | 14.8K | 16.1% | 2 | | May 2026 | Frog | 8.1K | 8.8% | 3 | | May 2026 | R/GA | 6.6K | 7.2% | 4 | | May 2026 | Huge | 1.9K | 2.1% | 5 | | Jun 2026 | IDEO | 74K | 71.4% | 1 | | Jun 2026 | AKQA | 14.8K | 14.3% | 2 | | Jun 2026 | Frog | 6.6K | 6.4% | 3 | | Jun 2026 | R/GA | 6.6K | 6.4% | 4 | | Jun 2026 | Huge | 1.6K | 1.5% | 5 | | Jul 2026 | IDEO | 90.5K | 76.1% | 1 | | Jul 2026 | AKQA | 14.8K | 12.4% | 2 | | Jul 2026 | Frog | 6.6K | 5.6% | 3 | | Jul 2026 | R/GA | 5.4K | 4.5% | 4 | | Jul 2026 | Huge | 1.6K | 1.3% | 5 | | Aug 2026 | IDEO | 74K | 72.1% | 1 | | Aug 2026 | AKQA | 14.8K | 14.4% | 2 | | Aug 2026 | Frog | 6.6K | 6.4% | 3 | | Aug 2026 | R/GA | 5.4K | 5.3% | 4 | | Aug 2026 | Huge | 1.9K | 1.9% | 5 | | Sep 2026 | AKQA | — | — | — | | Sep 2026 | Frog | — | — | — | | Sep 2026 | Huge | — | — | — | | Sep 2026 | IDEO | — | — | — | | Sep 2026 | R/GA | — | — | — | ## What is being compared - **AKQA**: Measured on the search term “akqa”. - **Frog**: Measured on the search term “frog design”. - **Huge**: Measured on the search term “huge inc”. - **IDEO**: Measured on the search term “ideo”. - **R/GA**: Measured on the search term “r ga”. - [AKQA](/demand/global-en/brands/akqa) - [Frog](/demand/global-en/brands/frog) - [Huge](/demand/global-en/brands/huge) - [IDEO](/demand/global-en/brands/ideo) - [R/GA](/demand/global-en/brands/r-ga) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among UX design agencies worldwide? In August 2026, IDEO was the most searched among UX design agencies worldwide, with an estimated 74K branded searches and 72.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "UX design agencies: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/ux-design-agencies This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/ux-design-agencies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.