---
title: "Trekking poles: Which brands are most popular in search?"
description: "Compare the trekking poles people buy. Share of Search among Black Diamond, Leki, Komperdell, Cascade Mountain Tech, Trekmates and Fizan, the trekking poles Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/trekking-poles"
publisher: "Brandwave"
---

# Trekking poles: Which brands are most popular in search?

Compare the trekking poles people buy. Share of Search among Black Diamond, Leki, Komperdell, Cascade Mountain Tech, Trekmates and Fizan, the trekking poles Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Trekking poles
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Black Diamond, 86.9%

## Which brand is most popular in search among trekking poles worldwide?

- In August 2026, Black Diamond was the most searched among trekking poles worldwide, with an estimated 368K branded searches and 86.9% estimated Share of Search within this set.
- Leki is in 2nd place, 77.3 percentage points behind at 9.6% Share of Search.
- Across the 11 months ending August 2026, Cascade Mountain Tech’s estimated Share of Search among trekking poles worldwide increased from 0.69% to 1.3%.
- Across the 11 months ending August 2026, Black Diamond’s estimated Share of Search among trekking poles worldwide peaked at 88.9% in May 2026 and was lowest at 82.5% in January 2026.
- Across the 11 months ending August 2026, Leki’s estimated Share of Search among trekking poles worldwide peaked at 13.6% in February 2026 and was lowest at 8% in July 2026.
- Across the 11 months ending August 2026, Komperdell’s estimated Share of Search among trekking poles worldwide peaked at 2.7% in February 2026 and was lowest at 1.3% in July 2026.
- Across the 11 months ending August 2026, Cascade Mountain Tech’s estimated Share of Search among trekking poles worldwide peaked at 1.6% in July 2026 and was lowest at 0.47% in November 2025.
- Across the 11 months ending August 2026, Cascade Mountain Tech rose from 5th to 4th among trekking poles worldwide.
- Across the 11 months ending August 2026, Trekmates fell from 4th to 5th among trekking poles worldwide.
- Across the 11 months ending August 2026, Black Diamond, Leki, Komperdell and Fizan held steady: their estimated Share of Search among trekking poles worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Black Diamond vs Leki: compare search popularity](/demand/global-en/compare/black-diamond-vs-leki): 86.9% against 9.6% Share of Search.

## How did search popularity change for trekking poles worldwide in August 2026?

- In August 2026, Leki gained estimated Share of Search among trekking poles worldwide, from 8% to 9.6%.
- In August 2026, Black Diamond lost estimated Share of Search among trekking poles worldwide, from 88.4% to 86.9%.
- In August 2026, Komperdell rose from 4th to 3rd among trekking poles worldwide.
- In August 2026, Cascade Mountain Tech fell from 3rd to 4th among trekking poles worldwide.
- Estimated monthly branded searches for Fizan worldwide rose 90.9% over 11 measured months, from 110 to 210 in August 2026.
- Estimated monthly branded searches for Trekmates worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Black Diamond | 86.9% | 368K | 0.0% | Black Diamond |
| 2 | Leki | 9.6% | 40.5K | +22.4% | Leki |
| 3 | Komperdell | 1.6% | 6.6K | +22.2% | Komperdell |
| 4 | Cascade Mountain Tech | 1.3% | 5.4K | -18.2% | Cascade Mountain Tech |
| 5 | Trekmates | 0.68% | 2.9K | 0.0% | Trekmates |
| 6 | Fizan | 0.05% | 210 | +23.5% | Fizan |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Black Diamond | 368K | 87% | 1 |
| Oct 2025 | Leki | 40.5K | 9.6% | 2 |
| Oct 2025 | Komperdell | 8.1K | 1.9% | 3 |
| Oct 2025 | Trekmates | 3.6K | 0.85% | 4 |
| Oct 2025 | Cascade Mountain Tech | 2.9K | 0.69% | 5 |
| Oct 2025 | Fizan | 110 | 0.03% | 6 |
| Nov 2025 | Black Diamond | 450K | 87.3% | 1 |
| Nov 2025 | Leki | 49.5K | 9.6% | 2 |
| Nov 2025 | Komperdell | 9.9K | 1.9% | 3 |
| Nov 2025 | Trekmates | 3.6K | 0.7% | 4 |
| Nov 2025 | Cascade Mountain Tech | 2.4K | 0.47% | 5 |
| Nov 2025 | Fizan | 170 | 0.03% | 6 |
| Dec 2025 | Black Diamond | 450K | 85.1% | 1 |
| Dec 2025 | Leki | 60.5K | 11.4% | 2 |
| Dec 2025 | Komperdell | 12.1K | 2.3% | 3 |
| Dec 2025 | Cascade Mountain Tech | 2.9K | 0.55% | 4 |
| Dec 2025 | Trekmates | 2.9K | 0.55% | 5 |
| Dec 2025 | Fizan | 140 | 0.03% | 6 |
| Jan 2026 | Black Diamond | 450K | 82.5% | 1 |
| Jan 2026 | Leki | 74K | 13.6% | 2 |
| Jan 2026 | Komperdell | 14.8K | 2.7% | 3 |
| Jan 2026 | Trekmates | 3.6K | 0.66% | 4 |
| Jan 2026 | Cascade Mountain Tech | 2.9K | 0.53% | 5 |
| Jan 2026 | Fizan | 170 | 0.03% | 6 |
| Feb 2026 | Black Diamond | 368K | 82.6% | 1 |
| Feb 2026 | Leki | 60.5K | 13.6% | 2 |
| Feb 2026 | Komperdell | 12.1K | 2.7% | 3 |
| Feb 2026 | Cascade Mountain Tech | 2.4K | 0.54% | 4 |
| Feb 2026 | Trekmates | 2.4K | 0.54% | 5 |
| Feb 2026 | Fizan | 170 | 0.04% | 6 |
| Mar 2026 | Black Diamond | 368K | 84.9% | 1 |
| Mar 2026 | Leki | 49.5K | 11.4% | 2 |
| Mar 2026 | Komperdell | 9.9K | 2.3% | 3 |
| Mar 2026 | Cascade Mountain Tech | 2.9K | 0.67% | 4 |
| Mar 2026 | Trekmates | 2.9K | 0.67% | 5 |
| Mar 2026 | Fizan | 140 | 0.03% | 6 |
| Apr 2026 | Black Diamond | 368K | 88.8% | 1 |
| Apr 2026 | Leki | 33.1K | 8% | 2 |
| Apr 2026 | Komperdell | 6.6K | 1.6% | 3 |
| Apr 2026 | Cascade Mountain Tech | 3.6K | 0.87% | 4 |
| Apr 2026 | Trekmates | 2.9K | 0.7% | 5 |
| Apr 2026 | Fizan | 170 | 0.04% | 6 |
| May 2026 | Black Diamond | 368K | 88.9% | 1 |
| May 2026 | Leki | 33.1K | 8% | 2 |
| May 2026 | Komperdell | 5.4K | 1.3% | 3 |
| May 2026 | Cascade Mountain Tech | 4.4K | 1.1% | 4 |
| May 2026 | Trekmates | 2.9K | 0.7% | 5 |
| May 2026 | Fizan | 170 | 0.04% | 6 |
| Jun 2026 | Black Diamond | 301K | 86.6% | 1 |
| Jun 2026 | Leki | 33.1K | 9.5% | 2 |
| Jun 2026 | Cascade Mountain Tech | 5.4K | 1.6% | 3 |
| Jun 2026 | Komperdell | 5.4K | 1.6% | 4 |
| Jun 2026 | Trekmates | 2.4K | 0.69% | 5 |
| Jun 2026 | Fizan | 170 | 0.05% | 6 |
| Jul 2026 | Black Diamond | 368K | 88.4% | 1 |
| Jul 2026 | Leki | 33.1K | 8% | 2 |
| Jul 2026 | Cascade Mountain Tech | 6.6K | 1.6% | 3 |
| Jul 2026 | Komperdell | 5.4K | 1.3% | 4 |
| Jul 2026 | Trekmates | 2.9K | 0.7% | 5 |
| Jul 2026 | Fizan | 170 | 0.04% | 6 |
| Aug 2026 | Black Diamond | 368K | 86.9% | 1 |
| Aug 2026 | Leki | 40.5K | 9.6% | 2 |
| Aug 2026 | Komperdell | 6.6K | 1.6% | 3 |
| Aug 2026 | Cascade Mountain Tech | 5.4K | 1.3% | 4 |
| Aug 2026 | Trekmates | 2.9K | 0.68% | 5 |
| Aug 2026 | Fizan | 210 | 0.05% | 6 |
| Sep 2026 | Black Diamond | — | — | — |
| Sep 2026 | Cascade Mountain Tech | — | — | — |
| Sep 2026 | Fizan | — | — | — |
| Sep 2026 | Komperdell | — | — | — |
| Sep 2026 | Leki | — | — | — |
| Sep 2026 | Trekmates | — | — | — |

## What is being compared

- **Black Diamond**: Measured on the search term “black diamond”.
- **Cascade Mountain Tech**: Measured on the search term “cascade mountain tech”.
- **Fizan**: Measured on the search term “fizan poles”.
- **Komperdell**: Measured on the search term “komperdell”.
- **Leki**: Measured on the search term “leki”.
- **Trekmates**: Measured on the search term “trekmates”.

- [Black Diamond](/demand/global-en/brands/black-diamond)
- [Cascade Mountain Tech](/demand/global-en/brands/cascade-mountain)
- [Fizan](/demand/global-en/brands/fizan)
- [Komperdell](/demand/global-en/brands/komperdell)
- [Leki](/demand/global-en/brands/leki)
- [Trekmates](/demand/global-en/brands/trekmates)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among trekking poles worldwide?

In August 2026, Black Diamond was the most searched among trekking poles worldwide, with an estimated 368K branded searches and 86.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Trekking poles: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/trekking-poles

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/trekking-poles. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
