---
title: "Blue Lizard vs Neutrogena: Which is searched more?"
description: "Is Blue Lizard or Neutrogena more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sun cream brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/sun-cream-brands/compare/blue-lizard-vs-neutrogena"
publisher: "Brandwave"
---

# Blue Lizard vs Neutrogena: Which is searched more?

Is Blue Lizard or Neutrogena more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sun cream brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Blue Lizard and Neutrogena
- **Competitive set**: Sun cream brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Blue Lizard Share of Search**: 0.68%
- **Neutrogena Share of Search**: 2.8%

## Is Blue Lizard or Neutrogena more popular in search?

- In September 2026, Neutrogena had more branded searches than Blue Lizard among sun cream brands worldwide. Neutrogena had about 112,000 branded searches, while Blue Lizard had 27,100. Neutrogena made up 2.8% of all sun cream brand searches we track, and Blue Lizard accounted for 0.68%.
- Neutrogena was ahead of Blue Lizard in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Blue Lizard’s share of searches among sun cream brands worldwide moved from 0.26% to 0.68%, and its estimated monthly branded searches moved from 9.9K to 27.1K.
- Across the 12 months ending September 2026, Neutrogena’s share of searches among sun cream brands worldwide moved from 2.4% to 2.8%, and its estimated monthly branded searches moved from 92.9K to 112K.

## Top sun cream brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Blue Lizard and Neutrogena were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Neutrogena was listed before Blue Lizard in three out of four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| La Roche-Posay | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Eucerin | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| EltaMD | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Neutrogena | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Blue Lizard | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Nivea | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| COSRX | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Childs Farm | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about sun cream brands

- Asked ChatGPT "Which sun cream brand should I buy?": 1. La Roche-Posay, 2. Eucerin, 3. Neutrogena
- Asked ChatGPT "What are the best sun cream brands?": 1. La Roche-Posay, 2. Eucerin, 3. EltaMD, 4. Neutrogena, 5. Blue Lizard
- Asked ChatGPT "What's the best sun cream brand for sensitive skin?": 1. La Roche-Posay, 2. Blue Lizard, 3. Eucerin, 4. EltaMD
- Searched Google, AI Overview "sun cream brands": 1. EltaMD, 2. Neutrogena
- Searched Google, AI Overview "sun cream for sensitive skin": 1. EltaMD, 2. Blue Lizard

Not named in any answer: Nivea, COSRX and Childs Farm.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for sun cream brands worldwide in September 2026?

- Blue Lizard’s share of searches among sun cream brands worldwide has lost ground for 3 months in a row, from 3% to 0.68% in September 2026.
- Estimated monthly branded searches for Neutrogena worldwide rose 21% over 12 measured months, from 92.9K to 112K in September 2026.

## Month by month

| Month | Blue Lizard estimated searches | Blue Lizard Share of Search | Blue Lizard rank | Neutrogena estimated searches | Neutrogena Share of Search | Neutrogena rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 9.9K | 0.26% | 7 | 92.9K | 2.4% | 5 |
| Nov 2025 | 8.1K | 0.17% | 8 | 92.9K | 2% | 5 |
| Dec 2025 | 9.9K | 0.23% | 7 | 92.9K | 2.1% | 5 |
| Jan 2026 | 14.8K | 0.33% | 7 | 92.9K | 2.1% | 5 |
| Feb 2026 | 14.8K | 0.35% | 7 | 114K | 2.7% | 5 |
| Mar 2026 | 40.5K | 0.8% | 7 | 169K | 3.3% | 5 |
| Apr 2026 | 49.5K | 0.97% | 7 | 170K | 3.3% | 5 |
| May 2026 | 90.5K | 1.8% | 6 | 170K | 3.3% | 5 |
| Jun 2026 | 135K | 3% | 6 | 169K | 3.8% | 5 |
| Jul 2026 | 90.5K | 2% | 6 | 139K | 3% | 5 |
| Aug 2026 | 49.5K | 1.1% | 7 | 113K | 2.6% | 5 |
| Sep 2026 | 27.1K | 0.68% | 7 | 112K | 2.8% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Blue Lizard’s and Neutrogena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Blue Lizard**: Measured on the search term “blue lizard sunscreen”.
- **Neutrogena**: Measured on the search terms “neutrogena sunblock”, “neutrogena sunscreen” and “neutrogena suntan lotion”, summed into one figure.

- [Blue Lizard profile](/demand/global-en/brands/blue-lizard)
- [Neutrogena profile](/demand/global-en/brands/neutrogena)
- [All sun cream brands worldwide](/demand/global-en/categories/sun-cream-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Blue Lizard or Neutrogena more popular in search?

In September 2026, Neutrogena had more branded searches than Blue Lizard among sun cream brands worldwide. Neutrogena had about 112,000 branded searches, while Blue Lizard had 27,100. Neutrogena made up 2.8% of all sun cream brand searches we track, and Blue Lizard accounted for 0.68%.

## Cite this page

Brandwave. "Blue Lizard vs Neutrogena: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/sun-cream-brands/compare/blue-lizard-vs-neutrogena

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/sun-cream-brands/compare/blue-lizard-vs-neutrogena. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
