--- title: "Tripods: Which brands are most popular in search?" description: "Compare the tripods people search for. Share of Search among Vanguard, Joby, Manfrotto, Benro, Gitzo and Sirui, the tripods Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/tripods" publisher: "Brandwave" --- # Tripods: Which brands are most popular in search? Compare the tripods people search for. Share of Search among Vanguard, Joby, Manfrotto, Benro, Gitzo and Sirui, the tripods Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Tripods - **Market**: Global - **Brands compared**: 6 - **Month measured**: Aug 2026 - **Highest Share of Search**: Vanguard, 96.7% ## Which brand is most popular in search among tripods worldwide? - In August 2026, Vanguard was the most searched among tripods worldwide, with an estimated 2.7M branded searches and 96.7% estimated Share of Search within this set. - Joby is in 2nd place, 95 percentage points behind at 1.7% Share of Search. - Across the 11 months ending August 2026, Vanguard’s estimated Share of Search among tripods worldwide increased from 94.8% to 96.7%. - Across the 11 months ending August 2026, Joby’s estimated Share of Search among tripods worldwide decreased from 3.1% to 1.7%. - Across the 11 months ending August 2026, Vanguard’s estimated Share of Search among tripods worldwide peaked at 96.7% in January 2026 and was lowest at 94.8% in October 2025. - Across the 11 months ending August 2026, Joby’s estimated Share of Search among tripods worldwide peaked at 3.1% in May 2026 and was lowest at 1.7% in December 2025. - Across the 11 months ending August 2026, Gitzo rose from 6th to 5th among tripods worldwide. - Across the 11 months ending August 2026, Sirui fell from 5th to 6th among tripods worldwide. - Across the 11 months ending August 2026, Manfrotto and Benro held steady: their estimated Share of Search among tripods worldwide each moved less than 0.5 percentage points. ## How did search popularity change for tripods worldwide in August 2026? - In August 2026, Vanguard gained estimated Share of Search among tripods worldwide, from 96% to 96.7%. - Joby’s estimated Share of Search among tripods worldwide has lost ground for 3 months in a row, from 3.1% to 1.7% in August 2026. - Estimated monthly branded searches for Manfrotto worldwide fell 33.1% over 11 measured months, from 40.5K to 27.1K in August 2026. - Estimated monthly branded searches for Benro worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026. - Estimated monthly branded searches for Sirui worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Vanguard | 96.7% | 2.7M | +22.3% | Vanguard | | 2 | Joby | 1.7% | 49.5K | 0.0% | Joby | | 3 | Manfrotto | 0.96% | 27.1K | 0.0% | Manfrotto | | 4 | Benro | 0.19% | 5.4K | 0.0% | Benro | | 5 | Gitzo | 0.19% | 5.4K | 0.0% | Gitzo | | 6 | Sirui | 0.19% | 5.4K | 0.0% | Sirui | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Vanguard | 2.7M | 94.8% | 1 | | Oct 2025 | Joby | 90.5K | 3.1% | 2 | | Oct 2025 | Manfrotto | 40.5K | 1.4% | 3 | | Oct 2025 | Benro | 6.6K | 0.23% | 4 | | Oct 2025 | Sirui | 6.6K | 0.23% | 5 | | Oct 2025 | Gitzo | 5.4K | 0.19% | 6 | | Nov 2025 | Vanguard | 2.2M | 94.9% | 1 | | Nov 2025 | Joby | 60.5K | 2.6% | 2 | | Nov 2025 | Manfrotto | 40.5K | 1.7% | 3 | | Nov 2025 | Benro | 6.6K | 0.28% | 4 | | Nov 2025 | Gitzo | 6.6K | 0.28% | 5 | | Nov 2025 | Sirui | 6.6K | 0.28% | 6 | | Dec 2025 | Vanguard | 2.7M | 96.4% | 1 | | Dec 2025 | Joby | 49.5K | 1.7% | 2 | | Dec 2025 | Manfrotto | 33.1K | 1.2% | 3 | | Dec 2025 | Benro | 6.6K | 0.23% | 4 | | Dec 2025 | Gitzo | 6.6K | 0.23% | 5 | | Dec 2025 | Sirui | 6.6K | 0.23% | 6 | | Jan 2026 | Vanguard | 3.4M | 96.7% | 1 | | Jan 2026 | Joby | 60.5K | 1.7% | 2 | | Jan 2026 | Manfrotto | 33.1K | 0.96% | 3 | | Jan 2026 | Benro | 6.6K | 0.19% | 4 | | Jan 2026 | Gitzo | 6.6K | 0.19% | 5 | | Jan 2026 | Sirui | 6.6K | 0.19% | 6 | | Feb 2026 | Vanguard | 2.7M | 96.1% | 1 | | Feb 2026 | Joby | 60.5K | 2.1% | 2 | | Feb 2026 | Manfrotto | 33.1K | 1.2% | 3 | | Feb 2026 | Benro | 6.6K | 0.23% | 4 | | Feb 2026 | Gitzo | 5.4K | 0.19% | 5 | | Feb 2026 | Sirui | 5.4K | 0.19% | 6 | | Mar 2026 | Vanguard | 2.7M | 95.9% | 1 | | Mar 2026 | Joby | 60.5K | 2.1% | 2 | | Mar 2026 | Manfrotto | 40.5K | 1.4% | 3 | | Mar 2026 | Benro | 6.6K | 0.23% | 4 | | Mar 2026 | Gitzo | 5.4K | 0.19% | 5 | | Mar 2026 | Sirui | 5.4K | 0.19% | 6 | | Apr 2026 | Vanguard | 3.4M | 96.5% | 1 | | Apr 2026 | Joby | 74K | 2.1% | 2 | | Apr 2026 | Manfrotto | 33.1K | 0.95% | 3 | | Apr 2026 | Benro | 5.4K | 0.16% | 4 | | Apr 2026 | Gitzo | 5.4K | 0.16% | 5 | | Apr 2026 | Sirui | 5.4K | 0.16% | 6 | | May 2026 | Vanguard | 2.7M | 95.1% | 1 | | May 2026 | Joby | 90.5K | 3.1% | 2 | | May 2026 | Manfrotto | 33.1K | 1.1% | 3 | | May 2026 | Benro | 5.4K | 0.19% | 4 | | May 2026 | Gitzo | 5.4K | 0.19% | 5 | | May 2026 | Sirui | 5.4K | 0.19% | 6 | | Jun 2026 | Vanguard | 2.7M | 96.4% | 1 | | Jun 2026 | Joby | 60.5K | 2.1% | 2 | | Jun 2026 | Manfrotto | 27.1K | 0.95% | 3 | | Jun 2026 | Benro | 5.4K | 0.19% | 4 | | Jun 2026 | Gitzo | 5.4K | 0.19% | 5 | | Jun 2026 | Sirui | 4.4K | 0.15% | 6 | | Jul 2026 | Vanguard | 2.2M | 96% | 1 | | Jul 2026 | Joby | 49.5K | 2.1% | 2 | | Jul 2026 | Manfrotto | 27.1K | 1.2% | 3 | | Jul 2026 | Benro | 5.4K | 0.23% | 4 | | Jul 2026 | Gitzo | 5.4K | 0.23% | 5 | | Jul 2026 | Sirui | 5.4K | 0.23% | 6 | | Aug 2026 | Vanguard | 2.7M | 96.7% | 1 | | Aug 2026 | Joby | 49.5K | 1.7% | 2 | | Aug 2026 | Manfrotto | 27.1K | 0.96% | 3 | | Aug 2026 | Benro | 5.4K | 0.19% | 4 | | Aug 2026 | Gitzo | 5.4K | 0.19% | 5 | | Aug 2026 | Sirui | 5.4K | 0.19% | 6 | | Sep 2026 | Benro | — | — | — | | Sep 2026 | Gitzo | — | — | — | | Sep 2026 | Joby | — | — | — | | Sep 2026 | Manfrotto | — | — | — | | Sep 2026 | Sirui | — | — | — | | Sep 2026 | Vanguard | — | — | — | ## What is being compared - **Benro**: Measured on the search term “benro”. - **Gitzo**: Measured on the search term “gitzo”. - **Joby**: Measured on the search term “joby”. - **Manfrotto**: Measured on the search term “manfrotto”. - **Sirui**: Measured on the search term “sirui tripod”. - **Vanguard**: Measured on the search term “vanguard”. - [Benro](/demand/global-en/brands/benro) - [Gitzo](/demand/global-en/brands/gitzo) - [Joby](/demand/global-en/brands/joby) - [Manfrotto](/demand/global-en/brands/manfrotto) - [Sirui](/demand/global-en/brands/sirui) - [Vanguard](/demand/global-en/brands/vanguard) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among tripods worldwide? In August 2026, Vanguard was the most searched among tripods worldwide, with an estimated 2.7M branded searches and 96.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Tripods: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/tripods This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/tripods. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.