---
title: "Infobip vs MessageBird: Which is more popular by branded search?"
description: "Which is more popular in search, Infobip or MessageBird? Compare estimated monthly branded-search demand and Share of Search inside the SMS gateway platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/sms-gateway-platforms/compare/infobip-vs-messagebird"
publisher: "Brandwave"
---

# Infobip vs MessageBird: Which is more popular by branded search?

Which is more popular in search, Infobip or MessageBird? Compare estimated monthly branded-search demand and Share of Search inside the SMS gateway platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Infobip and MessageBird
- **Competitive set**: SMS gateway platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Infobip Share of Search**: 5.8%
- **MessageBird Share of Search**: 1.4%

## Which is more popular in search, Infobip or MessageBird?

- In August 2026, Infobip had more branded searches than MessageBird among SMS gateway platforms worldwide. Infobip was estimated to have 49.7K branded searches compared to MessageBird’s 12.1K, and held a 5.8% Share of Search versus MessageBird’s 1.4%.
- Infobip was ahead of MessageBird in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Infobip’s estimated Share of Search among SMS gateway platforms worldwide moved from 6.8% to 5.8%, and its estimated monthly branded searches moved from 60.6K to 49.7K.
- Across the 11 months ending August 2026, MessageBird’s estimated Share of Search among SMS gateway platforms worldwide moved from 2.5% to 1.4%, and its estimated monthly branded searches moved from 22.2K to 12.1K.

## How did search popularity change for SMS gateway platforms worldwide in August 2026?

- MessageBird’s estimated Share of Search among SMS gateway platforms worldwide has lost ground for 3 months in a row, from 2.1% to 1.4% in August 2026.
- Estimated monthly branded searches for Infobip worldwide fell 18.1% over 11 measured months, from 60.6K to 49.7K in August 2026.

## Month by month

| Month | Infobip estimated searches | Infobip Share of Search | Infobip rank | MessageBird estimated searches | MessageBird Share of Search | MessageBird rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 60.6K | 6.8% | 3 | 22.2K | 2.5% | 5 |
| Nov 2025 | 49.6K | 6.7% | 3 | 22.2K | 3% | 5 |
| Dec 2025 | 40.6K | 6.4% | 4 | 22.2K | 3.5% | 5 |
| Jan 2026 | 49.6K | 6.5% | 3 | 22.2K | 2.9% | 5 |
| Feb 2026 | 49.6K | 6.7% | 3 | 22.2K | 3% | 5 |
| Mar 2026 | 49.7K | 5.6% | 3 | 22.2K | 2.5% | 5 |
| Apr 2026 | 49.7K | 5.8% | 3 | 18.1K | 2.1% | 5 |
| May 2026 | 49.7K | 5.8% | 3 | 18.1K | 2.1% | 5 |
| Jun 2026 | 49.6K | 5.8% | 3 | 14.8K | 1.7% | 5 |
| Jul 2026 | 49.7K | 5.8% | 3 | 14.8K | 1.7% | 5 |
| Aug 2026 | 49.7K | 5.8% | 3 | 12.1K | 1.4% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Infobip’s and MessageBird’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Infobip**: Measured on the search terms “infobip”, “infobip app” and “infobip com”, summed into one figure.
- **MessageBird**: Measured on the search term “messagebird”.

- [Infobip profile](/demand/global-en/brands/infobip)
- [MessageBird profile](/demand/global-en/brands/messagebird)
- [All SMS gateway platforms worldwide](/demand/global-en/categories/sms-gateway-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Infobip or MessageBird?

In August 2026, Infobip had more branded searches than MessageBird among SMS gateway platforms worldwide. Infobip was estimated to have 49.7K branded searches compared to MessageBird’s 12.1K, and held a 5.8% Share of Search versus MessageBird’s 1.4%.

## Cite this page

Brandwave. "Infobip vs MessageBird: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/sms-gateway-platforms/compare/infobip-vs-messagebird

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/sms-gateway-platforms/compare/infobip-vs-messagebird. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
