---
title: "Exped vs Sea to Summit: Which is more popular by branded search?"
description: "Which is more popular in search, Exped or Sea to Summit? Compare estimated monthly branded-search demand and Share of Search inside the Sleeping mat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/sleeping-mat-brands/compare/exped-vs-sea-to-summit"
publisher: "Brandwave"
---

# Exped vs Sea to Summit: Which is more popular by branded search?

Which is more popular in search, Exped or Sea to Summit? Compare estimated monthly branded-search demand and Share of Search inside the Sleeping mat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Exped and Sea to Summit
- **Competitive set**: Sleeping mat brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Exped Share of Search**: 4.8%
- **Sea to Summit Share of Search**: 10.6%

## Which is more popular in search, Exped or Sea to Summit?

- In August 2026, Sea to Summit had more branded searches than Exped among sleeping mat brands worldwide. Sea to Summit was estimated to have 110K branded searches compared to Exped’s 49.5K, and held a 10.6% Share of Search versus Exped’s 4.8%.
- Sea to Summit was ahead of Exped in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Exped’s estimated Share of Search among sleeping mat brands worldwide moved from 5% to 4.8%, and its estimated monthly branded searches moved from 40.5K to 49.5K.
- Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among sleeping mat brands worldwide moved from 7.5% to 10.6%, and its estimated monthly branded searches moved from 60.5K to 110K.

## How did search popularity change for sleeping mat brands worldwide in August 2026?

- In August 2026, Sea to Summit lost estimated Share of Search among sleeping mat brands worldwide, from 12.4% to 10.6%.
- In August 2026, Exped lost estimated Share of Search among sleeping mat brands worldwide, from 5.6% to 4.8%.

## Month by month

| Month | Exped estimated searches | Exped Share of Search | Exped rank | Sea to Summit estimated searches | Sea to Summit Share of Search | Sea to Summit rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40.5K | 5% | 3 | 60.5K | 7.5% | 2 |
| Nov 2025 | 40.5K | 4.9% | 3 | 74K | 8.9% | 2 |
| Dec 2025 | 33.1K | 4.1% | 3 | 60.5K | 7.5% | 2 |
| Jan 2026 | 40.5K | 4.9% | 3 | 74K | 8.9% | 2 |
| Feb 2026 | 40.5K | 5% | 3 | 60.5K | 7.5% | 2 |
| Mar 2026 | 49.5K | 5.9% | 3 | 74K | 8.8% | 2 |
| Apr 2026 | 40.5K | 4.9% | 3 | 74K | 8.9% | 2 |
| May 2026 | 49.5K | 4.9% | 3 | 90.5K | 8.9% | 2 |
| Jun 2026 | 49.5K | 5.7% | 3 | 90.5K | 10.4% | 2 |
| Jul 2026 | 49.5K | 5.6% | 3 | 110K | 12.4% | 2 |
| Aug 2026 | 49.5K | 4.8% | 3 | 110K | 10.6% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Exped’s and Sea to Summit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Exped**: Measured on the search term “exped”.
- **Sea to Summit**: Measured on the search term “sea to summit”.

- [Exped profile](/demand/global-en/brands/exped)
- [Sea to Summit profile](/demand/global-en/brands/sea-to-summit)
- [All sleeping mat brands worldwide](/demand/global-en/categories/sleeping-mat-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Exped or Sea to Summit?

In August 2026, Sea to Summit had more branded searches than Exped among sleeping mat brands worldwide. Sea to Summit was estimated to have 110K branded searches compared to Exped’s 49.5K, and held a 10.6% Share of Search versus Exped’s 4.8%.

## Cite this page

Brandwave. "Exped vs Sea to Summit: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/sleeping-mat-brands/compare/exped-vs-sea-to-summit

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/sleeping-mat-brands/compare/exped-vs-sea-to-summit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.