--- title: "Team chat apps: Which brands are most popular in search?" description: "Compare the apps teams use to chat and collaborate. Share of Search among Microsoft Teams, Slack and Google Chat, the team chat apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/team-chat-apps" publisher: "Brandwave" --- # Team chat apps: Which brands are most popular in search? Compare the apps teams use to chat and collaborate. Share of Search among Microsoft Teams, Slack and Google Chat, the team chat apps Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Team chat apps - **Market**: Global - **Brands compared**: 3 - **Month measured**: Aug 2026 - **Highest Share of Search**: Microsoft Teams, 38.3% ## Which brand is most popular in search among team chat apps worldwide? - In August 2026, Microsoft Teams was the most searched among team chat apps worldwide, with an estimated 3.8M branded searches and 38.3% estimated Share of Search within this set. - Slack is in 2nd place, 4.4 percentage points behind at 33.9% Share of Search. - Across the 11 months ending August 2026, Microsoft Teams’ estimated Share of Search among team chat apps worldwide decreased from 43.1% to 38.3%. - Across the 11 months ending August 2026, Slack’s estimated Share of Search among team chat apps worldwide increased from 31.3% to 33.9%. - Across the 11 months ending August 2026, Google Chat’s estimated Share of Search among team chat apps worldwide increased from 25.6% to 27.8%. - Across the 11 months ending August 2026, Microsoft Teams’ estimated Share of Search among team chat apps worldwide peaked at 46.8% in November 2025 and was lowest at 36.1% in May 2026. - Across the 11 months ending August 2026, Slack’s estimated Share of Search among team chat apps worldwide peaked at 34.6% in December 2025 and was lowest at 29.3% in November 2025. - Across the 11 months ending August 2026, Google Chat’s estimated Share of Search among team chat apps worldwide peaked at 32% in May 2026 and was lowest at 23.9% in November 2025. ## Compare search popularity between leading brands - [Microsoft Teams vs Slack: compare search popularity](/demand/global-en/compare/microsoft-teams-vs-slack): 38.3% against 33.9% Share of Search. - [Microsoft Teams vs Google Chat: compare search popularity](/demand/global-en/compare/google-chat-vs-microsoft-teams): 38.3% against 27.8% Share of Search. - [Slack vs Google Chat: compare search popularity](/demand/global-en/compare/google-chat-vs-slack): 33.9% against 27.8% Share of Search. ## How did search popularity change for team chat apps worldwide in August 2026? - In August 2026, Microsoft Teams gained estimated Share of Search among team chat apps worldwide, from 37.2% to 38.3%. - In August 2026, Slack lost estimated Share of Search among team chat apps worldwide, from 34.6% to 33.9%. - In August 2026, Google Chat lost estimated Share of Search among team chat apps worldwide, from 28.3% to 27.8%. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Microsoft Teams | 38.3% | 3.8M | +4.9% | Microsoft | | 2 | Slack | 33.9% | 3.4M | 0.0% | Slack | | 3 | Google Chat | 27.8% | 2.7M | 0.0% | Google | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Microsoft Teams | 5.6M | 43.1% | 1 | | Oct 2025 | Slack | 4.1M | 31.3% | 2 | | Oct 2025 | Google Chat | 3.4M | 25.6% | 3 | | Nov 2025 | Microsoft Teams | 5.4M | 46.8% | 1 | | Nov 2025 | Slack | 3.4M | 29.3% | 2 | | Nov 2025 | Google Chat | 2.7M | 23.9% | 3 | | Dec 2025 | Microsoft Teams | 3.6M | 37.1% | 1 | | Dec 2025 | Slack | 3.4M | 34.6% | 2 | | Dec 2025 | Google Chat | 2.7M | 28.3% | 3 | | Jan 2026 | Microsoft Teams | 4.4M | 41.9% | 1 | | Jan 2026 | Slack | 3.4M | 31.9% | 2 | | Jan 2026 | Google Chat | 2.7M | 26.1% | 3 | | Feb 2026 | Microsoft Teams | 4.4M | 41.9% | 1 | | Feb 2026 | Slack | 3.4M | 32% | 2 | | Feb 2026 | Google Chat | 2.7M | 26.1% | 3 | | Mar 2026 | Microsoft Teams | 5.4M | 41.9% | 1 | | Mar 2026 | Slack | 4.1M | 32% | 2 | | Mar 2026 | Google Chat | 3.4M | 26.2% | 3 | | Apr 2026 | Microsoft Teams | 4.4M | 39.6% | 1 | | Apr 2026 | Google Chat | 3.4M | 30.2% | 2 | | Apr 2026 | Slack | 3.4M | 30.2% | 3 | | May 2026 | Microsoft Teams | 3.8M | 36.1% | 1 | | May 2026 | Google Chat | 3.4M | 32% | 2 | | May 2026 | Slack | 3.4M | 32% | 3 | | Jun 2026 | Microsoft Teams | 3.6M | 37.2% | 1 | | Jun 2026 | Slack | 3.4M | 34.6% | 2 | | Jun 2026 | Google Chat | 2.7M | 28.3% | 3 | | Jul 2026 | Microsoft Teams | 3.6M | 37.2% | 1 | | Jul 2026 | Slack | 3.4M | 34.6% | 2 | | Jul 2026 | Google Chat | 2.7M | 28.3% | 3 | | Aug 2026 | Microsoft Teams | 3.8M | 38.3% | 1 | | Aug 2026 | Slack | 3.4M | 33.9% | 2 | | Aug 2026 | Google Chat | 2.7M | 27.8% | 3 | | Sep 2026 | Google Chat | — | — | — | | Sep 2026 | Microsoft Teams | — | — | — | | Sep 2026 | Slack | — | — | — | ## What is being compared - **Google Chat**: Measured on the search term “google chat”. - **Microsoft Teams**: Measured on the search terms “microsoft teams”, “microsoft teams app”, “microsoft teams video meeting”, “microsoftteams”, “ms teams” and “video meeting microsoft teams”, summed into one figure. - **Slack**: Measured on the search term “slack”. - [Google Chat](/demand/global-en/brands/google-chat) - [Microsoft Teams](/demand/global-en/brands/microsoft-teams) - [Slack](/demand/global-en/brands/slack) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among team chat apps worldwide? In August 2026, Microsoft Teams was the most searched among team chat apps worldwide, with an estimated 3.8M branded searches and 38.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Team chat apps: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/team-chat-apps This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/team-chat-apps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.