--- title: "Topcon vs Trimble: Which is searched more?" description: "Is Topcon or Trimble more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Surveying software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/surveying-software/compare/topcon-vs-trimble" publisher: "Brandwave" --- # Topcon vs Trimble: Which is searched more? Is Topcon or Trimble more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Surveying software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Topcon and Trimble - **Competitive set**: Surveying software - **Market**: Global - **Month measured**: Sep 2026 - **Topcon Share of Search**: 5.4% - **Trimble Share of Search**: 26.8% ## Is Topcon or Trimble more popular in search? - In September 2026, Trimble had more branded searches than Topcon among surveying software worldwide. Trimble had about 165,000 branded searches, while Topcon had 33,100. Trimble made up 26.8% of all surveying software searches we track, and Topcon accounted for 5.4%. - Trimble was ahead of Topcon in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Topcon’s share of searches among surveying software worldwide moved from 6% to 5.4%, and its estimated monthly branded searches moved from 40.5K to 33.1K. - Across the 12 months ending September 2026, Trimble’s share of searches among surveying software worldwide moved from 30% to 26.8%, and its estimated monthly branded searches moved from 201K to 165K. ## Top surveying software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Trimble was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Topcon was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Trimble was listed before Topcon in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Carlson | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Trimble | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Autodesk Civil 3D | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | MicroSurvey FieldGenius | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Topcon | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Esri ArcGIS | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Leica Geosystems | 7th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about surveying software - Asked ChatGPT "Which surveying software should I use?": 1. Autodesk Civil 3D, 2. Trimble, 3. Carlson, 4. Topcon - Asked ChatGPT "What are the best surveying software options?": 1. Carlson, 2. Autodesk Civil 3D, 3. Trimble, 4. Topcon - Asked ChatGPT "What's the best surveying software for field data capture?": 1. Trimble, 2. Carlson, 3. MicroSurvey FieldGenius, 4. Esri ArcGIS, 5. Topcon - Searched Google, AI Overview "surveying software": named none of the brands we track - Searched Google, AI Overview "land survey software": 1. Carlson, 2. Autodesk Civil 3D, 3. MicroSurvey FieldGenius, 4. Trimble, 5. Leica Geosystems Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for surveying software worldwide in September 2026? - In September 2026, Topcon lost share of searches among surveying software worldwide, from 6.9% to 5.4%. - In September 2026, Trimble lost share of searches among surveying software worldwide, from 28.2% to 26.8%. ## Month by month | Month | Topcon estimated searches | Topcon Share of Search | Topcon rank | Trimble estimated searches | Trimble Share of Search | Trimble rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 40.5K | 6% | 5 | 201K | 30% | 2 | | Nov 2025 | 40.5K | 6.5% | 5 | 165K | 26.4% | 2 | | Dec 2025 | 33.1K | 6.4% | 5 | 135K | 26% | 2 | | Jan 2026 | 40.5K | 7.1% | 4 | 165K | 28.9% | 2 | | Feb 2026 | 40.5K | 7.1% | 4 | 165K | 29.1% | 2 | | Mar 2026 | 40.5K | 6% | 5 | 201K | 29.8% | 2 | | Apr 2026 | 40.5K | 6.5% | 5 | 165K | 26.3% | 2 | | May 2026 | 40.5K | 7.1% | 4 | 165K | 29.1% | 2 | | Jun 2026 | 40.5K | 7.8% | 4 | 165K | 31.8% | 2 | | Jul 2026 | 33.1K | 7% | 5 | 135K | 28.7% | 2 | | Aug 2026 | 33.1K | 6.9% | 5 | 135K | 28.2% | 2 | | Sep 2026 | 33.1K | 5.4% | 5 | 165K | 26.8% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Topcon’s and Trimble’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Topcon**: Measured on the search term “topcon”. - **Trimble**: Measured on the search term “trimble”. - [Topcon profile](/demand/global-en/brands/topcon) - [Trimble profile](/demand/global-en/brands/trimble) - [All surveying software worldwide](/demand/global-en/categories/surveying-software): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Topcon or Trimble more popular in search? In September 2026, Trimble had more branded searches than Topcon among surveying software worldwide. Trimble had about 165,000 branded searches, while Topcon had 33,100. Trimble made up 26.8% of all surveying software searches we track, and Topcon accounted for 5.4%. ## Cite this page Brandwave. "Topcon vs Trimble: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/surveying-software/compare/topcon-vs-trimble This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/surveying-software/compare/topcon-vs-trimble. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.