---
title: "Spaghetti sauce brands: Which are searched most?"
description: "Compare the spaghetti sauce brands people buy. Share of Search among Barilla, Del Monte, Hunt's, Newman's Own and Bertolli, the spaghetti sauce brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/spaghetti-sauce-brands"
publisher: "Brandwave"
---

# Spaghetti sauce brands: Which are searched most?

Compare the spaghetti sauce brands people buy. Share of Search among Barilla, Del Monte, Hunt's, Newman's Own and Bertolli, the spaghetti sauce brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Spaghetti sauce brands
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Barilla, 55.6%

## Which brand is most popular in search among spaghetti sauce brands worldwide?

- In September 2026, Barilla was the most searched among spaghetti sauce brands worldwide, with an estimated 201K branded searches and 55.6% estimated Share of Search within this set.
- Del Monte is in 2nd place, 25.2 percentage points behind at 30.4% Share of Search.
- Across the 12 months ending September 2026, Barilla’s estimated Share of Search among spaghetti sauce brands worldwide decreased from 60.4% to 55.6%.
- Across the 12 months ending September 2026, Del Monte’s estimated Share of Search among spaghetti sauce brands worldwide increased from 27.2% to 30.4%.
- Across the 12 months ending September 2026, Hunt's’ estimated Share of Search among spaghetti sauce brands worldwide increased from 6.7% to 7.5%.
- Across the 12 months ending September 2026, Newman's Own’s estimated Share of Search among spaghetti sauce brands worldwide increased from 5.4% to 6.1%.
- Across the 12 months ending September 2026, Barilla’s estimated Share of Search among spaghetti sauce brands worldwide peaked at 60.4% in October 2025 and was lowest at 36.1% in May 2026.
- Across the 12 months ending September 2026, Del Monte’s estimated Share of Search among spaghetti sauce brands worldwide peaked at 53.8% in May 2026 and was lowest at 27.2% in October 2025.
- Across the 12 months ending September 2026, Hunt's’ estimated Share of Search among spaghetti sauce brands worldwide peaked at 8.4% in April 2026 and was lowest at 5.9% in May 2026.
- Across the 12 months ending September 2026, Newman's Own’s estimated Share of Search among spaghetti sauce brands worldwide peaked at 7.4% in February 2026 and was lowest at 4% in May 2026.
- Across the 12 months ending September 2026, Bertolli held steady: its estimated Share of Search among spaghetti sauce brands worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Barilla vs Del Monte: compare search popularity](/demand/global-en/compare/barilla-vs-del-monte): 55.6% against 30.4% Share of Search.
- [Barilla vs Hunt's: compare search popularity](/demand/global-en/compare/barilla-vs-hunts): 55.6% against 7.5% Share of Search.
- [Barilla vs Newman's Own: compare search popularity](/demand/global-en/compare/barilla-vs-newmans-own): 55.6% against 6.1% Share of Search.
- [Del Monte vs Hunt's: compare search popularity](/demand/global-en/compare/del-monte-vs-hunts): 30.4% against 7.5% Share of Search.
- [Del Monte vs Newman's Own: compare search popularity](/demand/global-en/compare/del-monte-vs-newmans-own): 30.4% against 6.1% Share of Search.
- [Hunt's vs Newman's Own: compare search popularity](/demand/global-en/compare/hunts-vs-newmans-own): 7.5% against 6.1% Share of Search.

## How did search popularity change for spaghetti sauce brands worldwide in September 2026?

- In September 2026, Barilla gained estimated Share of Search among spaghetti sauce brands worldwide, from 50.7% to 55.6%.
- In September 2026, Del Monte lost estimated Share of Search among spaghetti sauce brands worldwide, from 33.8% to 30.4%.
- In September 2026, Hunt's lost estimated Share of Search among spaghetti sauce brands worldwide, from 8.3% to 7.5%.
- In September 2026, Newman's Own lost estimated Share of Search among spaghetti sauce brands worldwide, from 6.8% to 6.1%.
- Estimated monthly branded searches for Bertolli worldwide rose 30% over 12 measured months, from 1K to 1.3K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Barilla | 55.6% | 201K | +21.8% | Barilla |
| 2 | Del Monte | 30.4% | 110K | 0.0% | Del Monte |
| 3 | Hunt's | 7.5% | 27.1K | 0.0% | Hunt's |
| 4 | Newman's Own | 6.1% | 22.2K | 0.0% | Newman's Own |
| 5 | Bertolli | 0.36% | 1.3K | 0.0% | Bertolli |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Barilla | 201K | 60.4% | 1 |
| Oct 2025 | Del Monte | 90.5K | 27.2% | 2 |
| Oct 2025 | Hunt's | 22.2K | 6.7% | 3 |
| Oct 2025 | Newman's Own | 18.1K | 5.4% | 4 |
| Oct 2025 | Bertolli | 1K | 0.3% | 5 |
| Nov 2025 | Barilla | 165K | 52.7% | 1 |
| Nov 2025 | Del Monte | 110K | 35.2% | 2 |
| Nov 2025 | Hunt's | 22.2K | 7.1% | 3 |
| Nov 2025 | Newman's Own | 14.8K | 4.7% | 4 |
| Nov 2025 | Bertolli | 880 | 0.28% | 5 |
| Dec 2025 | Barilla | 135K | 43.8% | 1 |
| Dec 2025 | Del Monte | 135K | 43.8% | 2 |
| Dec 2025 | Hunt's | 22.2K | 7.2% | 3 |
| Dec 2025 | Newman's Own | 14.8K | 4.8% | 4 |
| Dec 2025 | Bertolli | 1K | 0.32% | 5 |
| Jan 2026 | Barilla | 165K | 52.1% | 1 |
| Jan 2026 | Del Monte | 110K | 34.7% | 2 |
| Jan 2026 | Hunt's | 22.2K | 7% | 3 |
| Jan 2026 | Newman's Own | 18.1K | 5.7% | 4 |
| Jan 2026 | Bertolli | 1.3K | 0.41% | 5 |
| Feb 2026 | Barilla | 165K | 54.9% | 1 |
| Feb 2026 | Del Monte | 90.5K | 30.1% | 2 |
| Feb 2026 | Hunt's | 22.2K | 7.4% | 3 |
| Feb 2026 | Newman's Own | 22.2K | 7.4% | 4 |
| Feb 2026 | Bertolli | 880 | 0.29% | 5 |
| Mar 2026 | Barilla | 165K | 52.2% | 1 |
| Mar 2026 | Del Monte | 110K | 34.8% | 2 |
| Mar 2026 | Hunt's | 22.2K | 7% | 3 |
| Mar 2026 | Newman's Own | 18.1K | 5.7% | 4 |
| Mar 2026 | Bertolli | 1K | 0.32% | 5 |
| Apr 2026 | Barilla | 165K | 51.4% | 1 |
| Apr 2026 | Del Monte | 110K | 34.3% | 2 |
| Apr 2026 | Hunt's | 27.1K | 8.4% | 3 |
| Apr 2026 | Newman's Own | 18.1K | 5.6% | 4 |
| Apr 2026 | Bertolli | 880 | 0.27% | 5 |
| May 2026 | Del Monte | 246K | 53.8% | 1 |
| May 2026 | Barilla | 165K | 36.1% | 2 |
| May 2026 | Hunt's | 27.1K | 5.9% | 3 |
| May 2026 | Newman's Own | 18.1K | 4% | 4 |
| May 2026 | Bertolli | 880 | 0.19% | 5 |
| Jun 2026 | Barilla | 135K | 50.6% | 1 |
| Jun 2026 | Del Monte | 90.5K | 33.9% | 2 |
| Jun 2026 | Hunt's | 22.2K | 8.3% | 3 |
| Jun 2026 | Newman's Own | 18.1K | 6.8% | 4 |
| Jun 2026 | Bertolli | 880 | 0.33% | 5 |
| Jul 2026 | Barilla | 165K | 54.8% | 1 |
| Jul 2026 | Del Monte | 90.5K | 30.1% | 2 |
| Jul 2026 | Hunt's | 22.2K | 7.4% | 3 |
| Jul 2026 | Newman's Own | 22.2K | 7.4% | 4 |
| Jul 2026 | Bertolli | 1K | 0.33% | 5 |
| Aug 2026 | Barilla | 165K | 50.7% | 1 |
| Aug 2026 | Del Monte | 110K | 33.8% | 2 |
| Aug 2026 | Hunt's | 27.1K | 8.3% | 3 |
| Aug 2026 | Newman's Own | 22.2K | 6.8% | 4 |
| Aug 2026 | Bertolli | 1.3K | 0.4% | 5 |
| Sep 2026 | Barilla | 201K | 55.6% | 1 |
| Sep 2026 | Del Monte | 110K | 30.4% | 2 |
| Sep 2026 | Hunt's | 27.1K | 7.5% | 3 |
| Sep 2026 | Newman's Own | 22.2K | 6.1% | 4 |
| Sep 2026 | Bertolli | 1.3K | 0.36% | 5 |

## What is being compared

- **Barilla**: Measured on the search term “barilla”.
- **Bertolli**: Measured on the search term “bertolli spaghetti sauce”.
- **Del Monte**: Measured on the search term “delmonte”.
- **Hunt's**: Measured on the search term “hunt's”.
- **Newman's Own**: Measured on the search term “newmans own”.

- [Barilla](/demand/global-en/brands/barilla)
- [Bertolli](/demand/global-en/brands/bertolli)
- [Del Monte](/demand/global-en/brands/del-monte)
- [Hunt's](/demand/global-en/brands/hunts)
- [Newman's Own](/demand/global-en/brands/newmans-own)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among spaghetti sauce brands worldwide?

In September 2026, Barilla was the most searched among spaghetti sauce brands worldwide, with an estimated 201K branded searches and 55.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Spaghetti sauce brands: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/spaghetti-sauce-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/spaghetti-sauce-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.