---
title: "Swim spa brands: Which are searched most?"
description: "Compare the swim spa brands people buy. Share of Search among Jacuzzi, Arctic, Bullfrog and Sundance, the swim spa brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/swim-spa-brands"
publisher: "Brandwave"
---

# Swim spa brands: Which are searched most?

Compare the swim spa brands people buy. Share of Search among Jacuzzi, Arctic, Bullfrog and Sundance, the swim spa brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Swim spa brands
- **Market**: Global
- **Brands compared**: 4
- **Month measured**: Sep 2026
- **Highest Share of Search**: Jacuzzi, 61.6%

## Which brand is most popular in search among swim spa brands worldwide?

- In September 2026, Jacuzzi was the most searched among swim spa brands worldwide, with an estimated 823K branded searches and 61.6% estimated Share of Search within this set.
- Arctic is in 2nd place, 46.6 percentage points behind at 15.1% Share of Search.
- Across the 12 months ending September 2026, Jacuzzi’s estimated Share of Search among swim spa brands worldwide decreased from 63.2% to 61.6%.
- Across the 12 months ending September 2026, Bullfrog’s estimated Share of Search among swim spa brands worldwide increased from 12.7% to 15.1%.
- Across the 12 months ending September 2026, Jacuzzi’s estimated Share of Search among swim spa brands worldwide peaked at 72.9% in June 2026 and was lowest at 57.7% in January 2026.
- Across the 12 months ending September 2026, Arctic’s estimated Share of Search among swim spa brands worldwide peaked at 21.5% in December 2025 and was lowest at 9.8% in June 2026.
- Across the 12 months ending September 2026, Bullfrog’s estimated Share of Search among swim spa brands worldwide peaked at 15.1% in September 2026 and was lowest at 9.5% in January 2026.
- Across the 12 months ending September 2026, Sundance’s estimated Share of Search among swim spa brands worldwide peaked at 15.7% in August 2026 and was lowest at 5.3% in June 2026.
- Across the 12 months ending September 2026, Arctic and Sundance held steady: their estimated Share of Search among swim spa brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Jacuzzi vs Arctic: compare search popularity](/demand/global-en/compare/arctic-vs-jacuzzi): 61.6% against 15.1% Share of Search.
- [Jacuzzi vs Bullfrog: compare search popularity](/demand/global-en/compare/bullfrog-vs-jacuzzi): 61.6% against 15.1% Share of Search.
- [Jacuzzi vs Sundance: compare search popularity](/demand/global-en/compare/jacuzzi-vs-sundance): 61.6% against 8.2% Share of Search.
- [Arctic vs Bullfrog: compare search popularity](/demand/global-en/compare/arctic-vs-bullfrog): 15.1% Share of Search each.
- [Arctic vs Sundance: compare search popularity](/demand/global-en/compare/arctic-vs-sundance): 15.1% against 8.2% Share of Search.
- [Bullfrog vs Sundance: compare search popularity](/demand/global-en/compare/bullfrog-vs-sundance): 15.1% against 8.2% Share of Search.

## How did search popularity change for swim spa brands worldwide in September 2026?

- In September 2026, Arctic overtook Sundance to rank 2nd among swim spa brands worldwide, with 15.1% estimated Share of Search.
- In September 2026, Bullfrog overtook Sundance to rank 3rd among swim spa brands worldwide, with 15.1% estimated Share of Search.
- In September 2026, Sundance lost estimated Share of Search among swim spa brands worldwide, from 15.7% to 8.2%.
- In September 2026, Jacuzzi lost estimated Share of Search among swim spa brands worldwide, from 63.4% to 61.6%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Jacuzzi | 61.6% | 823K | -32.5% | Jacuzzi |
| 2 | Arctic | 15.1% | 201K | 0.0% | Arctic |
| 3 | Bullfrog | 15.1% | 201K | 0.0% | Bullfrog |
| 4 | Sundance | 8.2% | 110K | -63.5% | Sundance |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Jacuzzi | 1M | 63.2% | 1 |
| Oct 2025 | Arctic | 246K | 15.5% | 2 |
| Oct 2025 | Bullfrog | 201K | 12.7% | 3 |
| Oct 2025 | Sundance | 135K | 8.5% | 4 |
| Nov 2025 | Jacuzzi | 823K | 61.2% | 1 |
| Nov 2025 | Arctic | 246K | 18.3% | 2 |
| Nov 2025 | Bullfrog | 165K | 12.3% | 3 |
| Nov 2025 | Sundance | 110K | 8.2% | 4 |
| Dec 2025 | Jacuzzi | 823K | 58.8% | 1 |
| Dec 2025 | Arctic | 301K | 21.5% | 2 |
| Dec 2025 | Bullfrog | 165K | 11.8% | 3 |
| Dec 2025 | Sundance | 110K | 7.9% | 4 |
| Jan 2026 | Jacuzzi | 1M | 57.7% | 1 |
| Jan 2026 | Arctic | 368K | 21.2% | 2 |
| Jan 2026 | Sundance | 201K | 11.6% | 3 |
| Jan 2026 | Bullfrog | 165K | 9.5% | 4 |
| Feb 2026 | Jacuzzi | 823K | 61.2% | 1 |
| Feb 2026 | Arctic | 246K | 18.3% | 2 |
| Feb 2026 | Bullfrog | 165K | 12.3% | 3 |
| Feb 2026 | Sundance | 110K | 8.2% | 4 |
| Mar 2026 | Jacuzzi | 1M | 65% | 1 |
| Mar 2026 | Arctic | 246K | 16% | 2 |
| Mar 2026 | Bullfrog | 201K | 13.1% | 3 |
| Mar 2026 | Sundance | 90.5K | 5.9% | 4 |
| Apr 2026 | Jacuzzi | 1M | 67% | 1 |
| Apr 2026 | Arctic | 201K | 13.5% | 2 |
| Apr 2026 | Bullfrog | 201K | 13.5% | 3 |
| Apr 2026 | Sundance | 90.5K | 6.1% | 4 |
| May 2026 | Jacuzzi | 1.2M | 67% | 1 |
| May 2026 | Arctic | 246K | 13.5% | 2 |
| May 2026 | Bullfrog | 246K | 13.5% | 3 |
| May 2026 | Sundance | 110K | 6% | 4 |
| Jun 2026 | Jacuzzi | 1.5M | 72.9% | 1 |
| Jun 2026 | Bullfrog | 246K | 12% | 2 |
| Jun 2026 | Arctic | 201K | 9.8% | 3 |
| Jun 2026 | Sundance | 110K | 5.3% | 4 |
| Jul 2026 | Jacuzzi | 1.2M | 68.7% | 1 |
| Jul 2026 | Arctic | 246K | 13.8% | 2 |
| Jul 2026 | Bullfrog | 201K | 11.3% | 3 |
| Jul 2026 | Sundance | 110K | 6.2% | 4 |
| Aug 2026 | Jacuzzi | 1.2M | 63.4% | 1 |
| Aug 2026 | Sundance | 301K | 15.7% | 2 |
| Aug 2026 | Arctic | 201K | 10.5% | 3 |
| Aug 2026 | Bullfrog | 201K | 10.5% | 4 |
| Sep 2026 | Jacuzzi | 823K | 61.6% | 1 |
| Sep 2026 | Arctic | 201K | 15.1% | 2 |
| Sep 2026 | Bullfrog | 201K | 15.1% | 3 |
| Sep 2026 | Sundance | 110K | 8.2% | 4 |

## What is being compared

- **Arctic**: Measured on the search term “arctic”.
- **Bullfrog**: Measured on the search term “bullfrog”.
- **Jacuzzi**: Measured on the search term “jacuzzi”.
- **Sundance**: Measured on the search term “sundance”.

- [Arctic](/demand/global-en/brands/arctic)
- [Bullfrog](/demand/global-en/brands/bullfrog)
- [Jacuzzi](/demand/global-en/brands/jacuzzi)
- [Sundance](/demand/global-en/brands/sundance)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among swim spa brands worldwide?

In September 2026, Jacuzzi was the most searched among swim spa brands worldwide, with an estimated 823K branded searches and 61.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Swim spa brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/swim-spa-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/swim-spa-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
