---
title: "Sleeping pads: Which brands are most popular in search?"
description: "Compare the sleeping pads shoppers choose between. Share of Search among Nemo, Sea to Summit, Exped, Therm-a-Rest, Big Agnes and Klymit, the sleeping pads Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/sleeping-pads"
publisher: "Brandwave"
---

# Sleeping pads: Which brands are most popular in search?

Compare the sleeping pads shoppers choose between. Share of Search among Nemo, Sea to Summit, Exped, Therm-a-Rest, Big Agnes and Klymit, the sleeping pads Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Sleeping pads
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Nemo, 76.4%

## Which brand is most popular in search among sleeping pads worldwide?

- In August 2026, Nemo was the most searched among sleeping pads worldwide, with an estimated 823K branded searches and 76.4% estimated Share of Search within this set.
- Sea to Summit is in 2nd place, 66.1 percentage points behind at 10.2% Share of Search.
- Across the 11 months ending August 2026, Nemo’s estimated Share of Search among sleeping pads worldwide decreased from 80.3% to 76.4%.
- Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among sleeping pads worldwide increased from 7.2% to 10.2%.
- Across the 11 months ending August 2026, Therm-a-Rest’s estimated Share of Search among sleeping pads worldwide increased from 3.9% to 4.6%.
- Across the 11 months ending August 2026, Big Agnes’ estimated Share of Search among sleeping pads worldwide increased from 3.2% to 3.8%.
- Across the 11 months ending August 2026, Nemo’s estimated Share of Search among sleeping pads worldwide peaked at 81.4% in December 2025 and was lowest at 72.5% in July 2026.
- Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among sleeping pads worldwide peaked at 11.9% in July 2026 and was lowest at 7.2% in October 2025.
- Across the 11 months ending August 2026, Exped’s estimated Share of Search among sleeping pads worldwide peaked at 5.7% in March 2026 and was lowest at 4% in December 2025.
- Across the 11 months ending August 2026, Therm-a-Rest’s estimated Share of Search among sleeping pads worldwide peaked at 5.5% in June 2026 and was lowest at 3.9% in October 2025.
- Across the 11 months ending August 2026, Big Agnes’ estimated Share of Search among sleeping pads worldwide peaked at 4.4% in July 2026 and was lowest at 2.7% in December 2025.
- Across the 11 months ending August 2026, Exped and Klymit held steady: their estimated Share of Search among sleeping pads worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Nemo vs Sea to Summit: compare search popularity](/demand/global-en/compare/nemo-vs-sea-to-summit): 76.4% against 10.2% Share of Search.
- [Nemo vs Exped: compare search popularity](/demand/global-en/compare/exped-vs-nemo): 76.4% against 4.6% Share of Search.
- [Nemo vs Therm-a-Rest: compare search popularity](/demand/global-en/compare/nemo-vs-therm-a-rest): 76.4% against 4.6% Share of Search.
- [Nemo vs Big Agnes: compare search popularity](/demand/global-en/compare/big-agnes-vs-nemo): 76.4% against 3.8% Share of Search.
- [Sea to Summit vs Exped: compare search popularity](/demand/global-en/compare/exped-vs-sea-to-summit): 10.2% against 4.6% Share of Search.
- [Sea to Summit vs Therm-a-Rest: compare search popularity](/demand/global-en/compare/sea-to-summit-vs-therm-a-rest): 10.2% against 4.6% Share of Search.
- [Sea to Summit vs Big Agnes: compare search popularity](/demand/global-en/compare/big-agnes-vs-sea-to-summit): 10.2% against 3.8% Share of Search.
- [Exped vs Therm-a-Rest: compare search popularity](/demand/global-en/compare/exped-vs-therm-a-rest): 4.6% Share of Search each.
- [Exped vs Big Agnes: compare search popularity](/demand/global-en/compare/big-agnes-vs-exped): 4.6% against 3.8% Share of Search.
- [Therm-a-Rest vs Big Agnes: compare search popularity](/demand/global-en/compare/big-agnes-vs-therm-a-rest): 4.6% against 3.8% Share of Search.

## How did search popularity change for sleeping pads worldwide in August 2026?

- In August 2026, Nemo gained estimated Share of Search among sleeping pads worldwide, from 72.5% to 76.4%.
- In August 2026, Sea to Summit lost estimated Share of Search among sleeping pads worldwide, from 11.9% to 10.2%.
- In August 2026, Exped lost estimated Share of Search among sleeping pads worldwide, from 5.3% to 4.6%.
- In August 2026, Therm-a-Rest lost estimated Share of Search among sleeping pads worldwide, from 5.3% to 4.6%.
- In August 2026, Big Agnes lost estimated Share of Search among sleeping pads worldwide, from 4.4% to 3.8%.
- Estimated monthly branded searches for Klymit worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Nemo | 76.4% | 823K | +22.3% | Nemo |
| 2 | Sea to Summit | 10.2% | 110K | 0.0% | Sea to Summit |
| 3 | Exped | 4.6% | 49.5K | 0.0% | Exped |
| 4 | Therm-a-Rest | 4.6% | 49.5K | 0.0% | Therm-a-Rest |
| 5 | Big Agnes | 3.8% | 40.5K | 0.0% | Big Agnes |
| 6 | Klymit | 0.5% | 5.4K | 0.0% | Klymit |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Nemo | 673K | 80.3% | 1 |
| Oct 2025 | Sea to Summit | 60.5K | 7.2% | 2 |
| Oct 2025 | Exped | 40.5K | 4.8% | 3 |
| Oct 2025 | Therm-a-Rest | 33.1K | 3.9% | 4 |
| Oct 2025 | Big Agnes | 27.1K | 3.2% | 5 |
| Oct 2025 | Klymit | 4.4K | 0.52% | 6 |
| Nov 2025 | Nemo | 673K | 78.3% | 1 |
| Nov 2025 | Sea to Summit | 74K | 8.6% | 2 |
| Nov 2025 | Exped | 40.5K | 4.7% | 3 |
| Nov 2025 | Therm-a-Rest | 40.5K | 4.7% | 4 |
| Nov 2025 | Big Agnes | 27.1K | 3.2% | 5 |
| Nov 2025 | Klymit | 4.4K | 0.51% | 6 |
| Dec 2025 | Nemo | 673K | 81.4% | 1 |
| Dec 2025 | Sea to Summit | 60.5K | 7.3% | 2 |
| Dec 2025 | Exped | 33.1K | 4% | 3 |
| Dec 2025 | Therm-a-Rest | 33.1K | 4% | 4 |
| Dec 2025 | Big Agnes | 22.2K | 2.7% | 5 |
| Dec 2025 | Klymit | 4.4K | 0.53% | 6 |
| Jan 2026 | Nemo | 673K | 78.3% | 1 |
| Jan 2026 | Sea to Summit | 74K | 8.6% | 2 |
| Jan 2026 | Exped | 40.5K | 4.7% | 3 |
| Jan 2026 | Therm-a-Rest | 40.5K | 4.7% | 4 |
| Jan 2026 | Big Agnes | 27.1K | 3.2% | 5 |
| Jan 2026 | Klymit | 4.4K | 0.51% | 6 |
| Feb 2026 | Nemo | 673K | 80.3% | 1 |
| Feb 2026 | Sea to Summit | 60.5K | 7.2% | 2 |
| Feb 2026 | Exped | 40.5K | 4.8% | 3 |
| Feb 2026 | Therm-a-Rest | 33.1K | 4% | 4 |
| Feb 2026 | Big Agnes | 27.1K | 3.2% | 5 |
| Feb 2026 | Klymit | 3.6K | 0.43% | 6 |
| Mar 2026 | Nemo | 673K | 77% | 1 |
| Mar 2026 | Sea to Summit | 74K | 8.5% | 2 |
| Mar 2026 | Exped | 49.5K | 5.7% | 3 |
| Mar 2026 | Therm-a-Rest | 40.5K | 4.6% | 4 |
| Mar 2026 | Big Agnes | 33.1K | 3.8% | 5 |
| Mar 2026 | Klymit | 4.4K | 0.5% | 6 |
| Apr 2026 | Nemo | 673K | 77.8% | 1 |
| Apr 2026 | Sea to Summit | 74K | 8.5% | 2 |
| Apr 2026 | Exped | 40.5K | 4.7% | 3 |
| Apr 2026 | Therm-a-Rest | 40.5K | 4.7% | 4 |
| Apr 2026 | Big Agnes | 33.1K | 3.8% | 5 |
| Apr 2026 | Klymit | 4.4K | 0.51% | 6 |
| May 2026 | Nemo | 823K | 77.8% | 1 |
| May 2026 | Sea to Summit | 90.5K | 8.6% | 2 |
| May 2026 | Exped | 49.5K | 4.7% | 3 |
| May 2026 | Therm-a-Rest | 49.5K | 4.7% | 4 |
| May 2026 | Big Agnes | 40.5K | 3.8% | 5 |
| May 2026 | Klymit | 5.4K | 0.51% | 6 |
| Jun 2026 | Nemo | 673K | 74.7% | 1 |
| Jun 2026 | Sea to Summit | 90.5K | 10% | 2 |
| Jun 2026 | Exped | 49.5K | 5.5% | 3 |
| Jun 2026 | Therm-a-Rest | 49.5K | 5.5% | 4 |
| Jun 2026 | Big Agnes | 33.1K | 3.7% | 5 |
| Jun 2026 | Klymit | 5.4K | 0.6% | 6 |
| Jul 2026 | Nemo | 673K | 72.5% | 1 |
| Jul 2026 | Sea to Summit | 110K | 11.9% | 2 |
| Jul 2026 | Exped | 49.5K | 5.3% | 3 |
| Jul 2026 | Therm-a-Rest | 49.5K | 5.3% | 4 |
| Jul 2026 | Big Agnes | 40.5K | 4.4% | 5 |
| Jul 2026 | Klymit | 5.4K | 0.58% | 6 |
| Aug 2026 | Nemo | 823K | 76.4% | 1 |
| Aug 2026 | Sea to Summit | 110K | 10.2% | 2 |
| Aug 2026 | Exped | 49.5K | 4.6% | 3 |
| Aug 2026 | Therm-a-Rest | 49.5K | 4.6% | 4 |
| Aug 2026 | Big Agnes | 40.5K | 3.8% | 5 |
| Aug 2026 | Klymit | 5.4K | 0.5% | 6 |
| Sep 2026 | Big Agnes | — | — | — |
| Sep 2026 | Exped | — | — | — |
| Sep 2026 | Klymit | — | — | — |
| Sep 2026 | Nemo | — | — | — |
| Sep 2026 | Sea to Summit | — | — | — |
| Sep 2026 | Therm-a-Rest | — | — | — |

## What is being compared

- **Big Agnes**: Measured on the search term “big agnes”.
- **Exped**: Measured on the search term “exped”.
- **Klymit**: Measured on the search term “klymit”.
- **Nemo**: Measured on the search term “nemo”.
- **Sea to Summit**: Measured on the search term “sea to summit”.
- **Therm-a-Rest**: Measured on the search term “therm-a-rest”.

- [Big Agnes](/demand/global-en/brands/big-agnes)
- [Exped](/demand/global-en/brands/exped)
- [Klymit](/demand/global-en/brands/klymit)
- [Nemo](/demand/global-en/brands/nemo)
- [Sea to Summit](/demand/global-en/brands/sea-to-summit)
- [Therm-a-Rest](/demand/global-en/brands/therm-a-rest)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among sleeping pads worldwide?

In August 2026, Nemo was the most searched among sleeping pads worldwide, with an estimated 823K branded searches and 76.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Sleeping pads: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/sleeping-pads

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/sleeping-pads. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.