---
title: "Squash racket brands: Which brands are most popular in search?"
description: "Compare the squash racket brands players buy. Share of Search among Tecnifibre, Dunlop, Head, Wilson and Prince's Gate Hotel, the squash racket brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/squash-racket-brands"
publisher: "Brandwave"
---

# Squash racket brands: Which brands are most popular in search?

Compare the squash racket brands players buy. Share of Search among Tecnifibre, Dunlop, Head, Wilson and Prince's Gate Hotel, the squash racket brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Squash racket brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Tecnifibre, 43.2%

## Which brand is most popular in search among squash racket brands worldwide?

- In August 2026, Tecnifibre was the most searched among squash racket brands worldwide, with an estimated 40.5K branded searches and 43.2% estimated Share of Search within this set.
- Dunlop is in 2nd place, 7.9 percentage points behind at 35.3% Share of Search.
- Across the 11 months ending August 2026, Tecnifibre’s estimated Share of Search among squash racket brands worldwide increased from 41.2% to 43.2%.
- Across the 11 months ending August 2026, Dunlop’s estimated Share of Search among squash racket brands worldwide increased from 33.7% to 35.3%.
- Across the 11 months ending August 2026, Head’s estimated Share of Search among squash racket brands worldwide decreased from 15.1% to 12.9%.
- Across the 11 months ending August 2026, Wilson’s estimated Share of Search among squash racket brands worldwide decreased from 10.1% to 8.6%.
- Across the 11 months ending August 2026, Tecnifibre’s estimated Share of Search among squash racket brands worldwide peaked at 44.8% in April 2026 and was lowest at 37.1% in December 2025.
- Across the 11 months ending August 2026, Dunlop’s estimated Share of Search among squash racket brands worldwide peaked at 37.1% in January 2026 and was lowest at 29.9% in April 2026.
- Across the 11 months ending August 2026, Head’s estimated Share of Search among squash racket brands worldwide peaked at 17.4% in February 2026 and was lowest at 12.7% in June 2026.
- Across the 11 months ending August 2026, Wilson’s estimated Share of Search among squash racket brands worldwide peaked at 11.7% in February 2026 and was lowest at 8.4% in March 2026.
- Across the 11 months ending August 2026, Prince's Gate Hotel held steady: its estimated Share of Search among squash racket brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Tecnifibre vs Dunlop: compare search popularity](/demand/global-en/compare/dunlop-vs-tecnifibre): 43.2% against 35.3% Share of Search.
- [Tecnifibre vs Head: compare search popularity](/demand/global-en/compare/head-vs-tecnifibre): 43.2% against 12.9% Share of Search.
- [Tecnifibre vs Wilson: compare search popularity](/demand/global-en/compare/tecnifibre-vs-wilson): 43.2% against 8.6% Share of Search.
- [Dunlop vs Head: compare search popularity](/demand/global-en/compare/dunlop-vs-head): 35.3% against 12.9% Share of Search.
- [Dunlop vs Wilson: compare search popularity](/demand/global-en/compare/dunlop-vs-wilson): 35.3% against 8.6% Share of Search.
- [Head vs Wilson: compare search popularity](/demand/global-en/compare/head-vs-wilson): 12.9% against 8.6% Share of Search.

## How did search popularity change for squash racket brands worldwide in August 2026?

- Estimated monthly branded searches for Head worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.
- Estimated monthly branded searches for Wilson worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Tecnifibre | 43.2% | 40.5K | +22.4% | Tecnifibre |
| 2 | Dunlop | 35.3% | 33.1K | +22.1% | Dunlop |
| 3 | Head | 12.9% | 12.1K | +22.2% | Head |
| 4 | Wilson | 8.6% | 8.1K | +22.7% | Wilson |
| 5 | Prince's Gate Hotel | 0.01% | 10 | 0.0% | Prince's Gate Hotel |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Tecnifibre | 40.5K | 41.2% | 1 |
| Oct 2025 | Dunlop | 33.1K | 33.7% | 2 |
| Oct 2025 | Head | 14.8K | 15.1% | 3 |
| Oct 2025 | Wilson | 9.9K | 10.1% | 4 |
| Oct 2025 | Prince's Gate Hotel | 0 | 0% | 5 |
| Nov 2025 | Tecnifibre | 40.5K | 41.2% | 1 |
| Nov 2025 | Dunlop | 33.1K | 33.7% | 2 |
| Nov 2025 | Head | 14.8K | 15.1% | 3 |
| Nov 2025 | Wilson | 9.9K | 10.1% | 4 |
| Nov 2025 | Prince's Gate Hotel | 0 | 0% | 5 |
| Dec 2025 | Dunlop | 33.1K | 37.1% | 1 |
| Dec 2025 | Tecnifibre | 33.1K | 37.1% | 2 |
| Dec 2025 | Head | 14.8K | 16.6% | 3 |
| Dec 2025 | Wilson | 8.1K | 9.1% | 4 |
| Dec 2025 | Prince's Gate Hotel | 10 | 0.01% | 5 |
| Jan 2026 | Dunlop | 33.1K | 37.1% | 1 |
| Jan 2026 | Tecnifibre | 33.1K | 37.1% | 2 |
| Jan 2026 | Head | 14.8K | 16.6% | 3 |
| Jan 2026 | Wilson | 8.1K | 9.1% | 4 |
| Jan 2026 | Prince's Gate Hotel | 0 | 0% | 5 |
| Feb 2026 | Tecnifibre | 33.1K | 39% | 1 |
| Feb 2026 | Dunlop | 27.1K | 31.9% | 2 |
| Feb 2026 | Head | 14.8K | 17.4% | 3 |
| Feb 2026 | Wilson | 9.9K | 11.7% | 4 |
| Feb 2026 | Prince's Gate Hotel | 10 | 0.01% | 5 |
| Mar 2026 | Tecnifibre | 40.5K | 42% | 1 |
| Mar 2026 | Dunlop | 33.1K | 34.3% | 2 |
| Mar 2026 | Head | 14.8K | 15.3% | 3 |
| Mar 2026 | Wilson | 8.1K | 8.4% | 4 |
| Mar 2026 | Prince's Gate Hotel | 0 | 0% | 5 |
| Apr 2026 | Tecnifibre | 40.5K | 44.8% | 1 |
| Apr 2026 | Dunlop | 27.1K | 29.9% | 2 |
| Apr 2026 | Head | 14.8K | 16.4% | 3 |
| Apr 2026 | Wilson | 8.1K | 9% | 4 |
| Apr 2026 | Prince's Gate Hotel | 0 | 0% | 5 |
| May 2026 | Tecnifibre | 40.5K | 43.2% | 1 |
| May 2026 | Dunlop | 33.1K | 35.3% | 2 |
| May 2026 | Head | 12.1K | 12.9% | 3 |
| May 2026 | Wilson | 8.1K | 8.6% | 4 |
| May 2026 | Prince's Gate Hotel | 0 | 0% | 5 |
| Jun 2026 | Tecnifibre | 33.1K | 42.3% | 1 |
| Jun 2026 | Dunlop | 27.1K | 34.7% | 2 |
| Jun 2026 | Head | 9.9K | 12.7% | 3 |
| Jun 2026 | Wilson | 8.1K | 10.4% | 4 |
| Jun 2026 | Prince's Gate Hotel | 0 | 0% | 5 |
| Jul 2026 | Tecnifibre | 33.1K | 43.1% | 1 |
| Jul 2026 | Dunlop | 27.1K | 35.3% | 2 |
| Jul 2026 | Head | 9.9K | 12.9% | 3 |
| Jul 2026 | Wilson | 6.6K | 8.6% | 4 |
| Jul 2026 | Prince's Gate Hotel | 10 | 0.01% | 5 |
| Aug 2026 | Tecnifibre | 40.5K | 43.2% | 1 |
| Aug 2026 | Dunlop | 33.1K | 35.3% | 2 |
| Aug 2026 | Head | 12.1K | 12.9% | 3 |
| Aug 2026 | Wilson | 8.1K | 8.6% | 4 |
| Aug 2026 | Prince's Gate Hotel | 10 | 0.01% | 5 |
| Sep 2026 | Dunlop | — | — | — |
| Sep 2026 | Head | — | — | — |
| Sep 2026 | Prince's Gate Hotel | — | — | — |
| Sep 2026 | Tecnifibre | — | — | — |
| Sep 2026 | Wilson | — | — | — |

## What is being compared

- **Dunlop**: Measured on the search term “dunlop tyre”.
- **Head**: Measured on the search term “head padel”.
- **Prince's Gate Hotel**: Measured on the search term “princesgate co nz”.
- **Tecnifibre**: Measured on the search term “tecnifibre”.
- **Wilson**: Measured on the search term “wilson padel”.

- [Dunlop](/demand/global-en/brands/dunlop)
- [Head](/demand/global-en/brands/head)
- [Prince's Gate Hotel](/demand/global-en/brands/princes-gate-hotel)
- [Tecnifibre](/demand/global-en/brands/tecnifibre)
- [Wilson](/demand/global-en/brands/wilson)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among squash racket brands worldwide?

In August 2026, Tecnifibre was the most searched among squash racket brands worldwide, with an estimated 40.5K branded searches and 43.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Squash racket brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/squash-racket-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/squash-racket-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
