---
title: "Tutoring marketplaces: Which brands are most popular in search?"
description: "Compare the marketplaces for finding online tutors. Share of Search among Preply, Superprof, Cambly, Varsity Tutors and Wyzant, the tutoring marketplaces Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/tutoring-marketplaces"
publisher: "Brandwave"
---

# Tutoring marketplaces: Which brands are most popular in search?

Compare the marketplaces for finding online tutors. Share of Search among Preply, Superprof, Cambly, Varsity Tutors and Wyzant, the tutoring marketplaces Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Tutoring marketplaces
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Preply, 65.5%

## Which brand is most popular in search among tutoring marketplaces worldwide?

- In August 2026, Preply was the most searched among tutoring marketplaces worldwide, with an estimated 1.5M branded searches and 65.5% estimated Share of Search within this set.
- Superprof is in 2nd place, 49.4 percentage points behind at 16.1% Share of Search.
- Across the 11 months ending August 2026, Preply’s estimated Share of Search among tutoring marketplaces worldwide increased from 56.6% to 65.5%.
- Across the 11 months ending August 2026, Superprof’s estimated Share of Search among tutoring marketplaces worldwide decreased from 20.9% to 16.1%.
- Across the 11 months ending August 2026, Cambly’s estimated Share of Search among tutoring marketplaces worldwide decreased from 14% to 13.1%.
- Across the 11 months ending August 2026, Varsity Tutors’ estimated Share of Search among tutoring marketplaces worldwide decreased from 5.1% to 2.6%.
- Across the 11 months ending August 2026, Wyzant’s estimated Share of Search among tutoring marketplaces worldwide decreased from 3.4% to 2.6%.
- Across the 11 months ending August 2026, Preply’s estimated Share of Search among tutoring marketplaces worldwide peaked at 65.8% in July 2026 and was lowest at 54.6% in January 2026.
- Across the 11 months ending August 2026, Superprof’s estimated Share of Search among tutoring marketplaces worldwide peaked at 24.6% in January 2026 and was lowest at 16% in May 2026.
- Across the 11 months ending August 2026, Cambly’s estimated Share of Search among tutoring marketplaces worldwide peaked at 16.7% in December 2025 and was lowest at 13.1% in May 2026.
- Across the 11 months ending August 2026, Varsity Tutors’ estimated Share of Search among tutoring marketplaces worldwide peaked at 5.1% in October 2025 and was lowest at 2.2% in July 2026.

## Compare search popularity between leading brands

- [Preply vs Superprof: compare search popularity](/demand/global-en/compare/preply-vs-superprof): 65.5% against 16.1% Share of Search.
- [Preply vs Cambly: compare search popularity](/demand/global-en/compare/cambly-vs-preply): 65.5% against 13.1% Share of Search.
- [Preply vs Varsity Tutors: compare search popularity](/demand/global-en/compare/preply-vs-varsity-tutors): 65.5% against 2.6% Share of Search.
- [Preply vs Wyzant: compare search popularity](/demand/global-en/compare/preply-vs-wyzant): 65.5% against 2.6% Share of Search.
- [Superprof vs Cambly: compare search popularity](/demand/global-en/compare/cambly-vs-superprof): 16.1% against 13.1% Share of Search.
- [Superprof vs Varsity Tutors: compare search popularity](/demand/global-en/compare/superprof-vs-varsity-tutors): 16.1% against 2.6% Share of Search.
- [Superprof vs Wyzant: compare search popularity](/demand/global-en/compare/superprof-vs-wyzant): 16.1% against 2.6% Share of Search.
- [Cambly vs Varsity Tutors: compare search popularity](/demand/global-en/compare/cambly-vs-varsity-tutors): 13.1% against 2.6% Share of Search.
- [Cambly vs Wyzant: compare search popularity](/demand/global-en/compare/cambly-vs-wyzant): 13.1% against 2.6% Share of Search.
- [Varsity Tutors vs Wyzant: compare search popularity](/demand/global-en/compare/varsity-tutors-vs-wyzant): 2.6% Share of Search each.

## How did search popularity change for tutoring marketplaces worldwide in August 2026?

- In August 2026, Varsity Tutors rose from 5th to 4th among tutoring marketplaces worldwide.
- In August 2026, Wyzant fell from 4th to 5th among tutoring marketplaces worldwide.
- Estimated monthly branded searches for Preply worldwide rose 23% over 11 measured months, from 1.2M to 1.5M in August 2026.
- Estimated monthly branded searches for Superprof worldwide fell 18.2% over 11 measured months, from 450K to 368K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Preply | 65.5% | 1.5M | 0.0% | Preply |
| 2 | Superprof | 16.1% | 368K | 0.0% | Superprof |
| 3 | Cambly | 13.1% | 301K | 0.0% | Cambly |
| 4 | Varsity Tutors | 2.6% | 60.5K | +22.2% | Varsity Tutors |
| 5 | Wyzant | 2.6% | 60.5K | 0.0% | Wyzant |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Preply | 1.2M | 56.6% | 1 |
| Oct 2025 | Superprof | 450K | 20.9% | 2 |
| Oct 2025 | Cambly | 301K | 14% | 3 |
| Oct 2025 | Varsity Tutors | 110K | 5.1% | 4 |
| Oct 2025 | Wyzant | 74K | 3.4% | 5 |
| Nov 2025 | Preply | 1.2M | 57.5% | 1 |
| Nov 2025 | Superprof | 450K | 21.2% | 2 |
| Nov 2025 | Cambly | 301K | 14.2% | 3 |
| Nov 2025 | Varsity Tutors | 90.5K | 4.3% | 4 |
| Nov 2025 | Wyzant | 60.5K | 2.9% | 5 |
| Dec 2025 | Preply | 1M | 55.4% | 1 |
| Dec 2025 | Superprof | 368K | 20.4% | 2 |
| Dec 2025 | Cambly | 301K | 16.7% | 3 |
| Dec 2025 | Varsity Tutors | 74K | 4.1% | 4 |
| Dec 2025 | Wyzant | 60.5K | 3.4% | 5 |
| Jan 2026 | Preply | 1.2M | 54.6% | 1 |
| Jan 2026 | Superprof | 550K | 24.6% | 2 |
| Jan 2026 | Cambly | 301K | 13.5% | 3 |
| Jan 2026 | Varsity Tutors | 90.5K | 4% | 4 |
| Jan 2026 | Wyzant | 74K | 3.3% | 5 |
| Feb 2026 | Preply | 1.2M | 57.9% | 1 |
| Feb 2026 | Superprof | 450K | 21.4% | 2 |
| Feb 2026 | Cambly | 301K | 14.3% | 3 |
| Feb 2026 | Varsity Tutors | 74K | 3.5% | 4 |
| Feb 2026 | Wyzant | 60.5K | 2.9% | 5 |
| Mar 2026 | Preply | 1.2M | 57.1% | 1 |
| Mar 2026 | Superprof | 450K | 21.1% | 2 |
| Mar 2026 | Cambly | 301K | 14.1% | 3 |
| Mar 2026 | Varsity Tutors | 90.5K | 4.2% | 4 |
| Mar 2026 | Wyzant | 74K | 3.5% | 5 |
| Apr 2026 | Preply | 1.2M | 57.1% | 1 |
| Apr 2026 | Superprof | 450K | 21.1% | 2 |
| Apr 2026 | Cambly | 301K | 14.1% | 3 |
| Apr 2026 | Varsity Tutors | 90.5K | 4.2% | 4 |
| Apr 2026 | Wyzant | 74K | 3.5% | 5 |
| May 2026 | Preply | 1.5M | 65.1% | 1 |
| May 2026 | Superprof | 368K | 16% | 2 |
| May 2026 | Cambly | 301K | 13.1% | 3 |
| May 2026 | Varsity Tutors | 74K | 3.2% | 4 |
| May 2026 | Wyzant | 60.5K | 2.6% | 5 |
| Jun 2026 | Preply | 1.5M | 65.5% | 1 |
| Jun 2026 | Superprof | 368K | 16.1% | 2 |
| Jun 2026 | Cambly | 301K | 13.1% | 3 |
| Jun 2026 | Varsity Tutors | 60.5K | 2.6% | 4 |
| Jun 2026 | Wyzant | 60.5K | 2.6% | 5 |
| Jul 2026 | Preply | 1.5M | 65.8% | 1 |
| Jul 2026 | Superprof | 368K | 16.1% | 2 |
| Jul 2026 | Cambly | 301K | 13.2% | 3 |
| Jul 2026 | Wyzant | 60.5K | 2.7% | 4 |
| Jul 2026 | Varsity Tutors | 49.5K | 2.2% | 5 |
| Aug 2026 | Preply | 1.5M | 65.5% | 1 |
| Aug 2026 | Superprof | 368K | 16.1% | 2 |
| Aug 2026 | Cambly | 301K | 13.1% | 3 |
| Aug 2026 | Varsity Tutors | 60.5K | 2.6% | 4 |
| Aug 2026 | Wyzant | 60.5K | 2.6% | 5 |
| Sep 2026 | Cambly | — | — | — |
| Sep 2026 | Preply | — | — | — |
| Sep 2026 | Superprof | — | — | — |
| Sep 2026 | Varsity Tutors | — | — | — |
| Sep 2026 | Wyzant | — | — | — |

## What is being compared

- **Cambly**: Measured on the search term “cambly”.
- **Preply**: Measured on the search term “preply”.
- **Superprof**: Measured on the search term “superprof”.
- **Varsity Tutors**: Measured on the search term “varsity tutors”.
- **Wyzant**: Measured on the search term “wyzant”.

- [Cambly](/demand/global-en/brands/cambly)
- [Preply](/demand/global-en/brands/preply)
- [Superprof](/demand/global-en/brands/superprof)
- [Varsity Tutors](/demand/global-en/brands/varsity-tutors)
- [Wyzant](/demand/global-en/brands/wyzant)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among tutoring marketplaces worldwide?

In August 2026, Preply was the most searched among tutoring marketplaces worldwide, with an estimated 1.5M branded searches and 65.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Tutoring marketplaces: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/tutoring-marketplaces

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/tutoring-marketplaces. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
