--- title: "Shower gel: Which brands are most popular in search?" description: "Compare the shower gel shoppers choose between. Share of Search among Nivea, Molton Brown, Dove, Sanex, Original Source and Radox, the shower gel Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/shower-gel" publisher: "Brandwave" --- # Shower gel: Which brands are most popular in search? Compare the shower gel shoppers choose between. Share of Search among Nivea, Molton Brown, Dove, Sanex, Original Source and Radox, the shower gel Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: Shower gel - **Market**: Global - **Brands compared**: 6 - **Month measured**: Aug 2026 - **Highest Share of Search**: Nivea, 83.2% ## Which brand is most popular in search among shower gel worldwide? - In August 2026, Nivea was the most searched among shower gel worldwide, with an estimated 673K branded searches and 83.2% estimated Share of Search within this set. - Molton Brown is in 2nd place, 66.5 percentage points behind at 16.7% Share of Search. - Across the 11 months ending August 2026, Nivea’s estimated Share of Search among shower gel worldwide increased from 73.2% to 83.2%. - Across the 11 months ending August 2026, Molton Brown’s estimated Share of Search among shower gel worldwide decreased from 26.7% to 16.7%. - Across the 11 months ending August 2026, Nivea’s estimated Share of Search among shower gel worldwide peaked at 85.9% in July 2026 and was lowest at 64.6% in December 2025. - Across the 11 months ending August 2026, Molton Brown’s estimated Share of Search among shower gel worldwide peaked at 35.3% in December 2025 and was lowest at 14.1% in July 2026. - Across the 11 months ending August 2026, Dove, Sanex, Original Source and Radox held steady: their estimated Share of Search among shower gel worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [Nivea vs Molton Brown: compare search popularity](/demand/global-en/compare/molton-brown-vs-nivea): 83.2% against 16.7% Share of Search. ## How did search popularity change for shower gel worldwide in August 2026? - In August 2026, Molton Brown gained estimated Share of Search among shower gel worldwide, from 14.1% to 16.7%. - In August 2026, Nivea lost estimated Share of Search among shower gel worldwide, from 85.9% to 83.2%. - Estimated monthly branded searches for Sanex worldwide rose 54.5% over 11 measured months, from 110 to 170 in August 2026. - Estimated monthly branded searches for Original Source worldwide rose 28.6% over 11 measured months, from 70 to 90 in August 2026. - Estimated monthly branded searches for Dove worldwide fell 18.8% over 11 measured months, from 320 to 260 in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | Nivea | 83.2% | 673K | -18.2% | Nivea | | 2 | Molton Brown | 16.7% | 135K | 0.0% | Molton Brown | | 3 | Dove | 0.03% | 260 | +52.9% | Unilever | | 4 | Sanex | 0.02% | 170 | 0.0% | Sanex | | 5 | Original Source | 0.01% | 90 | +28.6% | Original Source | | 6 | Radox | <0.01% | 70 | +40.0% | Radox | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Nivea | 550K | 73.2% | 1 | | Oct 2025 | Molton Brown | 201K | 26.7% | 2 | | Oct 2025 | Dove | 320 | 0.04% | 3 | | Oct 2025 | Sanex | 110 | 0.01% | 4 | | Oct 2025 | Original Source | 70 | <0.01% | 5 | | Oct 2025 | Radox | 70 | <0.01% | 6 | | Nov 2025 | Nivea | 673K | 69.1% | 1 | | Nov 2025 | Molton Brown | 301K | 30.9% | 2 | | Nov 2025 | Dove | 320 | 0.03% | 3 | | Nov 2025 | Sanex | 110 | 0.01% | 4 | | Nov 2025 | Original Source | 70 | <0.01% | 5 | | Nov 2025 | Radox | 70 | <0.01% | 6 | | Dec 2025 | Nivea | 550K | 64.6% | 1 | | Dec 2025 | Molton Brown | 301K | 35.3% | 2 | | Dec 2025 | Dove | 260 | 0.03% | 3 | | Dec 2025 | Sanex | 170 | 0.02% | 4 | | Dec 2025 | Original Source | 70 | <0.01% | 5 | | Dec 2025 | Radox | 50 | <0.01% | 6 | | Jan 2026 | Nivea | 673K | 83.2% | 1 | | Jan 2026 | Molton Brown | 135K | 16.7% | 2 | | Jan 2026 | Dove | 320 | 0.04% | 3 | | Jan 2026 | Sanex | 110 | 0.01% | 4 | | Jan 2026 | Original Source | 70 | <0.01% | 5 | | Jan 2026 | Radox | 50 | <0.01% | 6 | | Feb 2026 | Nivea | 550K | 83.3% | 1 | | Feb 2026 | Molton Brown | 110K | 16.7% | 2 | | Feb 2026 | Dove | 260 | 0.04% | 3 | | Feb 2026 | Sanex | 90 | 0.01% | 4 | | Feb 2026 | Original Source | 70 | 0.01% | 5 | | Feb 2026 | Radox | 50 | <0.01% | 6 | | Mar 2026 | Nivea | 550K | 83.3% | 1 | | Mar 2026 | Molton Brown | 110K | 16.7% | 2 | | Mar 2026 | Dove | 260 | 0.04% | 3 | | Mar 2026 | Sanex | 170 | 0.03% | 4 | | Mar 2026 | Original Source | 110 | 0.02% | 5 | | Mar 2026 | Radox | 90 | 0.01% | 6 | | Apr 2026 | Nivea | 550K | 83.3% | 1 | | Apr 2026 | Molton Brown | 110K | 16.7% | 2 | | Apr 2026 | Dove | 210 | 0.03% | 3 | | Apr 2026 | Sanex | 140 | 0.02% | 4 | | Apr 2026 | Original Source | 90 | 0.01% | 5 | | Apr 2026 | Radox | 90 | 0.01% | 6 | | May 2026 | Nivea | 550K | 80.2% | 1 | | May 2026 | Molton Brown | 135K | 19.7% | 2 | | May 2026 | Dove | 210 | 0.03% | 3 | | May 2026 | Sanex | 140 | 0.02% | 4 | | May 2026 | Original Source | 90 | 0.01% | 5 | | May 2026 | Radox | 50 | <0.01% | 6 | | Jun 2026 | Nivea | 550K | 83.3% | 1 | | Jun 2026 | Molton Brown | 110K | 16.7% | 2 | | Jun 2026 | Dove | 210 | 0.03% | 3 | | Jun 2026 | Sanex | 110 | 0.02% | 4 | | Jun 2026 | Original Source | 90 | 0.01% | 5 | | Jun 2026 | Radox | 40 | <0.01% | 6 | | Jul 2026 | Nivea | 823K | 85.9% | 1 | | Jul 2026 | Molton Brown | 135K | 14.1% | 2 | | Jul 2026 | Dove | 170 | 0.02% | 3 | | Jul 2026 | Sanex | 170 | 0.02% | 4 | | Jul 2026 | Original Source | 70 | <0.01% | 5 | | Jul 2026 | Radox | 50 | <0.01% | 6 | | Aug 2026 | Nivea | 673K | 83.2% | 1 | | Aug 2026 | Molton Brown | 135K | 16.7% | 2 | | Aug 2026 | Dove | 260 | 0.03% | 3 | | Aug 2026 | Sanex | 170 | 0.02% | 4 | | Aug 2026 | Original Source | 90 | 0.01% | 5 | | Aug 2026 | Radox | 70 | <0.01% | 6 | | Sep 2026 | Dove | — | — | — | | Sep 2026 | Molton Brown | — | — | — | | Sep 2026 | Nivea | — | — | — | | Sep 2026 | Original Source | — | — | — | | Sep 2026 | Radox | — | — | — | | Sep 2026 | Sanex | — | — | — | ## What is being compared - **Dove**: Measured on the search term “dove nz”. - **Molton Brown**: Measured on the search term “molton brown”. - **Nivea**: Measured on the search term “nivea”. - **Original Source**: Measured on the search term “original source shower”. - **Radox**: Measured on the search term “radox shower”. - **Sanex**: Measured on the search term “sanex shower”. - [Dove](/demand/global-en/brands/dove) - [Molton Brown](/demand/global-en/brands/molton-brown) - [Nivea](/demand/global-en/brands/nivea) - [Original Source](/demand/global-en/brands/original-source) - [Radox](/demand/global-en/brands/radox) - [Sanex](/demand/global-en/brands/sanex) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among shower gel worldwide? In August 2026, Nivea was the most searched among shower gel worldwide, with an estimated 673K branded searches and 83.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "Shower gel: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/shower-gel This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/shower-gel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.