---
title: "Crockpot vs Cuisinart: Which is searched more?"
description: "Is Crockpot or Cuisinart more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Slow cooker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/slow-cooker-brands/compare/crockpot-vs-cuisinart"
publisher: "Brandwave"
---

# Crockpot vs Cuisinart: Which is searched more?

Is Crockpot or Cuisinart more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Slow cooker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Crockpot and Cuisinart
- **Competitive set**: Slow cooker brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Crockpot Share of Search**: 48.3%
- **Cuisinart Share of Search**: 13.7%

## Is Crockpot or Cuisinart more popular in search?

- In September 2026, Crockpot had more branded searches than Cuisinart among slow cooker brands worldwide. Crockpot had about 583,000 branded searches, while Cuisinart had 165,000. Crockpot made up 48.3% of all slow cooker brand searches we track, and Cuisinart accounted for 13.7%.
- Crockpot was ahead of Cuisinart in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Crockpot’s share of searches among slow cooker brands worldwide moved from 47% to 48.3%, and its estimated monthly branded searches moved from 624K to 583K.
- Across the 12 months ending September 2026, Cuisinart’s share of searches among slow cooker brands worldwide moved from 15.1% to 13.7%, and its estimated monthly branded searches moved from 201K to 165K.

## Top slow cooker brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Crockpot appeared in all five answers. Cuisinart was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Crockpot was listed before Cuisinart in four out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Crockpot | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Hamilton Beach | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Cuisinart | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Breville | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Russell Hobbs | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Sunbeam | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Philips | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about slow cooker brands

- Asked ChatGPT "Which slow cooker brand should I buy?": 1. Crockpot, 2. Hamilton Beach, 3. Cuisinart
- Asked ChatGPT "What are the best slow cooker brands?": 1. Crockpot, 2. Hamilton Beach, 3. Cuisinart
- Asked ChatGPT "What's the best slow cooker brand for easy family meals?": 1. Crockpot, 2. Hamilton Beach
- Searched Google, AI Overview "slow cooker brands": 1. Crockpot, 2. Hamilton Beach, 3. Cuisinart
- Searched Google, AI Overview "best slow cooker": 1. Cuisinart, 2. Hamilton Beach, 3. Crockpot

Not named in any answer: Breville, Russell Hobbs, Sunbeam and Philips.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for slow cooker brands worldwide in September 2026?

- In September 2026, Breville overtook Cuisinart and Russell Hobbs to rank 2nd among slow cooker brands worldwide, with 13.7% of the searches.
- In September 2026, Crockpot gained share of searches among slow cooker brands worldwide, from 37.7% to 48.3%.
- In September 2026, Cuisinart lost share of searches among slow cooker brands worldwide, from 18.9% to 13.7%.

## Month by month

| Month | Crockpot estimated searches | Crockpot Share of Search | Crockpot rank | Cuisinart estimated searches | Cuisinart Share of Search | Cuisinart rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 624K | 47% | 1 | 201K | 15.1% | 2 |
| Nov 2025 | 747K | 43.6% | 1 | 301K | 17.6% | 2 |
| Dec 2025 | 764K | 43.8% | 1 | 301K | 17.3% | 2 |
| Jan 2026 | 641K | 44.8% | 1 | 246K | 17.2% | 2 |
| Feb 2026 | 418K | 41% | 1 | 165K | 16.2% | 2 |
| Mar 2026 | 418K | 38.2% | 1 | 201K | 18.4% | 2 |
| Apr 2026 | 342K | 35.8% | 1 | 165K | 17.3% | 2 |
| May 2026 | 328K | 33.6% | 1 | 201K | 20.6% | 2 |
| Jun 2026 | 273K | 31.5% | 1 | 165K | 19% | 2 |
| Jul 2026 | 328K | 33.8% | 1 | 201K | 20.7% | 2 |
| Aug 2026 | 401K | 37.7% | 1 | 201K | 18.9% | 2 |
| Sep 2026 | 583K | 48.3% | 1 | 165K | 13.7% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Crockpot’s and Cuisinart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Crockpot**: Measured on the search terms “crockpot” and “crockpot slow cooker”, summed into one figure.
- **Cuisinart**: Measured on the search term “cuisinart”.

- [Crockpot profile](/demand/global-en/brands/crockpot)
- [Cuisinart profile](/demand/global-en/brands/cuisinart)
- [All slow cooker brands worldwide](/demand/global-en/categories/slow-cooker-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Crockpot or Cuisinart more popular in search?

In September 2026, Crockpot had more branded searches than Cuisinart among slow cooker brands worldwide. Crockpot had about 583,000 branded searches, while Cuisinart had 165,000. Crockpot made up 48.3% of all slow cooker brand searches we track, and Cuisinart accounted for 13.7%.

## Cite this page

Brandwave. "Crockpot vs Cuisinart: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/slow-cooker-brands/compare/crockpot-vs-cuisinart

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/slow-cooker-brands/compare/crockpot-vs-cuisinart. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
