---
title: "Panasonic vs Samsung: Which is searched more?"
description: "Which is more popular in search, Panasonic or Samsung? Compare estimated monthly branded-search demand and Share of Search inside the Surround sound system brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/surround-sound-system-brands/compare/panasonic-vs-samsung"
publisher: "Brandwave"
---

# Panasonic vs Samsung: Which is searched more?

Which is more popular in search, Panasonic or Samsung? Compare estimated monthly branded-search demand and Share of Search inside the Surround sound system brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Panasonic and Samsung
- **Competitive set**: Surround sound system brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Panasonic Share of Search**: 17.6%
- **Samsung Share of Search**: 2%

## Which is more popular in search, Panasonic or Samsung?

- In September 2026, Panasonic had more branded searches than Samsung among surround sound system brands worldwide. Panasonic was estimated to have 958K branded searches compared to Samsung’s 110K, and held a 17.6% Share of Search versus Samsung’s 2%.
- Panasonic was ahead of Samsung in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Panasonic’s estimated Share of Search among surround sound system brands worldwide moved from 21.6% to 17.6%, and its estimated monthly branded searches moved from 1.1M to 958K.
- Across the 12 months ending September 2026, Samsung’s estimated Share of Search among surround sound system brands worldwide moved from 2.2% to 2%, and its estimated monthly branded searches held steady at 110K.

## How did search popularity change for surround sound system brands worldwide in September 2026?

Neither Panasonic nor Samsung moved beyond provider rounding among surround sound system brands in Sep 2026.

## Month by month

| Month | Panasonic estimated searches | Panasonic Share of Search | Panasonic rank | Samsung estimated searches | Samsung Share of Search | Samsung rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.1M | 21.6% | 2 | 110K | 2.2% | 5 |
| Nov 2025 | 1M | 16.9% | 2 | 135K | 2.2% | 5 |
| Dec 2025 | 1M | 16.9% | 2 | 110K | 1.8% | 5 |
| Jan 2026 | 1M | 18.3% | 2 | 110K | 2% | 5 |
| Feb 2026 | 1.2M | 23.6% | 2 | 135K | 2.8% | 4 |
| Mar 2026 | 988K | 20.1% | 2 | 135K | 2.7% | 4 |
| Apr 2026 | 1.1M | 23.5% | 2 | 110K | 2.3% | 5 |
| May 2026 | 1.1M | 22.5% | 2 | 110K | 2.2% | 5 |
| Jun 2026 | 958K | 20.3% | 2 | 110K | 2.3% | 4 |
| Jul 2026 | 958K | 18.2% | 2 | 135K | 2.6% | 4 |
| Aug 2026 | 971K | 17.5% | 2 | 135K | 2.4% | 4 |
| Sep 2026 | 958K | 17.6% | 2 | 110K | 2% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Panasonic’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Panasonic**: Measured on the search terms “panasonic”, “panasonic microwave” and “panasonic tv”, summed into one figure.
- **Samsung**: Measured on the search term “samsung com”.

- [Panasonic profile](/demand/global-en/brands/panasonic)
- [Samsung profile](/demand/global-en/brands/samsung)
- [All surround sound system brands worldwide](/demand/global-en/categories/surround-sound-system-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Panasonic or Samsung?

In September 2026, Panasonic had more branded searches than Samsung among surround sound system brands worldwide. Panasonic was estimated to have 958K branded searches compared to Samsung’s 110K, and held a 17.6% Share of Search versus Samsung’s 2%.

## Cite this page

Brandwave. "Panasonic vs Samsung: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/surround-sound-system-brands/compare/panasonic-vs-samsung

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/surround-sound-system-brands/compare/panasonic-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.