--- title: "Sleeping mat brands: Which brands are most popular in search?" description: "Compare the sleeping mat brands campers buy. Share of Search among Nemo, Sea to Summit, Exped, Therm-a-Rest and Klymit, the sleeping mat brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/sleeping-mat-brands" publisher: "Brandwave" --- # Sleeping mat brands: Which brands are most popular in search? Compare the sleeping mat brands campers buy. Share of Search among Nemo, Sea to Summit, Exped, Therm-a-Rest and Klymit, the sleeping mat brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Sleeping mat brands - **Market**: Global - **Brands compared**: 5 - **Month measured**: Aug 2026 - **Highest Share of Search**: Nemo, 79.3% ## Which brand is most popular in search among sleeping mat brands worldwide? - In August 2026, Nemo was the most searched among sleeping mat brands worldwide, with an estimated 823K branded searches and 79.3% estimated Share of Search within this set. - Sea to Summit is in 2nd place, 68.7 percentage points behind at 10.6% Share of Search. - Across the 11 months ending August 2026, Nemo’s estimated Share of Search among sleeping mat brands worldwide decreased from 82.9% to 79.3%. - Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among sleeping mat brands worldwide increased from 7.5% to 10.6%. - Across the 11 months ending August 2026, Therm-a-Rest’s estimated Share of Search among sleeping mat brands worldwide increased from 4.1% to 4.8%. - Across the 11 months ending August 2026, Nemo’s estimated Share of Search among sleeping mat brands worldwide peaked at 83.7% in December 2025 and was lowest at 75.8% in July 2026. - Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among sleeping mat brands worldwide peaked at 12.4% in July 2026 and was lowest at 7.5% in October 2025. - Across the 11 months ending August 2026, Exped’s estimated Share of Search among sleeping mat brands worldwide peaked at 5.9% in March 2026 and was lowest at 4.1% in December 2025. - Across the 11 months ending August 2026, Therm-a-Rest’s estimated Share of Search among sleeping mat brands worldwide peaked at 5.7% in June 2026 and was lowest at 4.1% in October 2025. - Across the 11 months ending August 2026, Exped and Klymit held steady: their estimated Share of Search among sleeping mat brands worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Nemo vs Sea to Summit: compare search popularity](/demand/global-en/compare/nemo-vs-sea-to-summit): 79.3% against 10.6% Share of Search. - [Nemo vs Exped: compare search popularity](/demand/global-en/compare/exped-vs-nemo): 79.3% against 4.8% Share of Search. - [Nemo vs Therm-a-Rest: compare search popularity](/demand/global-en/compare/nemo-vs-therm-a-rest): 79.3% against 4.8% Share of Search. - [Sea to Summit vs Exped: compare search popularity](/demand/global-en/compare/exped-vs-sea-to-summit): 10.6% against 4.8% Share of Search. - [Sea to Summit vs Therm-a-Rest: compare search popularity](/demand/global-en/compare/sea-to-summit-vs-therm-a-rest): 10.6% against 4.8% Share of Search. - [Exped vs Therm-a-Rest: compare search popularity](/demand/global-en/compare/exped-vs-therm-a-rest): 4.8% Share of Search each. ## How did search popularity change for sleeping mat brands worldwide in August 2026? - In August 2026, Nemo gained estimated Share of Search among sleeping mat brands worldwide, from 75.8% to 79.3%. - In August 2026, Sea to Summit lost estimated Share of Search among sleeping mat brands worldwide, from 12.4% to 10.6%. - In August 2026, Exped lost estimated Share of Search among sleeping mat brands worldwide, from 5.6% to 4.8%. - In August 2026, Therm-a-Rest lost estimated Share of Search among sleeping mat brands worldwide, from 5.6% to 4.8%. - Estimated monthly branded searches for Klymit worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Nemo | 79.3% | 823K | +22.3% | Nemo | | 2 | Sea to Summit | 10.6% | 110K | 0.0% | Sea to Summit | | 3 | Exped | 4.8% | 49.5K | 0.0% | Exped | | 4 | Therm-a-Rest | 4.8% | 49.5K | 0.0% | Therm-a-Rest | | 5 | Klymit | 0.52% | 5.4K | 0.0% | Klymit | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Nemo | 673K | 82.9% | 1 | | Oct 2025 | Sea to Summit | 60.5K | 7.5% | 2 | | Oct 2025 | Exped | 40.5K | 5% | 3 | | Oct 2025 | Therm-a-Rest | 33.1K | 4.1% | 4 | | Oct 2025 | Klymit | 4.4K | 0.54% | 5 | | Nov 2025 | Nemo | 673K | 80.9% | 1 | | Nov 2025 | Sea to Summit | 74K | 8.9% | 2 | | Nov 2025 | Exped | 40.5K | 4.9% | 3 | | Nov 2025 | Therm-a-Rest | 40.5K | 4.9% | 4 | | Nov 2025 | Klymit | 4.4K | 0.53% | 5 | | Dec 2025 | Nemo | 673K | 83.7% | 1 | | Dec 2025 | Sea to Summit | 60.5K | 7.5% | 2 | | Dec 2025 | Exped | 33.1K | 4.1% | 3 | | Dec 2025 | Therm-a-Rest | 33.1K | 4.1% | 4 | | Dec 2025 | Klymit | 4.4K | 0.55% | 5 | | Jan 2026 | Nemo | 673K | 80.9% | 1 | | Jan 2026 | Sea to Summit | 74K | 8.9% | 2 | | Jan 2026 | Exped | 40.5K | 4.9% | 3 | | Jan 2026 | Therm-a-Rest | 40.5K | 4.9% | 4 | | Jan 2026 | Klymit | 4.4K | 0.53% | 5 | | Feb 2026 | Nemo | 673K | 83% | 1 | | Feb 2026 | Sea to Summit | 60.5K | 7.5% | 2 | | Feb 2026 | Exped | 40.5K | 5% | 3 | | Feb 2026 | Therm-a-Rest | 33.1K | 4.1% | 4 | | Feb 2026 | Klymit | 3.6K | 0.44% | 5 | | Mar 2026 | Nemo | 673K | 80% | 1 | | Mar 2026 | Sea to Summit | 74K | 8.8% | 2 | | Mar 2026 | Exped | 49.5K | 5.9% | 3 | | Mar 2026 | Therm-a-Rest | 40.5K | 4.8% | 4 | | Mar 2026 | Klymit | 4.4K | 0.52% | 5 | | Apr 2026 | Nemo | 673K | 80.9% | 1 | | Apr 2026 | Sea to Summit | 74K | 8.9% | 2 | | Apr 2026 | Exped | 40.5K | 4.9% | 3 | | Apr 2026 | Therm-a-Rest | 40.5K | 4.9% | 4 | | Apr 2026 | Klymit | 4.4K | 0.53% | 5 | | May 2026 | Nemo | 823K | 80.9% | 1 | | May 2026 | Sea to Summit | 90.5K | 8.9% | 2 | | May 2026 | Exped | 49.5K | 4.9% | 3 | | May 2026 | Therm-a-Rest | 49.5K | 4.9% | 4 | | May 2026 | Klymit | 5.4K | 0.53% | 5 | | Jun 2026 | Nemo | 673K | 77.5% | 1 | | Jun 2026 | Sea to Summit | 90.5K | 10.4% | 2 | | Jun 2026 | Exped | 49.5K | 5.7% | 3 | | Jun 2026 | Therm-a-Rest | 49.5K | 5.7% | 4 | | Jun 2026 | Klymit | 5.4K | 0.62% | 5 | | Jul 2026 | Nemo | 673K | 75.8% | 1 | | Jul 2026 | Sea to Summit | 110K | 12.4% | 2 | | Jul 2026 | Exped | 49.5K | 5.6% | 3 | | Jul 2026 | Therm-a-Rest | 49.5K | 5.6% | 4 | | Jul 2026 | Klymit | 5.4K | 0.61% | 5 | | Aug 2026 | Nemo | 823K | 79.3% | 1 | | Aug 2026 | Sea to Summit | 110K | 10.6% | 2 | | Aug 2026 | Exped | 49.5K | 4.8% | 3 | | Aug 2026 | Therm-a-Rest | 49.5K | 4.8% | 4 | | Aug 2026 | Klymit | 5.4K | 0.52% | 5 | | Sep 2026 | Exped | — | — | — | | Sep 2026 | Klymit | — | — | — | | Sep 2026 | Nemo | — | — | — | | Sep 2026 | Sea to Summit | — | — | — | | Sep 2026 | Therm-a-Rest | — | — | — | ## What is being compared - **Exped**: Measured on the search term “exped”. - **Klymit**: Measured on the search term “klymit”. - **Nemo**: Measured on the search term “nemo”. - **Sea to Summit**: Measured on the search term “sea to summit”. - **Therm-a-Rest**: Measured on the search term “therm-a-rest”. - [Exped](/demand/global-en/brands/exped) - [Klymit](/demand/global-en/brands/klymit) - [Nemo](/demand/global-en/brands/nemo) - [Sea to Summit](/demand/global-en/brands/sea-to-summit) - [Therm-a-Rest](/demand/global-en/brands/therm-a-rest) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among sleeping mat brands worldwide? In August 2026, Nemo was the most searched among sleeping mat brands worldwide, with an estimated 823K branded searches and 79.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Sleeping mat brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/sleeping-mat-brands This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/sleeping-mat-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.