---
title: "Bullfrog vs Hot Spring: Which is more popular by branded search?"
description: "Which is more popular in search, Bullfrog or Hot Spring? Compare estimated monthly branded-search demand and Share of Search inside the Spa pool brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/spa-pool-brands/compare/bullfrog-vs-hot-spring"
publisher: "Brandwave"
---

# Bullfrog vs Hot Spring: Which is more popular by branded search?

Which is more popular in search, Bullfrog or Hot Spring? Compare estimated monthly branded-search demand and Share of Search inside the Spa pool brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bullfrog and Hot Spring
- **Competitive set**: Spa pool brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Bullfrog Share of Search**: 11.1%
- **Hot Spring Share of Search**: 1.2%

## Which is more popular in search, Bullfrog or Hot Spring?

- In August 2026, Bullfrog had more branded searches than Hot Spring among spa pool brands worldwide. Bullfrog was estimated to have 201K branded searches compared to Hot Spring’s 22.2K, and held an 11.1% Share of Search versus Hot Spring’s 1.2%.
- Bullfrog was ahead of Hot Spring in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bullfrog’s estimated Share of Search among spa pool brands worldwide moved from 11.6% to 11.1%, and its estimated monthly branded searches moved from 165K to 201K.
- Across the 11 months ending August 2026, Hot Spring’s estimated Share of Search among spa pool brands worldwide moved from 1.9% to 1.2%, and its estimated monthly branded searches moved from 27.1K to 22.2K.

## How did search popularity change for spa pool brands worldwide in August 2026?

- In August 2026, Sundance overtook Bullfrog to rank 2nd among spa pool brands worldwide, at 16.6%.
- In August 2026, Bullfrog gained estimated Share of Search among spa pool brands worldwide, from 10.4% to 11.1%.
- Estimated monthly branded searches for Hot Spring worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

## Month by month

| Month | Bullfrog estimated searches | Bullfrog Share of Search | Bullfrog rank | Hot Spring estimated searches | Hot Spring Share of Search | Hot Spring rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 165K | 11.6% | 2 | 27.1K | 1.9% | 5 |
| Nov 2025 | 135K | 11.4% | 2 | 22.2K | 1.9% | 5 |
| Dec 2025 | 135K | 11.2% | 2 | 22.2K | 1.8% | 5 |
| Jan 2026 | 135K | 9.2% | 3 | 33.1K | 2.3% | 5 |
| Feb 2026 | 135K | 11.6% | 2 | 22.2K | 1.9% | 5 |
| Mar 2026 | 201K | 14.5% | 2 | 22.2K | 1.6% | 5 |
| Apr 2026 | 201K | 14.6% | 2 | 22.2K | 1.6% | 5 |
| May 2026 | 201K | 12.4% | 2 | 22.2K | 1.4% | 5 |
| Jun 2026 | 201K | 10.5% | 2 | 22.2K | 1.2% | 5 |
| Jul 2026 | 165K | 10.4% | 2 | 18.1K | 1.1% | 5 |
| Aug 2026 | 201K | 11.1% | 3 | 22.2K | 1.2% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bullfrog’s and Hot Spring’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bullfrog**: Measured on the search term “bullfrog”.
- **Hot Spring**: Measured on the search term “hot spring spas”.

- [Bullfrog profile](/demand/global-en/brands/bullfrog)
- [Hot Spring profile](/demand/global-en/brands/hot-spring)
- [All spa pool brands worldwide](/demand/global-en/categories/spa-pool-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bullfrog or Hot Spring?

In August 2026, Bullfrog had more branded searches than Hot Spring among spa pool brands worldwide. Bullfrog was estimated to have 201K branded searches compared to Hot Spring’s 22.2K, and held an 11.1% Share of Search versus Hot Spring’s 1.2%.

## Cite this page

Brandwave. "Bullfrog vs Hot Spring: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/spa-pool-brands/compare/bullfrog-vs-hot-spring

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/spa-pool-brands/compare/bullfrog-vs-hot-spring. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.