---
title: "Wilson vs Yonex: Which is searched more?"
description: "Which is more popular in search, Wilson or Yonex? Compare estimated monthly branded-search demand and Share of Search inside the Tennis and racquet brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/tennis-racquet-brands/compare/wilson-vs-yonex"
publisher: "Brandwave"
---

# Wilson vs Yonex: Which is searched more?

Which is more popular in search, Wilson or Yonex? Compare estimated monthly branded-search demand and Share of Search inside the Tennis and racquet brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Wilson and Yonex
- **Competitive set**: Tennis and racquet brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Wilson Share of Search**: 1.3%
- **Yonex Share of Search**: 61%

## Which is more popular in search, Wilson or Yonex?

- In September 2026, Yonex had more branded searches than Wilson among tennis and racquet brands worldwide. Yonex was estimated to have 368K branded searches compared to Wilson’s 8.1K, and held a 61% Share of Search versus Wilson’s 1.3%.
- Yonex was ahead of Wilson in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Wilson’s estimated Share of Search among tennis and racquet brands worldwide moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 9.9K to 8.1K.
- Across the 12 months ending September 2026, Yonex’s estimated Share of Search among tennis and racquet brands worldwide moved from 66.1% to 61%, and its estimated monthly branded searches moved from 450K to 368K.

## How did search popularity change for tennis and racquet brands worldwide in September 2026?

- In September 2026, Yonex lost estimated Share of Search among tennis and racquet brands worldwide, from 64.2% to 61%.
- Estimated monthly branded searches for Wilson worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.

## Month by month

| Month | Wilson estimated searches | Wilson Share of Search | Wilson rank | Yonex estimated searches | Yonex Share of Search | Yonex rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 9.9K | 1.5% | 4 | 450K | 66.1% | 1 |
| Nov 2025 | 9.9K | 1.6% | 4 | 368K | 61% | 1 |
| Dec 2025 | 8.1K | 1.3% | 4 | 450K | 69.6% | 1 |
| Jan 2026 | 8.1K | 1.2% | 4 | 450K | 65.8% | 1 |
| Feb 2026 | 9.9K | 1.5% | 4 | 450K | 66.1% | 1 |
| Mar 2026 | 8.1K | 1.3% | 4 | 368K | 60.6% | 1 |
| Apr 2026 | 8.1K | 1.3% | 4 | 368K | 60.2% | 1 |
| May 2026 | 8.1K | 1.3% | 4 | 368K | 60.5% | 1 |
| Jun 2026 | 8.1K | 1.3% | 4 | 368K | 60.8% | 1 |
| Jul 2026 | 6.6K | 1.1% | 4 | 368K | 63.5% | 1 |
| Aug 2026 | 8.1K | 1.4% | 4 | 368K | 64.2% | 1 |
| Sep 2026 | 8.1K | 1.3% | 4 | 368K | 61% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Wilson’s and Yonex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Wilson**: Measured on the search term “wilson padel”.
- **Yonex**: Measured on the search term “yonex”.

- [Wilson profile](/demand/global-en/brands/wilson)
- [Yonex profile](/demand/global-en/brands/yonex)
- [All tennis and racquet brands worldwide](/demand/global-en/categories/tennis-racquet-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Wilson or Yonex?

In September 2026, Yonex had more branded searches than Wilson among tennis and racquet brands worldwide. Yonex was estimated to have 368K branded searches compared to Wilson’s 8.1K, and held a 61% Share of Search versus Wilson’s 1.3%.

## Cite this page

Brandwave. "Wilson vs Yonex: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/tennis-racquet-brands/compare/wilson-vs-yonex

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/tennis-racquet-brands/compare/wilson-vs-yonex. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.