--- title: "Transportation management systems: Which brands are most popular in search?" description: "Compare the systems freight teams plan loads in. Share of Search among TMW, Turvo, Alpega, McLeod Software and MercuryGate, the transportation management systems Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/transportation-management-systems" publisher: "Brandwave" --- # Transportation management systems: Which brands are most popular in search? Compare the systems freight teams plan loads in. Share of Search among TMW, Turvo, Alpega, McLeod Software and MercuryGate, the transportation management systems Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Transportation management systems - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: TMW, 87.9% ## Which brand is most popular in search among transportation management systems worldwide? - In August 2026, TMW was the most searched among transportation management systems worldwide, with an estimated 246K branded searches and 87.9% estimated Share of Search within this set. - Turvo is in 2nd place, 78.2 percentage points behind at 9.7% Share of Search. - Across the 11 months ending August 2026, TMW’s estimated Share of Search among transportation management systems worldwide increased from 76.1% to 87.9%. - Across the 11 months ending August 2026, Turvo’s estimated Share of Search among transportation management systems worldwide decreased from 18.7% to 9.7%. - Across the 11 months ending August 2026, Alpega’s estimated Share of Search among transportation management systems worldwide decreased from 2.5% to 1.3%. - Across the 11 months ending August 2026, McLeod Software’s estimated Share of Search among transportation management systems worldwide decreased from 1.4% to 0.68%. - Across the 11 months ending August 2026, MercuryGate’s estimated Share of Search among transportation management systems worldwide decreased from 1.4% to 0.46%. - Across the 11 months ending August 2026, TMW’s estimated Share of Search among transportation management systems worldwide peaked at 87.9% in August 2026 and was lowest at 72.7% in November 2025. - Across the 11 months ending August 2026, Turvo’s estimated Share of Search among transportation management systems worldwide peaked at 21.9% in November 2025 and was lowest at 9.6% in January 2026. - Across the 11 months ending August 2026, Alpega’s estimated Share of Search among transportation management systems worldwide peaked at 3.7% in April 2026 and was lowest at 1.3% in August 2026. ## Compare search popularity between leading brands - [TMW vs Turvo: compare search popularity](/demand/global-en/compare/tmw-vs-turvo): 87.9% against 9.7% Share of Search. ## How did search popularity change for transportation management systems worldwide in August 2026? - In August 2026, TMW gained estimated Share of Search among transportation management systems worldwide, from 85% to 87.9%. - In August 2026, Turvo lost estimated Share of Search among transportation management systems worldwide, from 11.5% to 9.7%. - In August 2026, Alpega lost estimated Share of Search among transportation management systems worldwide, from 1.9% to 1.3%. - Estimated monthly branded searches for MercuryGate worldwide fell 45.8% over 11 measured months, from 2.4K to 1.3K in August 2026. - Estimated monthly branded searches for McLeod Software worldwide fell 20.8% over 11 measured months, from 2.4K to 1.9K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | TMW | 87.9% | 246K | +22.4% | TMW | | 2 | Turvo | 9.7% | 27.1K | 0.0% | Turvo | | 3 | Alpega | 1.3% | 3.6K | -18.2% | Alpega | | 4 | McLeod Software | 0.68% | 1.9K | -20.8% | McLeod Software | | 5 | MercuryGate | 0.46% | 1.3K | -18.8% | MercuryGate | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | TMW | 135K | 76.1% | 1 | | Oct 2025 | Turvo | 33.1K | 18.7% | 2 | | Oct 2025 | Alpega | 4.4K | 2.5% | 3 | | Oct 2025 | McLeod Software | 2.4K | 1.4% | 4 | | Oct 2025 | MercuryGate | 2.4K | 1.4% | 5 | | Nov 2025 | TMW | 110K | 72.7% | 1 | | Nov 2025 | Turvo | 33.1K | 21.9% | 2 | | Nov 2025 | Alpega | 4.4K | 2.9% | 3 | | Nov 2025 | McLeod Software | 1.9K | 1.3% | 4 | | Nov 2025 | MercuryGate | 1.9K | 1.3% | 5 | | Dec 2025 | TMW | 110K | 76.3% | 1 | | Dec 2025 | Turvo | 27.1K | 18.8% | 2 | | Dec 2025 | Alpega | 3.6K | 2.5% | 3 | | Dec 2025 | McLeod Software | 1.9K | 1.3% | 4 | | Dec 2025 | MercuryGate | 1.6K | 1.1% | 5 | | Jan 2026 | TMW | 246K | 87% | 1 | | Jan 2026 | Turvo | 27.1K | 9.6% | 2 | | Jan 2026 | Alpega | 5.4K | 1.9% | 3 | | Jan 2026 | McLeod Software | 2.4K | 0.85% | 4 | | Jan 2026 | MercuryGate | 1.9K | 0.67% | 5 | | Feb 2026 | TMW | 135K | 80.9% | 1 | | Feb 2026 | Turvo | 22.2K | 13.3% | 2 | | Feb 2026 | Alpega | 5.4K | 3.2% | 3 | | Feb 2026 | McLeod Software | 2.4K | 1.4% | 4 | | Feb 2026 | MercuryGate | 1.9K | 1.1% | 5 | | Mar 2026 | TMW | 110K | 74.9% | 1 | | Mar 2026 | Turvo | 27.1K | 18.5% | 2 | | Mar 2026 | Alpega | 5.4K | 3.7% | 3 | | Mar 2026 | McLeod Software | 2.4K | 1.6% | 4 | | Mar 2026 | MercuryGate | 1.9K | 1.3% | 5 | | Apr 2026 | TMW | 110K | 75.1% | 1 | | Apr 2026 | Turvo | 27.1K | 18.5% | 2 | | Apr 2026 | Alpega | 5.4K | 3.7% | 3 | | Apr 2026 | McLeod Software | 2.4K | 1.6% | 4 | | Apr 2026 | MercuryGate | 1.6K | 1.1% | 5 | | May 2026 | TMW | 135K | 79.4% | 1 | | May 2026 | Turvo | 27.1K | 15.9% | 2 | | May 2026 | Alpega | 4.4K | 2.6% | 3 | | May 2026 | McLeod Software | 1.9K | 1.1% | 4 | | May 2026 | MercuryGate | 1.6K | 0.94% | 5 | | Jun 2026 | TMW | 165K | 82.3% | 1 | | Jun 2026 | Turvo | 27.1K | 13.5% | 2 | | Jun 2026 | Alpega | 4.4K | 2.2% | 3 | | Jun 2026 | McLeod Software | 2.4K | 1.2% | 4 | | Jun 2026 | MercuryGate | 1.6K | 0.8% | 5 | | Jul 2026 | TMW | 201K | 85% | 1 | | Jul 2026 | Turvo | 27.1K | 11.5% | 2 | | Jul 2026 | Alpega | 4.4K | 1.9% | 3 | | Jul 2026 | McLeod Software | 2.4K | 1% | 4 | | Jul 2026 | MercuryGate | 1.6K | 0.68% | 5 | | Aug 2026 | TMW | 246K | 87.9% | 1 | | Aug 2026 | Turvo | 27.1K | 9.7% | 2 | | Aug 2026 | Alpega | 3.6K | 1.3% | 3 | | Aug 2026 | McLeod Software | 1.9K | 0.68% | 4 | | Aug 2026 | MercuryGate | 1.3K | 0.46% | 5 | | Sep 2026 | Alpega | — | — | — | | Sep 2026 | McLeod Software | — | — | — | | Sep 2026 | MercuryGate | — | — | — | | Sep 2026 | TMW | — | — | — | | Sep 2026 | Turvo | — | — | — | ## What is being compared - **Alpega**: Measured on the search term “alpega”. - **McLeod Software**: Measured on the search term “mcleod software”. - **MercuryGate**: Measured on the search term “mercurygate”. - **TMW**: Measured on the search term “tmw”. - **Turvo**: Measured on the search term “turvo”. - [Alpega](/demand/global-en/brands/alpega) - [McLeod Software](/demand/global-en/brands/mcleod-software) - [MercuryGate](/demand/global-en/brands/mercurygate) - [TMW](/demand/global-en/brands/tmw) - [Turvo](/demand/global-en/brands/turvo) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among transportation management systems worldwide? In August 2026, TMW was the most searched among transportation management systems worldwide, with an estimated 246K branded searches and 87.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Transportation management systems: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/transportation-management-systems This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/transportation-management-systems. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.