---
title: "Travel agent software: Which are searched most?"
description: "Compare the itinerary, booking and client software travel advisors run on. Share of Search among WeTravel, Travefy, TravelJoy, Tern, Axus and Umapped, the travel agent software Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/travel-agent-software"
publisher: "Brandwave"
---

# Travel agent software: Which are searched most?

Compare the itinerary, booking and client software travel advisors run on. Share of Search among WeTravel, Travefy, TravelJoy, Tern, Axus and Umapped, the travel agent software Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Travel agent software
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Sep 2026
- **Highest Share of Search**: WeTravel, 38.8%

## Which brand is most popular in search among travel agent software worldwide?

- In September 2026, WeTravel was the most searched among travel agent software worldwide, with an estimated 33.1K branded searches, 38.8% of all searches for the six we track.
- Travefy is in 2nd place, 7 percentage points behind at 31.8%.
- Across the 12 months ending September 2026, TravelJoy’s share of searches among travel agent software worldwide decreased from 21.2% to 17.3%.
- Across the 12 months ending September 2026, Tern’s share of searches among travel agent software worldwide increased from 4.2% to 7.7%.
- Across the 12 months ending September 2026, Axus’ share of searches among travel agent software worldwide increased from 3.4% to 4.2%.
- Across the 12 months ending September 2026, WeTravel’s share of searches among travel agent software worldwide peaked at 43.5% in December 2025 and was lowest at 34.3% in April 2026.
- Across the 12 months ending September 2026, Travefy’s share of searches among travel agent software worldwide peaked at 35.5% in June 2026 and was lowest at 28.1% in February 2026.
- Across the 12 months ending September 2026, TravelJoy’s share of searches among travel agent software worldwide peaked at 25% in January 2026 and was lowest at 17.3% in September 2026.
- Across the 12 months ending September 2026, Tern’s share of searches among travel agent software worldwide peaked at 7.7% in September 2026 and was lowest at 3.5% in November 2025.
- Across the 12 months ending September 2026, Axus’ share of searches among travel agent software worldwide peaked at 4.2% in September 2026 and was lowest at 2.4% in February 2026.
- Across the 12 months ending September 2026, WeTravel, Travefy and Umapped held steady: their share of searches among travel agent software worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [WeTravel vs Travefy: compare search popularity](/demand/global-en/compare/travefy-vs-wetravel): 38.8% against 31.8% Share of Search.
- [WeTravel vs TravelJoy: compare search popularity](/demand/global-en/compare/traveljoy-vs-wetravel): 38.8% against 17.3% Share of Search.
- [WeTravel vs Tern: compare search popularity](/demand/global-en/compare/tern-travel-vs-wetravel): 38.8% against 7.7% Share of Search.
- [WeTravel vs Axus: compare search popularity](/demand/global-en/compare/axus-vs-wetravel): 38.8% against 4.2% Share of Search.
- [Travefy vs TravelJoy: compare search popularity](/demand/global-en/compare/travefy-vs-traveljoy): 31.8% against 17.3% Share of Search.
- [Travefy vs Tern: compare search popularity](/demand/global-en/compare/tern-travel-vs-travefy): 31.8% against 7.7% Share of Search.
- [Travefy vs Axus: compare search popularity](/demand/global-en/compare/axus-vs-travefy): 31.8% against 4.2% Share of Search.
- [TravelJoy vs Tern: compare search popularity](/demand/global-en/compare/tern-travel-vs-traveljoy): 17.3% against 7.7% Share of Search.
- [TravelJoy vs Axus: compare search popularity](/demand/global-en/compare/axus-vs-traveljoy): 17.3% against 4.2% Share of Search.
- [Tern vs Axus: compare search popularity](/demand/global-en/compare/axus-vs-tern-travel): 7.7% against 4.2% Share of Search.

## How did search popularity change for travel agent software worldwide in September 2026?

- In September 2026, Tern gained share of searches among travel agent software worldwide, from 6.5% to 7.7%.
- In September 2026, Axus gained share of searches among travel agent software worldwide, from 3.5% to 4.2%.
- In September 2026, WeTravel lost share of searches among travel agent software worldwide, from 39.7% to 38.8%.
- In September 2026, Travefy lost share of searches among travel agent software worldwide, from 32.5% to 31.8%.
- Estimated monthly branded searches for Umapped worldwide fell 56.3% over 12 measured months, from 320 to 140 in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | WeTravel | 38.8% | 33.1K | 0.0% | WeTravel |
| 2 | Travefy | 31.8% | 27.1K | 0.0% | Travefy |
| 3 | TravelJoy | 17.3% | 14.8K | 0.0% | TravelJoy |
| 4 | Tern | 7.7% | 6.6K | +22.2% | Tern |
| 5 | Axus | 4.2% | 3.6K | +24.1% | Axus |
| 6 | Umapped | 0.16% | 140 | -17.6% | Umapped |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | WeTravel | 27.1K | 38.9% | 1 |
| Oct 2025 | Travefy | 22.2K | 31.8% | 2 |
| Oct 2025 | TravelJoy | 14.8K | 21.2% | 3 |
| Oct 2025 | Tern | 2.9K | 4.2% | 4 |
| Oct 2025 | Axus | 2.4K | 3.4% | 5 |
| Oct 2025 | Umapped | 320 | 0.46% | 6 |
| Nov 2025 | WeTravel | 27.1K | 39.5% | 1 |
| Nov 2025 | Travefy | 22.2K | 32.4% | 2 |
| Nov 2025 | TravelJoy | 14.8K | 21.6% | 3 |
| Nov 2025 | Tern | 2.4K | 3.5% | 4 |
| Nov 2025 | Axus | 1.9K | 2.8% | 5 |
| Nov 2025 | Umapped | 210 | 0.31% | 6 |
| Dec 2025 | WeTravel | 27.1K | 43.5% | 1 |
| Dec 2025 | Travefy | 18.1K | 29% | 2 |
| Dec 2025 | TravelJoy | 12.1K | 19.4% | 3 |
| Dec 2025 | Tern | 2.9K | 4.7% | 4 |
| Dec 2025 | Axus | 1.9K | 3% | 5 |
| Dec 2025 | Umapped | 210 | 0.34% | 6 |
| Jan 2026 | WeTravel | 33.1K | 37.3% | 1 |
| Jan 2026 | Travefy | 27.1K | 30.6% | 2 |
| Jan 2026 | TravelJoy | 22.2K | 25% | 3 |
| Jan 2026 | Tern | 3.6K | 4.1% | 4 |
| Jan 2026 | Axus | 2.4K | 2.7% | 5 |
| Jan 2026 | Umapped | 260 | 0.29% | 6 |
| Feb 2026 | WeTravel | 33.1K | 41.8% | 1 |
| Feb 2026 | Travefy | 22.2K | 28.1% | 2 |
| Feb 2026 | TravelJoy | 18.1K | 22.9% | 3 |
| Feb 2026 | Tern | 3.6K | 4.6% | 4 |
| Feb 2026 | Axus | 1.9K | 2.4% | 5 |
| Feb 2026 | Umapped | 210 | 0.27% | 6 |
| Mar 2026 | WeTravel | 33.1K | 38.9% | 1 |
| Mar 2026 | Travefy | 27.1K | 31.9% | 2 |
| Mar 2026 | TravelJoy | 18.1K | 21.3% | 3 |
| Mar 2026 | Tern | 3.6K | 4.2% | 4 |
| Mar 2026 | Axus | 2.9K | 3.4% | 5 |
| Mar 2026 | Umapped | 210 | 0.25% | 6 |
| Apr 2026 | Travefy | 27.1K | 34.3% | 1 |
| Apr 2026 | WeTravel | 27.1K | 34.3% | 2 |
| Apr 2026 | TravelJoy | 18.1K | 22.9% | 3 |
| Apr 2026 | Tern | 3.6K | 4.6% | 4 |
| Apr 2026 | Axus | 2.9K | 3.7% | 5 |
| Apr 2026 | Umapped | 210 | 0.27% | 6 |
| May 2026 | WeTravel | 33.1K | 40.5% | 1 |
| May 2026 | Travefy | 27.1K | 33.2% | 2 |
| May 2026 | TravelJoy | 14.8K | 18.1% | 3 |
| May 2026 | Tern | 3.6K | 4.4% | 4 |
| May 2026 | Axus | 2.9K | 3.5% | 5 |
| May 2026 | Umapped | 210 | 0.26% | 6 |
| Jun 2026 | Travefy | 27.1K | 35.5% | 1 |
| Jun 2026 | WeTravel | 27.1K | 35.5% | 2 |
| Jun 2026 | TravelJoy | 14.8K | 19.4% | 3 |
| Jun 2026 | Tern | 4.4K | 5.8% | 4 |
| Jun 2026 | Axus | 2.9K | 3.8% | 5 |
| Jun 2026 | Umapped | 140 | 0.18% | 6 |
| Jul 2026 | WeTravel | 27.1K | 37.9% | 1 |
| Jul 2026 | Travefy | 22.2K | 31% | 2 |
| Jul 2026 | TravelJoy | 14.8K | 20.7% | 3 |
| Jul 2026 | Tern | 4.4K | 6.1% | 4 |
| Jul 2026 | Axus | 2.9K | 4.1% | 5 |
| Jul 2026 | Umapped | 170 | 0.24% | 6 |
| Aug 2026 | WeTravel | 33.1K | 39.7% | 1 |
| Aug 2026 | Travefy | 27.1K | 32.5% | 2 |
| Aug 2026 | TravelJoy | 14.8K | 17.7% | 3 |
| Aug 2026 | Tern | 5.4K | 6.5% | 4 |
| Aug 2026 | Axus | 2.9K | 3.5% | 5 |
| Aug 2026 | Umapped | 170 | 0.2% | 6 |
| Sep 2026 | WeTravel | 33.1K | 38.8% | 1 |
| Sep 2026 | Travefy | 27.1K | 31.8% | 2 |
| Sep 2026 | TravelJoy | 14.8K | 17.3% | 3 |
| Sep 2026 | Tern | 6.6K | 7.7% | 4 |
| Sep 2026 | Axus | 3.6K | 4.2% | 5 |
| Sep 2026 | Umapped | 140 | 0.16% | 6 |

## What is being compared

- **Axus**: Measured on the search term “axus travel app”.
- **Tern**: Measured on the search term “tern travel”.
- **Travefy**: Measured on the search term “travefy”.
- **TravelJoy**: Measured on the search term “traveljoy”.
- **Umapped**: Measured on the search term “umapped”.
- **WeTravel**: Measured on the search term “wetravel”.

- [Axus](/demand/global-en/brands/axus)
- [Tern](/demand/global-en/brands/tern-travel)
- [Travefy](/demand/global-en/brands/travefy)
- [TravelJoy](/demand/global-en/brands/traveljoy)
- [Umapped](/demand/global-en/brands/umapped)
- [WeTravel](/demand/global-en/brands/wetravel)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among travel agent software worldwide?

In September 2026, WeTravel was the most searched among travel agent software worldwide, with an estimated 33.1K branded searches, 38.8% of all searches for the six we track. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Travel agent software: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/travel-agent-software

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/travel-agent-software. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.