---
title: "Dunlop vs Tecnifibre: Which is more popular by branded search?"
description: "Which is more popular in search, Dunlop or Tecnifibre? Compare estimated monthly branded-search demand and Share of Search inside the Squash racket brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/squash-racket-brands/compare/dunlop-vs-tecnifibre"
publisher: "Brandwave"
---

# Dunlop vs Tecnifibre: Which is more popular by branded search?

Which is more popular in search, Dunlop or Tecnifibre? Compare estimated monthly branded-search demand and Share of Search inside the Squash racket brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Dunlop and Tecnifibre
- **Competitive set**: Squash racket brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Dunlop Share of Search**: 35.3%
- **Tecnifibre Share of Search**: 43.2%

## Which is more popular in search, Dunlop or Tecnifibre?

- In August 2026, Tecnifibre had more branded searches than Dunlop among squash racket brands worldwide. Tecnifibre was estimated to have 40.5K branded searches compared to Dunlop’s 33.1K, and held a 43.2% Share of Search versus Dunlop’s 35.3%.
- Tecnifibre was ahead of Dunlop in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Dunlop’s estimated Share of Search among squash racket brands worldwide moved from 33.7% to 35.3%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 11 months ending August 2026, Tecnifibre’s estimated Share of Search among squash racket brands worldwide moved from 41.2% to 43.2%, and its estimated monthly branded searches held steady at 40.5K.

## How did search popularity change for squash racket brands worldwide in August 2026?

Neither Dunlop nor Tecnifibre moved beyond provider rounding among squash racket brands in Aug 2026.

## Month by month

| Month | Dunlop estimated searches | Dunlop Share of Search | Dunlop rank | Tecnifibre estimated searches | Tecnifibre Share of Search | Tecnifibre rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 33.7% | 2 | 40.5K | 41.2% | 1 |
| Nov 2025 | 33.1K | 33.7% | 2 | 40.5K | 41.2% | 1 |
| Dec 2025 | 33.1K | 37.1% | 1 | 33.1K | 37.1% | 2 |
| Jan 2026 | 33.1K | 37.1% | 1 | 33.1K | 37.1% | 2 |
| Feb 2026 | 27.1K | 31.9% | 2 | 33.1K | 39% | 1 |
| Mar 2026 | 33.1K | 34.3% | 2 | 40.5K | 42% | 1 |
| Apr 2026 | 27.1K | 29.9% | 2 | 40.5K | 44.8% | 1 |
| May 2026 | 33.1K | 35.3% | 2 | 40.5K | 43.2% | 1 |
| Jun 2026 | 27.1K | 34.7% | 2 | 33.1K | 42.3% | 1 |
| Jul 2026 | 27.1K | 35.3% | 2 | 33.1K | 43.1% | 1 |
| Aug 2026 | 33.1K | 35.3% | 2 | 40.5K | 43.2% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Dunlop’s and Tecnifibre’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Dunlop**: Measured on the search term “dunlop tyre”.
- **Tecnifibre**: Measured on the search term “tecnifibre”.

- [Dunlop profile](/demand/global-en/brands/dunlop)
- [Tecnifibre profile](/demand/global-en/brands/tecnifibre)
- [All squash racket brands worldwide](/demand/global-en/categories/squash-racket-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Dunlop or Tecnifibre?

In August 2026, Tecnifibre had more branded searches than Dunlop among squash racket brands worldwide. Tecnifibre was estimated to have 40.5K branded searches compared to Dunlop’s 33.1K, and held a 43.2% Share of Search versus Dunlop’s 35.3%.

## Cite this page

Brandwave. "Dunlop vs Tecnifibre: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/squash-racket-brands/compare/dunlop-vs-tecnifibre

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/squash-racket-brands/compare/dunlop-vs-tecnifibre. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.