---
title: "Tutoring services: Which are searched most?"
description: "Compare the tutoring services educators use. Share of Search among Kumon, Explore Learning, Huntington Learning, Sylvan Learning, Tutor Doctor and Mathnasium, the tutoring services Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/tutoring-services"
publisher: "Brandwave"
---

# Tutoring services: Which are searched most?

Compare the tutoring services educators use. Share of Search among Kumon, Explore Learning, Huntington Learning, Sylvan Learning, Tutor Doctor and Mathnasium, the tutoring services Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Tutoring services
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Kumon, 75%

## Which brand is most popular in search among tutoring services worldwide?

- In August 2026, Kumon was the most searched among tutoring services worldwide, with an estimated 450K branded searches and 75% estimated Share of Search within this set.
- Explore Learning is in 2nd place, 62.7 percentage points behind at 12.3% Share of Search.
- Across the 11 months ending August 2026, Kumon’s estimated Share of Search among tutoring services worldwide increased from 66.5% to 75%.
- Across the 11 months ending August 2026, Explore Learning’s estimated Share of Search among tutoring services worldwide decreased from 19.9% to 12.3%.
- Across the 11 months ending August 2026, Huntington Learning’s estimated Share of Search among tutoring services worldwide decreased from 6.5% to 6%.
- Across the 11 months ending August 2026, Kumon’s estimated Share of Search among tutoring services worldwide peaked at 82.7% in June 2026 and was lowest at 66.5% in October 2025.
- Across the 11 months ending August 2026, Explore Learning’s estimated Share of Search among tutoring services worldwide peaked at 19.9% in October 2025 and was lowest at 6.1% in June 2026.
- Across the 11 months ending August 2026, Huntington Learning’s estimated Share of Search among tutoring services worldwide peaked at 6.5% in October 2025 and was lowest at 5% in January 2026.
- Across the 11 months ending August 2026, Sylvan Learning’s estimated Share of Search among tutoring services worldwide peaked at 6% in October 2025 and was lowest at 4.9% in July 2026.
- Across the 11 months ending August 2026, Sylvan Learning, Tutor Doctor and Mathnasium held steady: their estimated Share of Search among tutoring services worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Kumon vs Explore Learning: compare search popularity](/demand/global-en/compare/explore-learning-vs-kumon): 75% against 12.3% Share of Search.
- [Kumon vs Huntington Learning: compare search popularity](/demand/global-en/compare/huntington-vs-kumon): 75% against 6% Share of Search.
- [Kumon vs Sylvan Learning: compare search popularity](/demand/global-en/compare/kumon-vs-sylvan-learning): 75% against 5.5% Share of Search.
- [Explore Learning vs Huntington Learning: compare search popularity](/demand/global-en/compare/explore-learning-vs-huntington): 12.3% against 6% Share of Search.
- [Explore Learning vs Sylvan Learning: compare search popularity](/demand/global-en/compare/explore-learning-vs-sylvan-learning): 12.3% against 5.5% Share of Search.
- [Huntington Learning vs Sylvan Learning: compare search popularity](/demand/global-en/compare/huntington-vs-sylvan-learning): 6% against 5.5% Share of Search.

## How did search popularity change for tutoring services worldwide in August 2026?

- In August 2026, Explore Learning gained estimated Share of Search among tutoring services worldwide, from 7.3% to 12.3%.
- In August 2026, Huntington Learning gained estimated Share of Search among tutoring services worldwide, from 5.3% to 6%.
- In August 2026, Sylvan Learning gained estimated Share of Search among tutoring services worldwide, from 4.9% to 5.5%.
- In August 2026, Kumon lost estimated Share of Search among tutoring services worldwide, from 81.2% to 75%.
- Estimated monthly branded searches for Mathnasium worldwide rose 47.7% over 11 measured months, from 880 to 1.3K in August 2026.
- Estimated monthly branded searches for Tutor Doctor worldwide fell 33.3% over 11 measured months, from 8.1K to 5.4K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Kumon | 75% | 450K | 0.0% | Kumon |
| 2 | Explore Learning | 12.3% | 74K | +82.7% | Explore Learning |
| 3 | Huntington Learning | 6% | 36.2K | +22.3% | Huntington Learning |
| 4 | Sylvan Learning | 5.5% | 33.1K | +22.1% | Sylvan Learning |
| 5 | Tutor Doctor | 0.9% | 5.4K | 0.0% | Tutor Doctor |
| 6 | Mathnasium | 0.22% | 1.3K | -18.8% | Mathnasium |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Kumon | 550K | 66.5% | 1 |
| Oct 2025 | Explore Learning | 165K | 19.9% | 2 |
| Oct 2025 | Huntington Learning | 54.2K | 6.5% | 3 |
| Oct 2025 | Sylvan Learning | 49.5K | 6% | 4 |
| Oct 2025 | Tutor Doctor | 8.1K | 0.98% | 5 |
| Oct 2025 | Mathnasium | 880 | 0.11% | 6 |
| Nov 2025 | Kumon | 550K | 70.8% | 1 |
| Nov 2025 | Explore Learning | 135K | 17.4% | 2 |
| Nov 2025 | Huntington Learning | 44.4K | 5.7% | 3 |
| Nov 2025 | Sylvan Learning | 40.5K | 5.2% | 4 |
| Nov 2025 | Tutor Doctor | 6.6K | 0.85% | 5 |
| Nov 2025 | Mathnasium | 720 | 0.09% | 6 |
| Dec 2025 | Kumon | 450K | 73.1% | 1 |
| Dec 2025 | Explore Learning | 90.5K | 14.7% | 2 |
| Dec 2025 | Huntington Learning | 36.2K | 5.9% | 3 |
| Dec 2025 | Sylvan Learning | 33.1K | 5.4% | 4 |
| Dec 2025 | Tutor Doctor | 5.4K | 0.88% | 5 |
| Dec 2025 | Mathnasium | 590 | 0.1% | 6 |
| Jan 2026 | Kumon | 673K | 76% | 1 |
| Jan 2026 | Explore Learning | 110K | 12.4% | 2 |
| Jan 2026 | Sylvan Learning | 49.5K | 5.6% | 3 |
| Jan 2026 | Huntington Learning | 44.4K | 5% | 4 |
| Jan 2026 | Tutor Doctor | 8.1K | 0.91% | 5 |
| Jan 2026 | Mathnasium | 720 | 0.08% | 6 |
| Feb 2026 | Kumon | 550K | 72.7% | 1 |
| Feb 2026 | Explore Learning | 110K | 14.5% | 2 |
| Feb 2026 | Huntington Learning | 44.4K | 5.9% | 3 |
| Feb 2026 | Sylvan Learning | 40.5K | 5.4% | 4 |
| Feb 2026 | Tutor Doctor | 8.1K | 1.1% | 5 |
| Feb 2026 | Mathnasium | 3.6K | 0.48% | 6 |
| Mar 2026 | Kumon | 550K | 70.6% | 1 |
| Mar 2026 | Explore Learning | 135K | 17.3% | 2 |
| Mar 2026 | Huntington Learning | 44.4K | 5.7% | 3 |
| Mar 2026 | Sylvan Learning | 40.5K | 5.2% | 4 |
| Mar 2026 | Tutor Doctor | 8.1K | 1% | 5 |
| Mar 2026 | Mathnasium | 1K | 0.13% | 6 |
| Apr 2026 | Kumon | 550K | 73.1% | 1 |
| Apr 2026 | Explore Learning | 110K | 14.6% | 2 |
| Apr 2026 | Huntington Learning | 44.4K | 5.9% | 3 |
| Apr 2026 | Sylvan Learning | 40.5K | 5.4% | 4 |
| Apr 2026 | Tutor Doctor | 6.6K | 0.88% | 5 |
| Apr 2026 | Mathnasium | 880 | 0.12% | 6 |
| May 2026 | Kumon | 550K | 75% | 1 |
| May 2026 | Explore Learning | 90.5K | 12.3% | 2 |
| May 2026 | Huntington Learning | 44.4K | 6.1% | 3 |
| May 2026 | Sylvan Learning | 40.5K | 5.5% | 4 |
| May 2026 | Tutor Doctor | 6.6K | 0.9% | 5 |
| May 2026 | Mathnasium | 1.3K | 0.18% | 6 |
| Jun 2026 | Kumon | 673K | 82.7% | 1 |
| Jun 2026 | Explore Learning | 49.5K | 6.1% | 2 |
| Jun 2026 | Huntington Learning | 44.4K | 5.5% | 3 |
| Jun 2026 | Sylvan Learning | 40.5K | 5% | 4 |
| Jun 2026 | Tutor Doctor | 5.4K | 0.66% | 5 |
| Jun 2026 | Mathnasium | 1.3K | 0.16% | 6 |
| Jul 2026 | Kumon | 450K | 81.2% | 1 |
| Jul 2026 | Explore Learning | 40.5K | 7.3% | 2 |
| Jul 2026 | Huntington Learning | 29.6K | 5.3% | 3 |
| Jul 2026 | Sylvan Learning | 27.1K | 4.9% | 4 |
| Jul 2026 | Tutor Doctor | 5.4K | 0.97% | 5 |
| Jul 2026 | Mathnasium | 1.6K | 0.29% | 6 |
| Aug 2026 | Kumon | 450K | 75% | 1 |
| Aug 2026 | Explore Learning | 74K | 12.3% | 2 |
| Aug 2026 | Huntington Learning | 36.2K | 6% | 3 |
| Aug 2026 | Sylvan Learning | 33.1K | 5.5% | 4 |
| Aug 2026 | Tutor Doctor | 5.4K | 0.9% | 5 |
| Aug 2026 | Mathnasium | 1.3K | 0.22% | 6 |
| Sep 2026 | Explore Learning | — | — | — |
| Sep 2026 | Huntington Learning | — | — | — |
| Sep 2026 | Kumon | — | — | — |
| Sep 2026 | Mathnasium | — | — | — |
| Sep 2026 | Sylvan Learning | — | — | — |
| Sep 2026 | Tutor Doctor | — | — | — |

## What is being compared

- **Explore Learning**: Measured on the search term “explore learning”.
- **Huntington Learning**: Measured on the search terms “huntington learning” and “huntington learning center”, summed into one figure.
- **Kumon**: Measured on the search term “kumon”.
- **Mathnasium**: Measured on the search term “mathnasium tutoring”.
- **Sylvan Learning**: Measured on the search term “sylvan learning”.
- **Tutor Doctor**: Measured on the search term “tutor doctor”.

- [Explore Learning](/demand/global-en/brands/explore-learning)
- [Huntington Learning](/demand/global-en/brands/huntington)
- [Kumon](/demand/global-en/brands/kumon)
- [Mathnasium](/demand/global-en/brands/mathnasium)
- [Sylvan Learning](/demand/global-en/brands/sylvan-learning)
- [Tutor Doctor](/demand/global-en/brands/tutor-doctor)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among tutoring services worldwide?

In August 2026, Kumon was the most searched among tutoring services worldwide, with an estimated 450K branded searches and 75% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Tutoring services: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/tutoring-services

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/tutoring-services. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.