--- title: "Travel planning apps: Which are searched most?" description: "Compare the apps people plan trips in. Share of Search among Google Travel, Wanderlog, TripIt, Roadtrippers and Sygic Travel, the travel planning apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/travel-planning-apps" publisher: "Brandwave" --- # Travel planning apps: Which are searched most? Compare the apps people plan trips in. Share of Search among Google Travel, Wanderlog, TripIt, Roadtrippers and Sygic Travel, the travel planning apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Travel planning apps - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Google Travel, 47.4% ## Which brand is most popular in search among travel planning apps worldwide? - In August 2026, Google Travel was the most searched among travel planning apps worldwide, with an estimated 301K branded searches and 47.4% estimated Share of Search within this set. - Wanderlog is in 2nd place, 8.7 percentage points behind at 38.7% Share of Search. - Across the 11 months ending August 2026, Google Travel’s estimated Share of Search among travel planning apps worldwide decreased from 52.9% to 47.4%. - Across the 11 months ending August 2026, Wanderlog’s estimated Share of Search among travel planning apps worldwide increased from 29% to 38.7%. - Across the 11 months ending August 2026, TripIt’s estimated Share of Search among travel planning apps worldwide decreased from 13% to 9.5%. - Across the 11 months ending August 2026, Google Travel’s estimated Share of Search among travel planning apps worldwide peaked at 55.1% in February 2026 and was lowest at 46.3% in April 2026. - Across the 11 months ending August 2026, Wanderlog’s estimated Share of Search among travel planning apps worldwide peaked at 38.7% in August 2026 and was lowest at 28.9% in January 2026. - Across the 11 months ending August 2026, TripIt’s estimated Share of Search among travel planning apps worldwide peaked at 13% in January 2026 and was lowest at 9.5% in March 2026. - Across the 11 months ending August 2026, Roadtrippers’ estimated Share of Search among travel planning apps worldwide peaked at 4.8% in October 2025 and was lowest at 3.3% in February 2026. - Across the 11 months ending August 2026, Roadtrippers and Sygic Travel held steady: their estimated Share of Search among travel planning apps worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Google Travel vs Wanderlog: compare search popularity](/demand/global-en/compare/google-travel-vs-wanderlog): 47.4% against 38.7% Share of Search. - [Google Travel vs TripIt: compare search popularity](/demand/global-en/compare/google-travel-vs-tripit): 47.4% against 9.5% Share of Search. - [Google Travel vs Roadtrippers: compare search popularity](/demand/global-en/compare/google-travel-vs-roadtrippers): 47.4% against 4.3% Share of Search. - [Wanderlog vs TripIt: compare search popularity](/demand/global-en/compare/tripit-vs-wanderlog): 38.7% against 9.5% Share of Search. - [Wanderlog vs Roadtrippers: compare search popularity](/demand/global-en/compare/roadtrippers-vs-wanderlog): 38.7% against 4.3% Share of Search. - [TripIt vs Roadtrippers: compare search popularity](/demand/global-en/compare/roadtrippers-vs-tripit): 9.5% against 4.3% Share of Search. ## How did search popularity change for travel planning apps worldwide in August 2026? - In August 2026, Wanderlog gained estimated Share of Search among travel planning apps worldwide, from 34% to 38.7%. - In August 2026, Google Travel lost estimated Share of Search among travel planning apps worldwide, from 50.9% to 47.4%. - In August 2026, TripIt lost estimated Share of Search among travel planning apps worldwide, from 10.2% to 9.5%. - Estimated monthly branded searches for Sygic Travel worldwide fell 47.4% over 11 measured months, from 1.9K to 1K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Google Travel | 47.4% | 301K | 0.0% | Google Travel | | 2 | Wanderlog | 38.7% | 246K | +22.4% | Wanderlog | | 3 | TripIt | 9.5% | 60.5K | 0.0% | TripIt | | 4 | Roadtrippers | 4.3% | 27.1K | 0.0% | Roadtrippers | | 5 | Sygic Travel | 0.16% | 1K | -23.1% | Sygic Travel | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Google Travel | 301K | 52.9% | 1 | | Oct 2025 | Wanderlog | 165K | 29% | 2 | | Oct 2025 | TripIt | 74K | 13% | 3 | | Oct 2025 | Roadtrippers | 27.1K | 4.8% | 4 | | Oct 2025 | Sygic Travel | 1.9K | 0.33% | 5 | | Nov 2025 | Google Travel | 301K | 54.7% | 1 | | Nov 2025 | Wanderlog | 165K | 30% | 2 | | Nov 2025 | TripIt | 60.5K | 11% | 3 | | Nov 2025 | Roadtrippers | 22.2K | 4% | 4 | | Nov 2025 | Sygic Travel | 1.9K | 0.35% | 5 | | Dec 2025 | Google Travel | 301K | 54.7% | 1 | | Dec 2025 | Wanderlog | 165K | 30% | 2 | | Dec 2025 | TripIt | 60.5K | 11% | 3 | | Dec 2025 | Roadtrippers | 22.2K | 4% | 4 | | Dec 2025 | Sygic Travel | 1.9K | 0.35% | 5 | | Jan 2026 | Google Travel | 368K | 52.9% | 1 | | Jan 2026 | Wanderlog | 201K | 28.9% | 2 | | Jan 2026 | TripIt | 90.5K | 13% | 3 | | Jan 2026 | Roadtrippers | 33.1K | 4.8% | 4 | | Jan 2026 | Sygic Travel | 2.9K | 0.42% | 5 | | Feb 2026 | Google Travel | 368K | 55.1% | 1 | | Feb 2026 | Wanderlog | 201K | 30.1% | 2 | | Feb 2026 | TripIt | 74K | 11.1% | 3 | | Feb 2026 | Roadtrippers | 22.2K | 3.3% | 4 | | Feb 2026 | Sygic Travel | 2.4K | 0.36% | 5 | | Mar 2026 | Google Travel | 368K | 47.3% | 1 | | Mar 2026 | Wanderlog | 301K | 38.7% | 2 | | Mar 2026 | TripIt | 74K | 9.5% | 3 | | Mar 2026 | Roadtrippers | 33.1K | 4.3% | 4 | | Mar 2026 | Sygic Travel | 2.4K | 0.31% | 5 | | Apr 2026 | Google Travel | 301K | 46.3% | 1 | | Apr 2026 | Wanderlog | 246K | 37.8% | 2 | | Apr 2026 | TripIt | 74K | 11.4% | 3 | | Apr 2026 | Roadtrippers | 27.1K | 4.2% | 4 | | Apr 2026 | Sygic Travel | 1.9K | 0.29% | 5 | | May 2026 | Google Travel | 301K | 46.3% | 1 | | May 2026 | Wanderlog | 246K | 37.9% | 2 | | May 2026 | TripIt | 74K | 11.4% | 3 | | May 2026 | Roadtrippers | 27.1K | 4.2% | 4 | | May 2026 | Sygic Travel | 1.6K | 0.25% | 5 | | Jun 2026 | Google Travel | 301K | 49.8% | 1 | | Jun 2026 | Wanderlog | 201K | 33.3% | 2 | | Jun 2026 | TripIt | 74K | 12.2% | 3 | | Jun 2026 | Roadtrippers | 27.1K | 4.5% | 4 | | Jun 2026 | Sygic Travel | 1.3K | 0.22% | 5 | | Jul 2026 | Google Travel | 301K | 50.9% | 1 | | Jul 2026 | Wanderlog | 201K | 34% | 2 | | Jul 2026 | TripIt | 60.5K | 10.2% | 3 | | Jul 2026 | Roadtrippers | 27.1K | 4.6% | 4 | | Jul 2026 | Sygic Travel | 1.3K | 0.22% | 5 | | Aug 2026 | Google Travel | 301K | 47.4% | 1 | | Aug 2026 | Wanderlog | 246K | 38.7% | 2 | | Aug 2026 | TripIt | 60.5K | 9.5% | 3 | | Aug 2026 | Roadtrippers | 27.1K | 4.3% | 4 | | Aug 2026 | Sygic Travel | 1K | 0.16% | 5 | | Sep 2026 | Google Travel | — | — | — | | Sep 2026 | Roadtrippers | — | — | — | | Sep 2026 | Sygic Travel | — | — | — | | Sep 2026 | TripIt | — | — | — | | Sep 2026 | Wanderlog | — | — | — | ## What is being compared - **Google Travel**: Measured on the search term “google travel”. - **Roadtrippers**: Measured on the search term “roadtrippers”. - **Sygic Travel**: Measured on the search term “sygic travel”. - **TripIt**: Measured on the search term “tripit”. - **Wanderlog**: Measured on the search term “wanderlog”. - [Google Travel](/demand/global-en/brands/google-travel) - [Roadtrippers](/demand/global-en/brands/roadtrippers) - [Sygic Travel](/demand/global-en/brands/sygic-travel) - [TripIt](/demand/global-en/brands/tripit) - [Wanderlog](/demand/global-en/brands/wanderlog) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among travel planning apps worldwide? In August 2026, Google Travel was the most searched among travel planning apps worldwide, with an estimated 301K branded searches and 47.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Travel planning apps: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/travel-planning-apps This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/travel-planning-apps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.