---
title: "Team collaboration platforms: Which brands are most popular in search?"
description: "Compare the platforms teams plan and communicate work in. Share of Search among Microsoft Teams, Slack, Asana, Notion and monday work management, the team collaboration platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/team-collaboration-platforms"
publisher: "Brandwave"
---

# Team collaboration platforms: Which brands are most popular in search?

Compare the platforms teams plan and communicate work in. Share of Search among Microsoft Teams, Slack, Asana, Notion and monday work management, the team collaboration platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Team collaboration platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Microsoft Teams, 42.3%

## Which brand is most popular in search among team collaboration platforms worldwide?

- In August 2026, Microsoft Teams was the most searched among team collaboration platforms worldwide, with an estimated 3.8M branded searches and 42.3% estimated Share of Search within this set.
- Slack is in 2nd place, 4.8 percentage points behind at 37.5% Share of Search.
- Across the 11 months ending August 2026, Microsoft Teams’ estimated Share of Search among team collaboration platforms worldwide decreased from 46.1% to 42.3%.
- Across the 11 months ending August 2026, Slack’s estimated Share of Search among team collaboration platforms worldwide increased from 33.4% to 37.5%.
- Across the 11 months ending August 2026, Asana’s estimated Share of Search among team collaboration platforms worldwide decreased from 13.6% to 12.3%.
- Across the 11 months ending August 2026, Notion’s estimated Share of Search among team collaboration platforms worldwide increased from 3.9% to 4.8%.
- Across the 11 months ending August 2026, Microsoft Teams’ estimated Share of Search among team collaboration platforms worldwide peaked at 50.5% in November 2025 and was lowest at 40.6% in June 2026.
- Across the 11 months ending August 2026, Slack’s estimated Share of Search among team collaboration platforms worldwide peaked at 38.6% in December 2025 and was lowest at 31.6% in November 2025.
- Across the 11 months ending August 2026, Asana’s estimated Share of Search among team collaboration platforms worldwide peaked at 13.8% in January 2026 and was lowest at 10.7% in November 2025.
- Across the 11 months ending August 2026, Notion’s estimated Share of Search among team collaboration platforms worldwide peaked at 5.2% in April 2026 and was lowest at 3.8% in November 2025.
- Across the 11 months ending August 2026, monday work management’s estimated Share of Search among team collaboration platforms worldwide peaked at 3.9% in June 2026 and was lowest at 2.4% in January 2026.
- Across the 11 months ending August 2026, monday work management held steady: its estimated Share of Search among team collaboration platforms worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Microsoft Teams vs Slack: compare search popularity](/demand/global-en/compare/microsoft-teams-vs-slack): 42.3% against 37.5% Share of Search.
- [Microsoft Teams vs Asana: compare search popularity](/demand/global-en/compare/asana-vs-microsoft-teams): 42.3% against 12.3% Share of Search.
- [Microsoft Teams vs Notion: compare search popularity](/demand/global-en/compare/microsoft-teams-vs-notion): 42.3% against 4.8% Share of Search.
- [Microsoft Teams vs monday work management: compare search popularity](/demand/global-en/compare/microsoft-teams-vs-monday-work-management): 42.3% against 3.1% Share of Search.
- [Slack vs Asana: compare search popularity](/demand/global-en/compare/asana-vs-slack): 37.5% against 12.3% Share of Search.
- [Slack vs Notion: compare search popularity](/demand/global-en/compare/notion-vs-slack): 37.5% against 4.8% Share of Search.
- [Slack vs monday work management: compare search popularity](/demand/global-en/compare/monday-work-management-vs-slack): 37.5% against 3.1% Share of Search.
- [Asana vs Notion: compare search popularity](/demand/global-en/compare/asana-vs-notion): 12.3% against 4.8% Share of Search.
- [Asana vs monday work management: compare search popularity](/demand/global-en/compare/asana-vs-monday-work-management): 12.3% against 3.1% Share of Search.
- [Notion vs monday work management: compare search popularity](/demand/global-en/compare/monday-work-management-vs-notion): 4.8% against 3.1% Share of Search.

## How did search popularity change for team collaboration platforms worldwide in August 2026?

- In August 2026, Microsoft Teams gained estimated Share of Search among team collaboration platforms worldwide, from 40.9% to 42.3%.
- In August 2026, Asana lost estimated Share of Search among team collaboration platforms worldwide, from 13.7% to 12.3%.
- In August 2026, Slack lost estimated Share of Search among team collaboration platforms worldwide, from 38% to 37.5%.
- Estimated monthly branded searches for monday work management worldwide fell 25.6% over 11 measured months, from 368K to 274K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Microsoft Teams | 42.3% | 3.8M | +4.9% | Microsoft |
| 2 | Slack | 37.5% | 3.4M | 0.0% | Slack |
| 3 | Asana | 12.3% | 1.1M | -8.5% | Asana |
| 4 | Notion | 4.8% | 428K | +9.2% | Notion |
| 5 | monday work management | 3.1% | 274K | +4.4% | monday.com |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Microsoft Teams | 5.6M | 46.1% | 1 |
| Oct 2025 | Slack | 4.1M | 33.4% | 2 |
| Oct 2025 | Asana | 1.7M | 13.6% | 3 |
| Oct 2025 | Notion | 472K | 3.9% | 4 |
| Oct 2025 | monday work management | 368K | 3% | 5 |
| Nov 2025 | Microsoft Teams | 5.4M | 50.5% | 1 |
| Nov 2025 | Slack | 3.4M | 31.6% | 2 |
| Nov 2025 | Asana | 1.1M | 10.7% | 3 |
| Nov 2025 | Notion | 407K | 3.8% | 4 |
| Nov 2025 | monday work management | 355K | 3.4% | 5 |
| Dec 2025 | Microsoft Teams | 3.6M | 41.4% | 1 |
| Dec 2025 | Slack | 3.4M | 38.6% | 2 |
| Dec 2025 | Asana | 1.1M | 12.8% | 3 |
| Dec 2025 | Notion | 370K | 4.3% | 4 |
| Dec 2025 | monday work management | 250K | 2.9% | 5 |
| Jan 2026 | Microsoft Teams | 4.4M | 44.7% | 1 |
| Jan 2026 | Slack | 3.4M | 34% | 2 |
| Jan 2026 | Asana | 1.4M | 13.8% | 3 |
| Jan 2026 | Notion | 498K | 5.1% | 4 |
| Jan 2026 | monday work management | 231K | 2.4% | 5 |
| Feb 2026 | Microsoft Teams | 4.4M | 45.9% | 1 |
| Feb 2026 | Slack | 3.4M | 35.1% | 2 |
| Feb 2026 | Asana | 1.1M | 11.8% | 3 |
| Feb 2026 | Notion | 453K | 4.7% | 4 |
| Feb 2026 | monday work management | 234K | 2.4% | 5 |
| Mar 2026 | Microsoft Teams | 5.4M | 46.1% | 1 |
| Mar 2026 | Slack | 4.1M | 35.1% | 2 |
| Mar 2026 | Asana | 1.3M | 11.5% | 3 |
| Mar 2026 | Notion | 528K | 4.5% | 4 |
| Mar 2026 | monday work management | 316K | 2.7% | 5 |
| Apr 2026 | Microsoft Teams | 4.4M | 45% | 1 |
| Apr 2026 | Slack | 3.4M | 34.3% | 2 |
| Apr 2026 | Asana | 1.1M | 11.7% | 3 |
| Apr 2026 | Notion | 508K | 5.2% | 4 |
| Apr 2026 | monday work management | 373K | 3.8% | 5 |
| May 2026 | Microsoft Teams | 3.8M | 41.6% | 1 |
| May 2026 | Slack | 3.4M | 36.8% | 2 |
| May 2026 | Asana | 1.2M | 12.8% | 3 |
| May 2026 | Notion | 453K | 5% | 4 |
| May 2026 | monday work management | 354K | 3.9% | 5 |
| Jun 2026 | Microsoft Teams | 3.6M | 40.6% | 1 |
| Jun 2026 | Slack | 3.4M | 37.7% | 2 |
| Jun 2026 | Asana | 1.2M | 13.1% | 3 |
| Jun 2026 | Notion | 418K | 4.7% | 4 |
| Jun 2026 | monday work management | 351K | 3.9% | 5 |
| Jul 2026 | Microsoft Teams | 3.6M | 40.9% | 1 |
| Jul 2026 | Slack | 3.4M | 38% | 2 |
| Jul 2026 | Asana | 1.2M | 13.7% | 3 |
| Jul 2026 | Notion | 392K | 4.5% | 4 |
| Jul 2026 | monday work management | 262K | 3% | 5 |
| Aug 2026 | Microsoft Teams | 3.8M | 42.3% | 1 |
| Aug 2026 | Slack | 3.4M | 37.5% | 2 |
| Aug 2026 | Asana | 1.1M | 12.3% | 3 |
| Aug 2026 | Notion | 428K | 4.8% | 4 |
| Aug 2026 | monday work management | 274K | 3.1% | 5 |
| Sep 2026 | Asana | — | — | — |
| Sep 2026 | Microsoft Teams | — | — | — |
| Sep 2026 | monday work management | — | — | — |
| Sep 2026 | Notion | — | — | — |
| Sep 2026 | Slack | — | — | — |

## What is being compared

- **Asana**: Measured on the search terms “Asana”, “asana ai”, “asana app”, “asana app download”, “asana application”, “asana co”, “asana com”, “asana company”, “asana cost”, “asana crm”, “asana desktop app”, “asana download”, “asana for mac”, “asana free”, “asana price”, “asana pricing”, “asana project management”, “asana project management software”, “asana project management tool”, “asana software”, “asana task management”, “asana tasks”, “asana templates”, “asana work management”, “asana.com” and “what is asana”, summed into one figure.
- **Microsoft Teams**: Measured on the search terms “microsoft teams”, “microsoft teams app”, “microsoft teams video meeting”, “microsoftteams”, “ms teams” and “video meeting microsoft teams”, summed into one figure.
- **monday work management**: Measured on the search terms “monday app”, “monday board”, “monday com”, “monday com app”, “monday com price”, “monday com pricing”, “monday com project management software”, “monday dev”, “monday project management”, “monday service”, “monday work management”, “monday work os”, “monday.com”, “monday.com app”, “monday.com free”, “monday.com pricing”, “monday.com project management”, “monday.com work management” and “what is monday.com”, summed into one figure.
- **Notion**: Measured on the search terms “knowledge base notion”, “notion ai”, “notion app”, “notion calendar”, “notion com” and “notion knowledge base”, summed into one figure.
- **Slack**: Measured on the search term “slack”.

- [Asana](/demand/global-en/brands/asana)
- [Microsoft Teams](/demand/global-en/brands/microsoft-teams)
- [monday work management](/demand/global-en/brands/monday-work-management)
- [Notion](/demand/global-en/brands/notion)
- [Slack](/demand/global-en/brands/slack)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among team collaboration platforms worldwide?

In August 2026, Microsoft Teams was the most searched among team collaboration platforms worldwide, with an estimated 3.8M branded searches and 42.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Team collaboration platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/team-collaboration-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/team-collaboration-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.