--- title: "Big Green Egg vs Traeger: Which is searched more?" description: "Is Big Green Egg or Traeger more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Smoker grill brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/smoker-grill-brands/compare/big-green-egg-vs-traeger" publisher: "Brandwave" --- # Big Green Egg vs Traeger: Which is searched more? Is Big Green Egg or Traeger more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Smoker grill brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Big Green Egg and Traeger - **Competitive set**: Smoker grill brands - **Market**: Global - **Month measured**: Sep 2026 - **Big Green Egg Share of Search**: 11.8% - **Traeger Share of Search**: 9.7% ## Is Big Green Egg or Traeger more popular in search? - In September 2026, Big Green Egg had more branded searches than Traeger among smoker grill brands worldwide. Big Green Egg had about 110,000 branded searches, while Traeger had 90,500. Big Green Egg made up 11.8% of all smoker grill brand searches we track, and Traeger accounted for 9.7%. - The lead changed hands once in the 12 months ending September 2026: Big Green Egg took it in March 2026. - Across the 12 months ending September 2026, Big Green Egg’s share of searches among smoker grill brands worldwide moved from 10.6% to 11.8%, and its estimated monthly branded searches moved from 90.5K to 110K. - Across the 12 months ending September 2026, Traeger’s share of searches among smoker grill brands worldwide moved from 10.6% to 9.7%, and its estimated monthly branded searches held steady at 90.5K. ## Top smoker grill brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Traeger was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Big Green Egg was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Traeger was listed before Big Green Egg in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Weber | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Traeger | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Yoder Smokers | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Camp Chef | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Big Green Egg | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Ninja | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about smoker grill brands - Asked ChatGPT "Which smoker grill brand should I buy?": 1. Weber, 2. Traeger, 3. Big Green Egg, 4. Yoder Smokers - Asked ChatGPT "What are the best smoker grill brands?": 1. Yoder Smokers, 2. Weber, 3. Traeger, 4. Camp Chef, 5. Big Green Egg - Asked ChatGPT "What's the best smoker grill brand for backyard cooking?": 1. Traeger, 2. Weber, 3. Camp Chef - Searched Google, AI Overview "pellet smoker grill": 1. Weber, 2. Traeger, 3. Yoder Smokers - Searched Google, AI Overview "electric smoker grill": named none of the brands we track Not named in any answer: Ninja. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for smoker grill brands worldwide in September 2026? - In September 2026, Big Green Egg gained share of searches among smoker grill brands worldwide, from 11.1% to 11.8%. - In September 2026, Traeger gained share of searches among smoker grill brands worldwide, from 9.1% to 9.7%. ## Month by month | Month | Big Green Egg estimated searches | Big Green Egg Share of Search | Big Green Egg rank | Traeger estimated searches | Traeger Share of Search | Traeger rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90.5K | 10.6% | 2 | 90.5K | 10.6% | 3 | | Nov 2025 | 135K | 11.9% | 3 | 165K | 14.6% | 2 | | Dec 2025 | 110K | 10.6% | 3 | 165K | 15.9% | 2 | | Jan 2026 | 90.5K | 10.3% | 3 | 110K | 12.5% | 2 | | Feb 2026 | 90.5K | 10.5% | 2 | 90.5K | 10.5% | 3 | | Mar 2026 | 135K | 10.5% | 2 | 110K | 8.5% | 3 | | Apr 2026 | 165K | 9.4% | 2 | 135K | 7.7% | 3 | | May 2026 | 201K | 9.9% | 2 | 165K | 8.1% | 3 | | Jun 2026 | 165K | 10.8% | 2 | 165K | 10.8% | 3 | | Jul 2026 | 165K | 12.1% | 2 | 110K | 8.1% | 3 | | Aug 2026 | 135K | 11.1% | 2 | 110K | 9.1% | 3 | | Sep 2026 | 110K | 11.8% | 2 | 90.5K | 9.7% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Big Green Egg’s and Traeger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Big Green Egg**: Measured on the search term “big green egg”. - **Traeger**: Measured on the search term “traeger”. - [Big Green Egg profile](/demand/global-en/brands/big-green-egg) - [Traeger profile](/demand/global-en/brands/traeger) - [All smoker grill brands worldwide](/demand/global-en/categories/smoker-grill-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Big Green Egg or Traeger more popular in search? In September 2026, Big Green Egg had more branded searches than Traeger among smoker grill brands worldwide. Big Green Egg had about 110,000 branded searches, while Traeger had 90,500. Big Green Egg made up 11.8% of all smoker grill brand searches we track, and Traeger accounted for 9.7%. ## Cite this page Brandwave. "Big Green Egg vs Traeger: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/smoker-grill-brands/compare/big-green-egg-vs-traeger This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/smoker-grill-brands/compare/big-green-egg-vs-traeger. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.