---
title: "Playwright vs Selenium: Which is searched more?"
description: "Is Playwright or Selenium more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Test automation platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/test-automation-platforms/compare/playwright-vs-selenium"
publisher: "Brandwave"
---

# Playwright vs Selenium: Which is searched more?

Is Playwright or Selenium more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Test automation platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Playwright and Selenium
- **Competitive set**: Test automation platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Playwright Share of Search**: 13.8%
- **Selenium Share of Search**: 11.2%

## Is Playwright or Selenium more popular in search?

- In September 2026, Playwright had more branded searches than Selenium among test automation platforms worldwide. Playwright had about 49,100 branded searches, while Selenium had 39,800. Playwright made up 13.8% of all test automation platform searches we track, and Selenium accounted for 11.2%.
- The lead changed hands once in the 12 months ending September 2026: Playwright took it in May 2026.
- Across the 12 months ending September 2026, Playwright’s share of searches among test automation platforms worldwide moved from 10.6% to 13.8%, and its estimated monthly branded searches moved from 41.7K to 49.1K.
- Across the 12 months ending September 2026, Selenium’s share of searches among test automation platforms worldwide moved from 21.6% to 11.2%, and its estimated monthly branded searches moved from 85.1K to 39.8K.

## Top test automation platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Playwright appeared in all five answers. Selenium was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Playwright was listed before Selenium in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Playwright | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Selenium | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| Cypress | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Katalon | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Appium | 5th | 3 of 3 | 2 of 2 | 5 of 5 |
| Tricentis Tosca | 6th | 3 of 3 | 0 of 2 | 3 of 5 |
| BrowserStack | 7th | 2 of 3 | 1 of 2 | 3 of 5 |
| TestMu AI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about test automation platforms

- Asked ChatGPT "Which test automation platform should I use?": 1. Playwright, 2. Katalon, 3. Selenium, 4. Appium, 5. Tricentis Tosca
- Asked ChatGPT "What are the best test automation platforms?": 1. Playwright, 2. Cypress, 3. Selenium, 4. BrowserStack, 5. Katalon, 6. Tricentis Tosca, 7. Appium
- Asked ChatGPT "What's the best test automation platform for application testing?": 1. Playwright, 2. Tricentis Tosca, 3. Cypress, 4. Katalon, 5. BrowserStack, 6. Appium
- Searched Google, AI Overview "test automation platform": 1. Playwright, 2. Selenium, 3. Cypress, 4. Appium, 5. BrowserStack, 6. Katalon
- Searched Google, AI Overview "automated testing tool": 1. Playwright, 2. Selenium, 3. Cypress, 4. Katalon, 5. Appium

Not named in any answer: TestMu AI.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for test automation platforms worldwide in September 2026?

- In September 2026, Selenium lost share of searches among test automation platforms worldwide, from 12.7% to 11.2%.
- Estimated monthly branded searches for Playwright worldwide rose 17.7% over 12 measured months, from 41.7K to 49.1K in September 2026.

## Month by month

| Month | Playwright estimated searches | Playwright Share of Search | Playwright rank | Selenium estimated searches | Selenium Share of Search | Selenium rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 41.7K | 10.6% | 3 | 85.1K | 21.6% | 2 |
| Nov 2025 | 42.8K | 11.5% | 3 | 72.9K | 19.6% | 2 |
| Dec 2025 | 39.5K | 11.3% | 3 | 60K | 17.1% | 2 |
| Jan 2026 | 49.1K | 13.2% | 3 | 60K | 16.1% | 2 |
| Feb 2026 | 46.4K | 10.7% | 3 | 55.1K | 12.7% | 2 |
| Mar 2026 | 49.1K | 10.8% | 3 | 62.8K | 13.8% | 2 |
| Apr 2026 | 49.1K | 12.8% | 3 | 51.3K | 13.3% | 2 |
| May 2026 | 44.2K | 12% | 2 | 44.1K | 12% | 3 |
| Jun 2026 | 50.2K | 14.9% | 2 | 49K | 14.5% | 3 |
| Jul 2026 | 44.2K | 12.6% | 2 | 39.4K | 11.2% | 3 |
| Aug 2026 | 48.3K | 13.4% | 2 | 45.8K | 12.7% | 3 |
| Sep 2026 | 49.1K | 13.8% | 2 | 39.8K | 11.2% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Playwright’s and Selenium’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Playwright**: Measured on the search terms “playwright automation”, “playwright python” and “playwright test”, summed into one figure.
- **Selenium**: Measured on the search terms “selenium automation”, “selenium ide”, “selenium python”, “selenium testing” and “selenium webdriver”, summed into one figure.

- [Playwright profile](/demand/global-en/brands/playwright)
- [Selenium profile](/demand/global-en/brands/selenium)
- [All test automation platforms worldwide](/demand/global-en/categories/test-automation-platforms): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Playwright or Selenium more popular in search?

In September 2026, Playwright had more branded searches than Selenium among test automation platforms worldwide. Playwright had about 49,100 branded searches, while Selenium had 39,800. Playwright made up 13.8% of all test automation platform searches we track, and Selenium accounted for 11.2%.

## Cite this page

Brandwave. "Playwright vs Selenium: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/test-automation-platforms/compare/playwright-vs-selenium

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/test-automation-platforms/compare/playwright-vs-selenium. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
