--- title: "Blue Yonder vs Manhattan Associates: Which is more popular by branded search?" description: "Which is more popular in search, Blue Yonder or Manhattan Associates? Compare estimated monthly branded-search demand and Share of Search inside the Supply chain management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/supply-chain-management-software/compare/blue-yonder-vs-manhattan-associates" publisher: "Brandwave" --- # Blue Yonder vs Manhattan Associates: Which is more popular by branded search? Which is more popular in search, Blue Yonder or Manhattan Associates? Compare estimated monthly branded-search demand and Share of Search inside the Supply chain management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Blue Yonder and Manhattan Associates - **Competitive set**: Supply chain management software - **Market**: Global - **Month measured**: Aug 2026 - **Blue Yonder Share of Search**: 45.7% - **Manhattan Associates Share of Search**: 25% ## Which is more popular in search, Blue Yonder or Manhattan Associates? - In August 2026, Blue Yonder had more branded searches than Manhattan Associates among supply chain management software worldwide. Blue Yonder was estimated to have 60.5K branded searches compared to Manhattan Associates’ 33.1K, and held a 45.7% Share of Search versus Manhattan Associates’ 25%. - Blue Yonder was ahead of Manhattan Associates in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Blue Yonder’s estimated Share of Search among supply chain management software worldwide moved from 55% to 45.7%, and its estimated monthly branded searches moved from 74K to 60.5K. - Across the 11 months ending August 2026, Manhattan Associates’ estimated Share of Search among supply chain management software worldwide moved from 13.5% to 25%, and its estimated monthly branded searches moved from 18.1K to 33.1K. ## How did search popularity change for supply chain management software worldwide in August 2026? - In August 2026, Blue Yonder gained estimated Share of Search among supply chain management software worldwide, from 44.8% to 45.7%. - In August 2026, Manhattan Associates gained estimated Share of Search among supply chain management software worldwide, from 24.5% to 25%. ## Month by month | Month | Blue Yonder estimated searches | Blue Yonder Share of Search | Blue Yonder rank | Manhattan Associates estimated searches | Manhattan Associates Share of Search | Manhattan Associates rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 74K | 55% | 1 | 18.1K | 13.5% | 3 | | Nov 2025 | 60.5K | 52.6% | 1 | 18.1K | 15.7% | 3 | | Dec 2025 | 49.5K | 48.4% | 1 | 22.2K | 21.7% | 2 | | Jan 2026 | 60.5K | 46.9% | 1 | 27.1K | 21% | 3 | | Feb 2026 | 60.5K | 46.9% | 1 | 27.1K | 21% | 3 | | Mar 2026 | 74K | 52.6% | 1 | 22.2K | 15.8% | 3 | | Apr 2026 | 60.5K | 51.1% | 1 | 18.1K | 15.3% | 3 | | May 2026 | 60.5K | 49.1% | 1 | 18.1K | 14.7% | 3 | | Jun 2026 | 60.5K | 47.5% | 1 | 22.2K | 17.4% | 3 | | Jul 2026 | 60.5K | 44.8% | 1 | 33.1K | 24.5% | 2 | | Aug 2026 | 60.5K | 45.7% | 1 | 33.1K | 25% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Blue Yonder’s and Manhattan Associates’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Blue Yonder**: Measured on the search term “blue yonder”. - **Manhattan Associates**: Measured on the search term “manhattan associates”. - [Blue Yonder profile](/demand/global-en/brands/blue-yonder) - [Manhattan Associates profile](/demand/global-en/brands/manhattan-associates) - [All supply chain management software worldwide](/demand/global-en/categories/supply-chain-management-software): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Blue Yonder or Manhattan Associates? In August 2026, Blue Yonder had more branded searches than Manhattan Associates among supply chain management software worldwide. Blue Yonder was estimated to have 60.5K branded searches compared to Manhattan Associates’ 33.1K, and held a 45.7% Share of Search versus Manhattan Associates’ 25%. ## Cite this page Brandwave. "Blue Yonder vs Manhattan Associates: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/supply-chain-management-software/compare/blue-yonder-vs-manhattan-associates This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/supply-chain-management-software/compare/blue-yonder-vs-manhattan-associates. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.