---
title: "Bells of Steel vs Titan Fitness: Which is searched more?"
description: "Is Bells of Steel or Titan Fitness more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Squat rack brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/squat-rack-brands/compare/bells-of-steel-vs-titan-fitness"
publisher: "Brandwave"
---

# Bells of Steel vs Titan Fitness: Which is searched more?

Is Bells of Steel or Titan Fitness more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Squat rack brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bells of Steel and Titan Fitness
- **Competitive set**: Squat rack brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Bells of Steel Share of Search**: 11.5%
- **Titan Fitness Share of Search**: 20.9%

## Is Bells of Steel or Titan Fitness more popular in search?

- In September 2026, Titan Fitness had more branded searches than Bells of Steel among squat rack brands worldwide. Titan Fitness had about 74,000 branded searches, while Bells of Steel had 40,500. Titan Fitness made up 20.9% of all squat rack brand searches we track, and Bells of Steel accounted for 11.5%.
- Titan Fitness was ahead of Bells of Steel in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bells of Steel’s share of searches among squat rack brands worldwide moved from 9.8% to 11.5%, and its estimated monthly branded searches moved from 33.1K to 40.5K.
- Across the 12 months ending September 2026, Titan Fitness’ share of searches among squat rack brands worldwide moved from 22% to 20.9%, and its estimated monthly branded searches held steady at 74K.

## Top squat rack brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Titan Fitness was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Bells of Steel was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Titan Fitness was listed before Bells of Steel in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Rep Fitness | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Rogue Fitness | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Titan Fitness | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Bells of Steel | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| PRx Performance | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Eleiko | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Body-Solid | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about squat rack brands

- Asked ChatGPT "Which squat rack brand should I buy?": 1. Rep Fitness, 2. Rogue Fitness, 3. Titan Fitness
- Asked ChatGPT "What are the best squat rack brands?": 1. Rep Fitness, 2. Rogue Fitness, 3. Titan Fitness, 4. Bells of Steel, 5. PRx Performance
- Asked ChatGPT "What's the best squat rack brand for home gym?": 1. Rep Fitness, 2. Rogue Fitness, 3. Titan Fitness
- Searched Google, AI Overview "best squat rack": 1. Rep Fitness
- Searched Google, AI Overview "power rack brand": 1. Rep Fitness, 2. Rogue Fitness, 3. Titan Fitness, 4. Bells of Steel, 5. PRx Performance

Not named in any answer: Eleiko and Body-Solid.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for squat rack brands worldwide in September 2026?

- In September 2026, Titan Fitness gained share of searches among squat rack brands worldwide, from 19.6% to 20.9%.
- In September 2026, Bells of Steel gained share of searches among squat rack brands worldwide, from 10.7% to 11.5%.

## Month by month

| Month | Bells of Steel estimated searches | Bells of Steel Share of Search | Bells of Steel rank | Titan Fitness estimated searches | Titan Fitness Share of Search | Titan Fitness rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 9.8% | 4 | 74K | 22% | 3 |
| Nov 2025 | 60.5K | 11.5% | 4 | 110K | 20.9% | 3 |
| Dec 2025 | 49.5K | 11.9% | 4 | 90.5K | 21.8% | 3 |
| Jan 2026 | 40.5K | 9.8% | 4 | 90.5K | 22% | 3 |
| Feb 2026 | 33.1K | 9.8% | 4 | 74K | 21.9% | 3 |
| Mar 2026 | 40.5K | 10.4% | 4 | 90.5K | 23.3% | 2 |
| Apr 2026 | 40.5K | 11% | 4 | 74K | 20.1% | 3 |
| May 2026 | 40.5K | 10% | 4 | 90.5K | 22.4% | 3 |
| Jun 2026 | 40.5K | 11.1% | 4 | 74K | 20.3% | 3 |
| Jul 2026 | 40.5K | 11.1% | 4 | 74K | 20.3% | 3 |
| Aug 2026 | 40.5K | 10.7% | 4 | 74K | 19.6% | 3 |
| Sep 2026 | 40.5K | 11.5% | 4 | 74K | 20.9% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bells of Steel’s and Titan Fitness’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bells of Steel**: Measured on the search term “bells of steel”.
- **Titan Fitness**: Measured on the search term “titan fitness”.

- [Bells of Steel profile](/demand/global-en/brands/bells-of-steel)
- [Titan Fitness profile](/demand/global-en/brands/titan-fitness)
- [All squat rack brands worldwide](/demand/global-en/categories/squat-rack-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bells of Steel or Titan Fitness more popular in search?

In September 2026, Titan Fitness had more branded searches than Bells of Steel among squat rack brands worldwide. Titan Fitness had about 74,000 branded searches, while Bells of Steel had 40,500. Titan Fitness made up 20.9% of all squat rack brand searches we track, and Bells of Steel accounted for 11.5%.

## Cite this page

Brandwave. "Bells of Steel vs Titan Fitness: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/squat-rack-brands/compare/bells-of-steel-vs-titan-fitness

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/squat-rack-brands/compare/bells-of-steel-vs-titan-fitness. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
