---
title: "Smartsheet vs Trello: Which is searched more?"
description: "Is Smartsheet or Trello more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Team productivity platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/team-productivity-platforms/compare/smartsheet-vs-trello"
publisher: "Brandwave"
---

# Smartsheet vs Trello: Which is searched more?

Is Smartsheet or Trello more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Team productivity platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Smartsheet and Trello
- **Competitive set**: Team productivity platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Smartsheet Share of Search**: 9.4%
- **Trello Share of Search**: 35.5%

## Is Smartsheet or Trello more popular in search?

- In September 2026, Trello had more branded searches than Smartsheet among team productivity platforms worldwide. Trello had about 2.6 million branded searches, while Smartsheet had 682,000. Trello made up 35.5% of all team productivity platform searches we track, and Smartsheet accounted for 9.4%.
- Trello was ahead of Smartsheet in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Smartsheet’s share of searches among team productivity platforms worldwide moved from 8.5% to 9.4%, and its estimated monthly branded searches moved from 688K to 682K.
- Across the 12 months ending September 2026, Trello’s share of searches among team productivity platforms worldwide moved from 35% to 35.5%, and its estimated monthly branded searches moved from 2.8M to 2.6M.

## Top team productivity platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Trello was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Smartsheet did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Asana | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| ClickUp | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| monday work management | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Trello | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Notion | 5th | 3 of 3 | 0 of 2 | 3 of 5 |
| Microsoft Planner | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Smartsheet | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Airtable | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Coda | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about team productivity platforms

- Asked ChatGPT "Which team productivity platform should I use?": 1. ClickUp, 2. Asana, 3. monday work management, 4. Notion
- Asked ChatGPT "What are the best team productivity platforms?": 1. ClickUp, 2. Asana, 3. monday work management, 4. Notion, 5. Trello, 6. Microsoft Planner
- Asked ChatGPT "What's the best team productivity platform for a small team?": 1. Asana, 2. ClickUp, 3. Notion, 4. monday work management, 5. Trello
- Searched Google, AI Overview "work management software": 1. Asana, 2. monday work management, 3. ClickUp, 4. Trello, 5. Microsoft Planner
- Searched Google, AI Overview "project tracking app": 1. Trello, 2. Asana, 3. ClickUp, 4. Microsoft Planner

Not named in any answer: Smartsheet, Airtable and Coda.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for team productivity platforms worldwide in September 2026?

- In September 2026, Smartsheet overtook Airtable to rank 4th among team productivity platforms worldwide, with 9.4% of the searches.
- In September 2026, Trello gained share of searches among team productivity platforms worldwide, from 31% to 35.5%.

## Month by month

| Month | Smartsheet estimated searches | Smartsheet Share of Search | Smartsheet rank | Trello estimated searches | Trello Share of Search | Trello rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 688K | 8.5% | 4 | 2.8M | 35% | 1 |
| Nov 2025 | 461K | 6.5% | 5 | 2.8M | 39.6% | 1 |
| Dec 2025 | 466K | 7.6% | 4 | 2.3M | 37.7% | 1 |
| Jan 2026 | 562K | 7.8% | 5 | 2.3M | 32.3% | 1 |
| Feb 2026 | 562K | 7.7% | 5 | 2.3M | 32.1% | 1 |
| Mar 2026 | 566K | 7% | 5 | 2.9M | 35% | 1 |
| Apr 2026 | 461K | 6.6% | 5 | 2.3M | 33.3% | 1 |
| May 2026 | 461K | 7% | 5 | 2.4M | 36.1% | 1 |
| Jun 2026 | 460K | 6.8% | 5 | 2.4M | 35.6% | 1 |
| Jul 2026 | 459K | 7.4% | 5 | 2M | 31.9% | 1 |
| Aug 2026 | 458K | 7.1% | 5 | 2M | 31% | 1 |
| Sep 2026 | 682K | 9.4% | 4 | 2.6M | 35.5% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Smartsheet’s and Trello’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Smartsheet**: Measured on the search terms “Smartsheet”, “smartsheet ai”, “smartsheet app”, “smartsheet application”, “smartsheet gantt chart”, “smartsheet software”, “smartsheet template” and “smartsheet templates”, summed into one figure.
- **Trello**: Measured on the search terms “atlassian trello”, “Trello”, “trello app”, “trello atlassian”, “trello board”, “trello boards”, “trello desktop”, “trello kanban”, “trello kanban board”, “trello power ups”, “trello project management”, “trello project management software”, “trello templates” and “trelloboard”, summed into one figure.

- [Smartsheet profile](/demand/global-en/brands/smartsheet)
- [Trello profile](/demand/global-en/brands/trello)
- [All team productivity platforms worldwide](/demand/global-en/categories/team-productivity-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Smartsheet or Trello more popular in search?

In September 2026, Trello had more branded searches than Smartsheet among team productivity platforms worldwide. Trello had about 2.6 million branded searches, while Smartsheet had 682,000. Trello made up 35.5% of all team productivity platform searches we track, and Smartsheet accounted for 9.4%.

## Cite this page

Brandwave. "Smartsheet vs Trello: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/team-productivity-platforms/compare/smartsheet-vs-trello

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/team-productivity-platforms/compare/smartsheet-vs-trello. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
