---
title: "Tool belt brands: Which are searched most?"
description: "Compare the tool belt brands people buy. Share of Search among Milwaukee, Makita, DeWalt, Carhartt and ToughBuilt, the tool belt brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/tool-belt-brands"
publisher: "Brandwave"
---

# Tool belt brands: Which are searched most?

Compare the tool belt brands people buy. Share of Search among Milwaukee, Makita, DeWalt, Carhartt and ToughBuilt, the tool belt brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Tool belt brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Milwaukee, 45.4%

## Which brand is most popular in search among tool belt brands worldwide?

- In September 2026, Milwaukee was the most searched among tool belt brands worldwide, with an estimated 1.8M branded searches and 45.4% estimated Share of Search within this set.
- Makita is in 2nd place, 20.5 percentage points behind at 24.9% Share of Search.
- Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among tool belt brands worldwide increased from 43% to 45.4%.
- Across the 12 months ending September 2026, Makita’s estimated Share of Search among tool belt brands worldwide decreased from 26.9% to 24.9%.
- Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among tool belt brands worldwide increased from 12.9% to 16.7%.
- Across the 12 months ending September 2026, Carhartt’s estimated Share of Search among tool belt brands worldwide decreased from 15.8% to 11.2%.
- Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among tool belt brands worldwide peaked at 53.5% in July 2026 and was lowest at 36.9% in November 2025.
- Across the 12 months ending September 2026, Makita’s estimated Share of Search among tool belt brands worldwide peaked at 28.7% in March 2026 and was lowest at 20.3% in December 2025.
- Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among tool belt brands worldwide peaked at 18.1% in June 2026 and was lowest at 12.9% in October 2025.
- Across the 12 months ending September 2026, Carhartt’s estimated Share of Search among tool belt brands worldwide peaked at 25.8% in December 2025 and was lowest at 4.4% in May 2026.
- Across the 12 months ending September 2026, DeWalt rose from 4th to 3rd among tool belt brands worldwide.
- Across the 12 months ending September 2026, Carhartt fell from 3rd to 4th among tool belt brands worldwide.
- Across the 12 months ending September 2026, ToughBuilt held steady: its estimated Share of Search among tool belt brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Milwaukee vs Makita: compare search popularity](/demand/global-en/compare/makita-vs-milwaukee): 45.4% against 24.9% Share of Search.
- [Milwaukee vs DeWalt: compare search popularity](/demand/global-en/compare/dewalt-vs-milwaukee): 45.4% against 16.7% Share of Search.
- [Milwaukee vs Carhartt: compare search popularity](/demand/global-en/compare/carhartt-vs-milwaukee): 45.4% against 11.2% Share of Search.
- [Makita vs DeWalt: compare search popularity](/demand/global-en/compare/dewalt-vs-makita): 24.9% against 16.7% Share of Search.
- [Makita vs Carhartt: compare search popularity](/demand/global-en/compare/carhartt-vs-makita): 24.9% against 11.2% Share of Search.
- [DeWalt vs Carhartt: compare search popularity](/demand/global-en/compare/carhartt-vs-dewalt): 16.7% against 11.2% Share of Search.

## How did search popularity change for tool belt brands worldwide in September 2026?

- In September 2026, Carhartt gained estimated Share of Search among tool belt brands worldwide, from 6.4% to 11.2%.
- In September 2026, Milwaukee lost estimated Share of Search among tool belt brands worldwide, from 47.9% to 45.4%.
- In September 2026, Makita lost estimated Share of Search among tool belt brands worldwide, from 26% to 24.9%.
- In September 2026, DeWalt lost estimated Share of Search among tool belt brands worldwide, from 17.6% to 16.7%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Milwaukee | 45.4% | 1.8M | 0.0% | Milwaukee |
| 2 | Makita | 24.9% | 1M | +1.1% | Makita |
| 3 | DeWalt | 16.7% | 673K | 0.0% | DeWalt |
| 4 | Carhartt | 11.2% | 450K | +82.9% | Carhartt |
| 5 | ToughBuilt | 1.8% | 74K | 0.0% | ToughBuilt |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Milwaukee | 2.2M | 43% | 1 |
| Oct 2025 | Makita | 1.4M | 26.9% | 2 |
| Oct 2025 | Carhartt | 823K | 15.8% | 3 |
| Oct 2025 | DeWalt | 673K | 12.9% | 4 |
| Oct 2025 | ToughBuilt | 74K | 1.4% | 5 |
| Nov 2025 | Milwaukee | 2.2M | 36.9% | 1 |
| Nov 2025 | Carhartt | 1.5M | 24.7% | 2 |
| Nov 2025 | Makita | 1.4M | 23.6% | 3 |
| Nov 2025 | DeWalt | 823K | 13.6% | 4 |
| Nov 2025 | ToughBuilt | 74K | 1.2% | 5 |
| Dec 2025 | Milwaukee | 2.2M | 38.5% | 1 |
| Dec 2025 | Carhartt | 1.5M | 25.8% | 2 |
| Dec 2025 | Makita | 1.2M | 20.3% | 3 |
| Dec 2025 | DeWalt | 823K | 14.1% | 4 |
| Dec 2025 | ToughBuilt | 74K | 1.3% | 5 |
| Jan 2026 | Milwaukee | 1.8M | 41.8% | 1 |
| Jan 2026 | Makita | 983K | 22.4% | 2 |
| Jan 2026 | Carhartt | 823K | 18.8% | 3 |
| Jan 2026 | DeWalt | 673K | 15.4% | 4 |
| Jan 2026 | ToughBuilt | 74K | 1.7% | 5 |
| Feb 2026 | Milwaukee | 1.8M | 45.9% | 1 |
| Feb 2026 | Makita | 963K | 24.1% | 2 |
| Feb 2026 | DeWalt | 673K | 16.9% | 3 |
| Feb 2026 | Carhartt | 450K | 11.3% | 4 |
| Feb 2026 | ToughBuilt | 74K | 1.9% | 5 |
| Mar 2026 | Milwaukee | 1.8M | 45.3% | 1 |
| Mar 2026 | Makita | 1.2M | 28.7% | 2 |
| Mar 2026 | DeWalt | 673K | 16.7% | 3 |
| Mar 2026 | Carhartt | 301K | 7.5% | 4 |
| Mar 2026 | ToughBuilt | 74K | 1.8% | 5 |
| Apr 2026 | Milwaukee | 1.8M | 48.7% | 1 |
| Apr 2026 | Makita | 983K | 26.1% | 2 |
| Apr 2026 | DeWalt | 673K | 17.9% | 3 |
| Apr 2026 | Carhartt | 201K | 5.3% | 4 |
| Apr 2026 | ToughBuilt | 74K | 2% | 5 |
| May 2026 | Milwaukee | 1.8M | 49% | 1 |
| May 2026 | Makita | 994K | 26.6% | 2 |
| May 2026 | DeWalt | 673K | 18% | 3 |
| May 2026 | Carhartt | 165K | 4.4% | 4 |
| May 2026 | ToughBuilt | 74K | 2% | 5 |
| Jun 2026 | Milwaukee | 1.8M | 49.2% | 1 |
| Jun 2026 | Makita | 994K | 26.7% | 2 |
| Jun 2026 | DeWalt | 673K | 18.1% | 3 |
| Jun 2026 | Carhartt | 165K | 4.4% | 4 |
| Jun 2026 | ToughBuilt | 60.5K | 1.6% | 5 |
| Jul 2026 | Milwaukee | 1.8M | 53.5% | 1 |
| Jul 2026 | Makita | 813K | 23.8% | 2 |
| Jul 2026 | DeWalt | 550K | 16.1% | 3 |
| Jul 2026 | Carhartt | 165K | 4.8% | 4 |
| Jul 2026 | ToughBuilt | 60.5K | 1.8% | 5 |
| Aug 2026 | Milwaukee | 1.8M | 47.9% | 1 |
| Aug 2026 | Makita | 994K | 26% | 2 |
| Aug 2026 | DeWalt | 673K | 17.6% | 3 |
| Aug 2026 | Carhartt | 246K | 6.4% | 4 |
| Aug 2026 | ToughBuilt | 74K | 1.9% | 5 |
| Sep 2026 | Milwaukee | 1.8M | 45.4% | 1 |
| Sep 2026 | Makita | 1M | 24.9% | 2 |
| Sep 2026 | DeWalt | 673K | 16.7% | 3 |
| Sep 2026 | Carhartt | 450K | 11.2% | 4 |
| Sep 2026 | ToughBuilt | 74K | 1.8% | 5 |

## What is being compared

- **Carhartt**: Measured on the search term “carhartt jacket”.
- **DeWalt**: Measured on the search term “dewalt”.
- **Makita**: Measured on the search terms “makita”, “makita battery”, “makita drill” and “makita tool”, summed into one figure.
- **Milwaukee**: Measured on the search term “milwaukee”.
- **ToughBuilt**: Measured on the search term “toughbuilt”.

- [Carhartt](/demand/global-en/brands/carhartt)
- [DeWalt](/demand/global-en/brands/dewalt)
- [Makita](/demand/global-en/brands/makita)
- [Milwaukee](/demand/global-en/brands/milwaukee)
- [ToughBuilt](/demand/global-en/brands/toughbuilt)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among tool belt brands worldwide?

In September 2026, Milwaukee was the most searched among tool belt brands worldwide, with an estimated 1.8M branded searches and 45.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Tool belt brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/tool-belt-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/tool-belt-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
