--- title: "Ticketing platforms: Which brands are most popular in search?" description: "Compare the platforms people buy event tickets on. Share of Search among Ticketmaster, StubHub, SeatGeek, Eventbrite and Tixr, the ticketing platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/ticketing-platforms" publisher: "Brandwave" --- # Ticketing platforms: Which brands are most popular in search? Compare the platforms people buy event tickets on. Share of Search among Ticketmaster, StubHub, SeatGeek, Eventbrite and Tixr, the ticketing platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Ticketing platforms - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Ticketmaster, 69.8% ## Which brand is most popular in search among ticketing platforms worldwide? - In August 2026, Ticketmaster was the most searched among ticketing platforms worldwide, with an estimated 13.6M branded searches and 69.8% estimated Share of Search within this set. - StubHub is in 2nd place, 55.8 percentage points behind at 14.1% Share of Search. - Across the 11 months ending August 2026, Ticketmaster’s estimated Share of Search among ticketing platforms worldwide decreased from 71.9% to 69.8%. - Across the 11 months ending August 2026, StubHub’s estimated Share of Search among ticketing platforms worldwide increased from 11.9% to 14.1%. - Across the 11 months ending August 2026, SeatGeek’s estimated Share of Search among ticketing platforms worldwide increased from 7.9% to 9.4%. - Across the 11 months ending August 2026, Eventbrite’s estimated Share of Search among ticketing platforms worldwide decreased from 8.1% to 6.5%. - Across the 11 months ending August 2026, Ticketmaster’s estimated Share of Search among ticketing platforms worldwide peaked at 82.3% in January 2026 and was lowest at 66.7% in July 2026. - Across the 11 months ending August 2026, StubHub’s estimated Share of Search among ticketing platforms worldwide peaked at 16.5% in July 2026 and was lowest at 7.4% in January 2026. - Across the 11 months ending August 2026, SeatGeek’s estimated Share of Search among ticketing platforms worldwide peaked at 9.4% in August 2026 and was lowest at 4.9% in April 2026. - Across the 11 months ending August 2026, Eventbrite’s estimated Share of Search among ticketing platforms worldwide peaked at 8.3% in March 2026 and was lowest at 4.2% in January 2026. - Across the 11 months ending August 2026, SeatGeek rose from 4th to 3rd among ticketing platforms worldwide. - Across the 11 months ending August 2026, Eventbrite fell from 3rd to 4th among ticketing platforms worldwide. - Across the 11 months ending August 2026, Tixr held steady: its estimated Share of Search among ticketing platforms worldwide moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Ticketmaster vs StubHub: compare search popularity](/demand/global-en/compare/stubhub-vs-ticketmaster): 69.8% against 14.1% Share of Search. - [Ticketmaster vs SeatGeek: compare search popularity](/demand/global-en/compare/seatgeek-vs-ticketmaster): 69.8% against 9.4% Share of Search. - [Ticketmaster vs Eventbrite: compare search popularity](/demand/global-en/compare/eventbrite-vs-ticketmaster): 69.8% against 6.5% Share of Search. - [StubHub vs SeatGeek: compare search popularity](/demand/global-en/compare/seatgeek-vs-stubhub): 14.1% against 9.4% Share of Search. - [StubHub vs Eventbrite: compare search popularity](/demand/global-en/compare/eventbrite-vs-stubhub): 14.1% against 6.5% Share of Search. - [SeatGeek vs Eventbrite: compare search popularity](/demand/global-en/compare/eventbrite-vs-seatgeek): 9.4% against 6.5% Share of Search. ## How did search popularity change for ticketing platforms worldwide in August 2026? - In August 2026, Ticketmaster gained estimated Share of Search among ticketing platforms worldwide, from 66.7% to 69.8%. - In August 2026, StubHub lost estimated Share of Search among ticketing platforms worldwide, from 16.5% to 14.1%. - In August 2026, Eventbrite lost estimated Share of Search among ticketing platforms worldwide, from 7.6% to 6.5%. - SeatGeek’s estimated Share of Search among ticketing platforms worldwide has gained ground for 3 months in a row, from 5.7% to 9.4% in August 2026. - Estimated monthly branded searches for Tixr worldwide rose 82.7% over 11 measured months, from 27.1K to 49.5K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Ticketmaster | 69.8% | 13.6M | +22.5% | Live Nation Entertainment | | 2 | StubHub | 14.1% | 2.7M | 0.0% | StubHub | | 3 | SeatGeek | 9.4% | 1.8M | +22.0% | SeatGeek | | 4 | Eventbrite | 6.5% | 1.3M | -0.2% | Eventbrite | | 5 | Tixr | 0.25% | 49.5K | 0.0% | Tixr | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Ticketmaster | 16.6M | 71.9% | 1 | | Oct 2025 | StubHub | 2.7M | 11.9% | 2 | | Oct 2025 | Eventbrite | 1.9M | 8.1% | 3 | | Oct 2025 | SeatGeek | 1.8M | 7.9% | 4 | | Oct 2025 | Tixr | 27.1K | 0.12% | 5 | | Nov 2025 | Ticketmaster | 16.6M | 76.8% | 1 | | Nov 2025 | StubHub | 2.2M | 10.4% | 2 | | Nov 2025 | Eventbrite | 1.5M | 7.1% | 3 | | Nov 2025 | SeatGeek | 1.2M | 5.6% | 4 | | Nov 2025 | Tixr | 27.1K | 0.13% | 5 | | Dec 2025 | Ticketmaster | 13.6M | 75.1% | 1 | | Dec 2025 | StubHub | 2.2M | 12.4% | 2 | | Dec 2025 | Eventbrite | 1.2M | 6.9% | 3 | | Dec 2025 | SeatGeek | 1M | 5.5% | 4 | | Dec 2025 | Tixr | 27.1K | 0.15% | 5 | | Jan 2026 | Ticketmaster | 24.9M | 82.3% | 1 | | Jan 2026 | StubHub | 2.2M | 7.4% | 2 | | Jan 2026 | SeatGeek | 1.8M | 6% | 3 | | Jan 2026 | Eventbrite | 1.3M | 4.2% | 4 | | Jan 2026 | Tixr | 27.1K | 0.09% | 5 | | Feb 2026 | Ticketmaster | 13.6M | 76.7% | 1 | | Feb 2026 | StubHub | 1.8M | 10.3% | 2 | | Feb 2026 | Eventbrite | 1.3M | 7.1% | 3 | | Feb 2026 | SeatGeek | 1M | 5.6% | 4 | | Feb 2026 | Tixr | 33.1K | 0.19% | 5 | | Mar 2026 | Ticketmaster | 13.6M | 72.9% | 1 | | Mar 2026 | StubHub | 2.2M | 12% | 2 | | Mar 2026 | Eventbrite | 1.6M | 8.3% | 3 | | Mar 2026 | SeatGeek | 1.2M | 6.5% | 4 | | Mar 2026 | Tixr | 49.5K | 0.27% | 5 | | Apr 2026 | Ticketmaster | 24.9M | 81% | 1 | | Apr 2026 | StubHub | 2.7M | 8.9% | 2 | | Apr 2026 | Eventbrite | 1.5M | 5% | 3 | | Apr 2026 | SeatGeek | 1.5M | 4.9% | 4 | | Apr 2026 | Tixr | 40.5K | 0.13% | 5 | | May 2026 | Ticketmaster | 20.4M | 77.8% | 1 | | May 2026 | StubHub | 2.7M | 10.5% | 2 | | May 2026 | Eventbrite | 1.5M | 5.9% | 3 | | May 2026 | SeatGeek | 1.5M | 5.7% | 4 | | May 2026 | Tixr | 33.1K | 0.13% | 5 | | Jun 2026 | Ticketmaster | 16.6M | 71.1% | 1 | | Jun 2026 | StubHub | 3.4M | 14.3% | 2 | | Jun 2026 | SeatGeek | 1.8M | 7.8% | 3 | | Jun 2026 | Eventbrite | 1.5M | 6.6% | 4 | | Jun 2026 | Tixr | 40.5K | 0.17% | 5 | | Jul 2026 | Ticketmaster | 11.1M | 66.7% | 1 | | Jul 2026 | StubHub | 2.7M | 16.5% | 2 | | Jul 2026 | SeatGeek | 1.5M | 9% | 3 | | Jul 2026 | Eventbrite | 1.3M | 7.6% | 4 | | Jul 2026 | Tixr | 49.5K | 0.3% | 5 | | Aug 2026 | Ticketmaster | 13.6M | 69.8% | 1 | | Aug 2026 | StubHub | 2.7M | 14.1% | 2 | | Aug 2026 | SeatGeek | 1.8M | 9.4% | 3 | | Aug 2026 | Eventbrite | 1.3M | 6.5% | 4 | | Aug 2026 | Tixr | 49.5K | 0.25% | 5 | | Sep 2026 | Eventbrite | — | — | — | | Sep 2026 | SeatGeek | — | — | — | | Sep 2026 | StubHub | — | — | — | | Sep 2026 | Ticketmaster | — | — | — | | Sep 2026 | Tixr | — | — | — | ## What is being compared - **Eventbrite**: Measured on the search terms “eventbrite”, “eventbrite app”, “eventbrite com”, “eventbrite events”, “eventbrite online”, “eventbrite software” and “eventbrite tickets”, summed into one figure. - **SeatGeek**: Measured on the search term “seatgeek”. - **StubHub**: Measured on the search term “stubhub”. - **Ticketmaster**: Measured on the search term “ticketmaster”. - **Tixr**: Measured on the search term “tixr”. - [Eventbrite](/demand/global-en/brands/eventbrite) - [SeatGeek](/demand/global-en/brands/seatgeek) - [StubHub](/demand/global-en/brands/stubhub) - [Ticketmaster](/demand/global-en/brands/ticketmaster) - [Tixr](/demand/global-en/brands/tixr) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among ticketing platforms worldwide? In August 2026, Ticketmaster was the most searched among ticketing platforms worldwide, with an estimated 13.6M branded searches and 69.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Ticketing platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/ticketing-platforms This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/ticketing-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.