---
title: "Transcription services: Which brands are most popular in search?"
description: "Compare the transcription services creators use. Share of Search among Otter, Rev, GoTranscript, Sonix, Happy Scribe and Trint, the transcription services Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/transcription-services"
publisher: "Brandwave"
---

# Transcription services: Which brands are most popular in search?

Compare the transcription services creators use. Share of Search among Otter, Rev, GoTranscript, Sonix, Happy Scribe and Trint, the transcription services Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Transcription services
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Otter, 38.2%

## Which brand is most popular in search among transcription services worldwide?

- Otter and Rev share the highest estimated Share of Search among transcription services worldwide, at 38.2% and 38.1% in August 2026.
- Across the 11 months ending August 2026, Otter’s estimated Share of Search among transcription services worldwide decreased from 42.8% to 38.2%.
- Across the 11 months ending August 2026, Rev’s estimated Share of Search among transcription services worldwide increased from 29.7% to 38.1%.
- Across the 11 months ending August 2026, GoTranscript’s estimated Share of Search among transcription services worldwide increased from 7.9% to 10.2%.
- Across the 11 months ending August 2026, Sonix’s estimated Share of Search among transcription services worldwide decreased from 7.6% to 6.2%.
- Across the 11 months ending August 2026, Happy Scribe’s estimated Share of Search among transcription services worldwide decreased from 9.9% to 5.8%.
- Across the 11 months ending August 2026, Trint’s estimated Share of Search among transcription services worldwide decreased from 2.1% to 1.5%.
- Across the 11 months ending August 2026, Otter’s estimated Share of Search among transcription services worldwide peaked at 47.6% in March 2026 and was lowest at 38.2% in August 2026.
- Across the 11 months ending August 2026, Rev’s estimated Share of Search among transcription services worldwide peaked at 38.1% in August 2026 and was lowest at 29.6% in April 2026.
- Across the 11 months ending August 2026, GoTranscript’s estimated Share of Search among transcription services worldwide peaked at 10.2% in August 2026 and was lowest at 5.3% in March 2026.
- Across the 11 months ending August 2026, Sonix’s estimated Share of Search among transcription services worldwide peaked at 9.4% in December 2025 and was lowest at 6.2% in August 2026.
- Across the 11 months ending August 2026, Happy Scribe’s estimated Share of Search among transcription services worldwide peaked at 9.9% in October 2025 and was lowest at 5.8% in July 2026.
- Across the 11 months ending August 2026, GoTranscript rose from 4th to 3rd among transcription services worldwide.
- Across the 11 months ending August 2026, Sonix rose from 5th to 4th among transcription services worldwide.
- Across the 11 months ending August 2026, Happy Scribe fell from 3rd to 5th among transcription services worldwide.

## Compare search popularity between leading brands

- [Otter vs Rev: compare search popularity](/demand/global-en/compare/otter-ai-vs-rev): 38.2% against 38.1% Share of Search.
- [Otter vs GoTranscript: compare search popularity](/demand/global-en/compare/gotranscript-vs-otter-ai): 38.2% against 10.2% Share of Search.
- [Otter vs Sonix: compare search popularity](/demand/global-en/compare/otter-ai-vs-sonix): 38.2% against 6.2% Share of Search.
- [Otter vs Happy Scribe: compare search popularity](/demand/global-en/compare/happy-scribe-vs-otter-ai): 38.2% against 5.8% Share of Search.
- [Rev vs GoTranscript: compare search popularity](/demand/global-en/compare/gotranscript-vs-rev): 38.1% against 10.2% Share of Search.
- [Rev vs Sonix: compare search popularity](/demand/global-en/compare/rev-vs-sonix): 38.1% against 6.2% Share of Search.
- [Rev vs Happy Scribe: compare search popularity](/demand/global-en/compare/happy-scribe-vs-rev): 38.1% against 5.8% Share of Search.
- [GoTranscript vs Sonix: compare search popularity](/demand/global-en/compare/gotranscript-vs-sonix): 10.2% against 6.2% Share of Search.
- [GoTranscript vs Happy Scribe: compare search popularity](/demand/global-en/compare/gotranscript-vs-happy-scribe): 10.2% against 5.8% Share of Search.
- [Sonix vs Happy Scribe: compare search popularity](/demand/global-en/compare/happy-scribe-vs-sonix): 6.2% against 5.8% Share of Search.

## How did search popularity change for transcription services worldwide in August 2026?

- In August 2026, Rev gained estimated Share of Search among transcription services worldwide, from 37% to 38.1%.
- In August 2026, Otter lost estimated Share of Search among transcription services worldwide, from 39.5% to 38.2%.
- Sonix’s estimated Share of Search among transcription services worldwide has lost ground for 3 months in a row, from 7.4% to 6.2% in August 2026.
- Estimated monthly branded searches for Happy Scribe worldwide fell 54.8% over 11 measured months, from 138K to 62.5K in August 2026.
- Estimated monthly branded searches for Trint worldwide fell 45.8% over 11 measured months, from 29.4K to 16K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Otter | 38.2% | 411K | -4.7% | Otter |
| 2 | Rev | 38.1% | 410K | +1.5% | Rev |
| 3 | GoTranscript | 10.2% | 110K | 0.0% | GoTranscript |
| 4 | Sonix | 6.2% | 66.3K | -2.0% | Sonix |
| 5 | Happy Scribe | 5.8% | 62.5K | -1.0% | Happy Scribe |
| 6 | Trint | 1.5% | 16K | -0.9% | Trint |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Otter | 596K | 42.8% | 1 |
| Oct 2025 | Rev | 413K | 29.7% | 2 |
| Oct 2025 | Happy Scribe | 138K | 9.9% | 3 |
| Oct 2025 | GoTranscript | 110K | 7.9% | 4 |
| Oct 2025 | Sonix | 105K | 7.6% | 5 |
| Oct 2025 | Trint | 29.4K | 2.1% | 6 |
| Nov 2025 | Otter | 490K | 39.6% | 1 |
| Nov 2025 | Rev | 410K | 33.1% | 2 |
| Nov 2025 | Happy Scribe | 114K | 9.2% | 3 |
| Nov 2025 | Sonix | 105K | 8.5% | 4 |
| Nov 2025 | GoTranscript | 90.5K | 7.3% | 5 |
| Nov 2025 | Trint | 29.3K | 2.4% | 6 |
| Dec 2025 | Otter | 415K | 39.1% | 1 |
| Dec 2025 | Rev | 342K | 32.2% | 2 |
| Dec 2025 | Sonix | 99.7K | 9.4% | 3 |
| Dec 2025 | Happy Scribe | 93.8K | 8.8% | 4 |
| Dec 2025 | GoTranscript | 90.5K | 8.5% | 5 |
| Dec 2025 | Trint | 19.9K | 1.9% | 6 |
| Jan 2026 | Otter | 523K | 41.1% | 1 |
| Jan 2026 | Rev | 423K | 33.2% | 2 |
| Jan 2026 | GoTranscript | 110K | 8.6% | 3 |
| Jan 2026 | Sonix | 99.7K | 7.8% | 4 |
| Jan 2026 | Happy Scribe | 93.5K | 7.3% | 5 |
| Jan 2026 | Trint | 24.2K | 1.9% | 6 |
| Feb 2026 | Otter | 533K | 43.3% | 1 |
| Feb 2026 | Rev | 409K | 33.2% | 2 |
| Feb 2026 | Sonix | 102K | 8.3% | 3 |
| Feb 2026 | Happy Scribe | 93.2K | 7.6% | 4 |
| Feb 2026 | GoTranscript | 74K | 6% | 5 |
| Feb 2026 | Trint | 19.9K | 1.6% | 6 |
| Mar 2026 | Otter | 658K | 47.6% | 1 |
| Mar 2026 | Rev | 410K | 29.6% | 2 |
| Mar 2026 | Happy Scribe | 113K | 8.2% | 3 |
| Mar 2026 | Sonix | 105K | 7.6% | 4 |
| Mar 2026 | GoTranscript | 74K | 5.3% | 5 |
| Mar 2026 | Trint | 24.2K | 1.7% | 6 |
| Apr 2026 | Otter | 649K | 47% | 1 |
| Apr 2026 | Rev | 409K | 29.6% | 2 |
| Apr 2026 | Happy Scribe | 112K | 8.1% | 3 |
| Apr 2026 | Sonix | 101K | 7.3% | 4 |
| Apr 2026 | GoTranscript | 90.5K | 6.6% | 5 |
| Apr 2026 | Trint | 19.7K | 1.4% | 6 |
| May 2026 | Otter | 570K | 43.9% | 1 |
| May 2026 | Rev | 409K | 31.5% | 2 |
| May 2026 | GoTranscript | 110K | 8.5% | 3 |
| May 2026 | Sonix | 95.9K | 7.4% | 4 |
| May 2026 | Happy Scribe | 93.2K | 7.2% | 5 |
| May 2026 | Trint | 19.8K | 1.5% | 6 |
| Jun 2026 | Otter | 476K | 41.3% | 1 |
| Jun 2026 | Rev | 409K | 35.4% | 2 |
| Jun 2026 | GoTranscript | 90.5K | 7.8% | 3 |
| Jun 2026 | Sonix | 82.4K | 7.1% | 4 |
| Jun 2026 | Happy Scribe | 76.2K | 6.6% | 5 |
| Jun 2026 | Trint | 19.7K | 1.7% | 6 |
| Jul 2026 | Otter | 431K | 39.5% | 1 |
| Jul 2026 | Rev | 404K | 37% | 2 |
| Jul 2026 | GoTranscript | 110K | 10.1% | 3 |
| Jul 2026 | Sonix | 67.6K | 6.2% | 4 |
| Jul 2026 | Happy Scribe | 63.2K | 5.8% | 5 |
| Jul 2026 | Trint | 16.1K | 1.5% | 6 |
| Aug 2026 | Otter | 411K | 38.2% | 1 |
| Aug 2026 | Rev | 410K | 38.1% | 2 |
| Aug 2026 | GoTranscript | 110K | 10.2% | 3 |
| Aug 2026 | Sonix | 66.3K | 6.2% | 4 |
| Aug 2026 | Happy Scribe | 62.5K | 5.8% | 5 |
| Aug 2026 | Trint | 16K | 1.5% | 6 |
| Sep 2026 | GoTranscript | — | — | — |
| Sep 2026 | Happy Scribe | — | — | — |
| Sep 2026 | Otter | — | — | — |
| Sep 2026 | Rev | — | — | — |
| Sep 2026 | Sonix | — | — | — |
| Sep 2026 | Trint | — | — | — |

## What is being compared

- **GoTranscript**: Measured on the search term “gotranscript”.
- **Happy Scribe**: Measured on the search terms “happy scribe”, “happy scribe app”, “happy scribe audio transcription”, “happy scribe online”, “happy scribe software”, “happy scribe subtitles”, “happy scribe transcription”, “happyscribe” and “happyscribe com”, summed into one figure.
- **Otter**: Measured on the search terms “otter ai”, “otter ai app”, “otter ai audio to text”, “otter ai download”, “otter ai free”, “otter ai meeting notes”, “otter ai note taker”, “otter ai notetaker”, “otter ai pricing”, “otter ai speech to text”, “otter ai transcription”, “otter ai video transcription”, “otter app”, “otter meeting notes”, “otter transcribe”, “otter transcription”, “otter.ai”, “otterai”, “what is otter ai” and “www otter ai”, summed into one figure.
- **Rev**: Measured on the search terms “rev”, “rev audio transcription”, “rev captions”, “rev com”, “rev transcription” and “rev video transcription”, summed into one figure.
- **Sonix**: Measured on the search terms “sonix”, “sonix ai”, “sonix ai transcription”, “sonix audio transcription” and “sonix transcribe”, summed into one figure.
- **Trint**: Measured on the search terms “transcription trint”, “trint”, “trint ai”, “trint ai transcription”, “trint app”, “trint audio transcription”, “trint com”, “trint software” and “trint transcribe”, summed into one figure.

- [GoTranscript](/demand/global-en/brands/gotranscript)
- [Happy Scribe](/demand/global-en/brands/happy-scribe)
- [Otter](/demand/global-en/brands/otter-ai)
- [Rev](/demand/global-en/brands/rev)
- [Sonix](/demand/global-en/brands/sonix)
- [Trint](/demand/global-en/brands/trint)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among transcription services worldwide?

Otter and Rev share the highest estimated Share of Search among transcription services worldwide, at 38.2% and 38.1% in August 2026. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Transcription services: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/transcription-services

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/transcription-services. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.