---
title: "Sharpening tool brands: Which brands are most popular in search?"
description: "Compare the sharpening tool brands people buy. Share of Search among DMT, Spyderco, Work Sharp, Lansky, Wicked Edge and Smith's, the sharpening tool brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/sharpening-tool-brands"
publisher: "Brandwave"
---

# Sharpening tool brands: Which brands are most popular in search?

Compare the sharpening tool brands people buy. Share of Search among DMT, Spyderco, Work Sharp, Lansky, Wicked Edge and Smith's, the sharpening tool brands Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Sharpening tool brands
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: DMT, 71.4%

## Which brand is most popular in search among sharpening tool brands worldwide?

- In August 2026, DMT was the most searched among sharpening tool brands worldwide, with an estimated 368K branded searches and 71.4% estimated Share of Search within this set.
- Spyderco is in 2nd place, 53.8 percentage points behind at 17.5% Share of Search.
- Across the 11 months ending August 2026, DMT’s estimated Share of Search among sharpening tool brands worldwide decreased from 73% to 71.4%.
- Across the 11 months ending August 2026, Spyderco’s estimated Share of Search among sharpening tool brands worldwide increased from 14.7% to 17.5%.
- Across the 11 months ending August 2026, Lansky’s estimated Share of Search among sharpening tool brands worldwide decreased from 5.4% to 4.3%.
- Across the 11 months ending August 2026, DMT’s estimated Share of Search among sharpening tool brands worldwide peaked at 79% in April 2026 and was lowest at 67.1% in December 2025.
- Across the 11 months ending August 2026, Spyderco’s estimated Share of Search among sharpening tool brands worldwide peaked at 20.1% in December 2025 and was lowest at 12.9% in May 2026.
- Across the 11 months ending August 2026, Work Sharp’s estimated Share of Search among sharpening tool brands worldwide peaked at 7.6% in November 2025 and was lowest at 3.9% in April 2026.
- Across the 11 months ending August 2026, Lansky’s estimated Share of Search among sharpening tool brands worldwide peaked at 6.3% in January 2026 and was lowest at 3.6% in June 2026.
- Across the 11 months ending August 2026, Work Sharp, Wicked Edge and Smith's held steady: their estimated Share of Search among sharpening tool brands worldwide each moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [DMT vs Spyderco: compare search popularity](/demand/global-en/compare/dmt-vs-spyderco): 71.4% against 17.5% Share of Search.
- [DMT vs Work Sharp: compare search popularity](/demand/global-en/compare/dmt-vs-work-sharp): 71.4% against 6.4% Share of Search.
- [DMT vs Lansky: compare search popularity](/demand/global-en/compare/dmt-vs-lansky): 71.4% against 4.3% Share of Search.
- [Spyderco vs Work Sharp: compare search popularity](/demand/global-en/compare/spyderco-vs-work-sharp): 17.5% against 6.4% Share of Search.
- [Spyderco vs Lansky: compare search popularity](/demand/global-en/compare/lansky-vs-spyderco): 17.5% against 4.3% Share of Search.
- [Work Sharp vs Lansky: compare search popularity](/demand/global-en/compare/lansky-vs-work-sharp): 6.4% against 4.3% Share of Search.

## How did search popularity change for sharpening tool brands worldwide in August 2026?

- In August 2026, Spyderco gained estimated Share of Search among sharpening tool brands worldwide, from 15.3% to 17.5%.
- In August 2026, Work Sharp gained estimated Share of Search among sharpening tool brands worldwide, from 4.6% to 6.4%.
- In August 2026, Lansky gained estimated Share of Search among sharpening tool brands worldwide, from 3.7% to 4.3%.
- In August 2026, DMT lost estimated Share of Search among sharpening tool brands worldwide, from 76.1% to 71.4%.
- Estimated monthly branded searches for Wicked Edge worldwide rose 30% over 11 measured months, from 1K to 1.3K in August 2026.
- Estimated monthly branded searches for Smith's worldwide fell 18.1% over 11 measured months, from 720 to 590 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | DMT | 71.4% | 368K | 0.0% | DMT |
| 2 | Spyderco | 17.5% | 90.5K | +22.3% | Spyderco |
| 3 | Work Sharp | 6.4% | 33.1K | +49.1% | Work Sharp |
| 4 | Lansky | 4.3% | 22.2K | +22.7% | Lansky |
| 5 | Wicked Edge | 0.25% | 1.3K | +30.0% | Wicked Edge |
| 6 | Smith's | 0.11% | 590 | 0.0% | Smith's |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | DMT | 368K | 73% | 1 |
| Oct 2025 | Spyderco | 74K | 14.7% | 2 |
| Oct 2025 | Work Sharp | 33.1K | 6.6% | 3 |
| Oct 2025 | Lansky | 27.1K | 5.4% | 4 |
| Oct 2025 | Wicked Edge | 1K | 0.2% | 5 |
| Oct 2025 | Smith's | 720 | 0.14% | 6 |
| Nov 2025 | DMT | 368K | 68.8% | 1 |
| Nov 2025 | Spyderco | 90.5K | 16.9% | 2 |
| Nov 2025 | Work Sharp | 40.5K | 7.6% | 3 |
| Nov 2025 | Lansky | 33.1K | 6.2% | 4 |
| Nov 2025 | Wicked Edge | 1.6K | 0.3% | 5 |
| Nov 2025 | Smith's | 880 | 0.16% | 6 |
| Dec 2025 | DMT | 368K | 67.1% | 1 |
| Dec 2025 | Spyderco | 110K | 20.1% | 2 |
| Dec 2025 | Work Sharp | 40.5K | 7.4% | 3 |
| Dec 2025 | Lansky | 27.1K | 4.9% | 4 |
| Dec 2025 | Wicked Edge | 1.6K | 0.29% | 5 |
| Dec 2025 | Smith's | 880 | 0.16% | 6 |
| Jan 2026 | DMT | 368K | 69.9% | 1 |
| Jan 2026 | Spyderco | 90.5K | 17.2% | 2 |
| Jan 2026 | Lansky | 33.1K | 6.3% | 3 |
| Jan 2026 | Work Sharp | 33.1K | 6.3% | 4 |
| Jan 2026 | Wicked Edge | 1K | 0.19% | 5 |
| Jan 2026 | Smith's | 880 | 0.17% | 6 |
| Feb 2026 | DMT | 368K | 74.7% | 1 |
| Feb 2026 | Spyderco | 74K | 15% | 2 |
| Feb 2026 | Work Sharp | 27.1K | 5.5% | 3 |
| Feb 2026 | Lansky | 22.2K | 4.5% | 4 |
| Feb 2026 | Wicked Edge | 720 | 0.15% | 5 |
| Feb 2026 | Smith's | 590 | 0.12% | 6 |
| Mar 2026 | DMT | 450K | 78.3% | 1 |
| Mar 2026 | Spyderco | 74K | 12.9% | 2 |
| Mar 2026 | Work Sharp | 27.1K | 4.7% | 3 |
| Mar 2026 | Lansky | 22.2K | 3.9% | 4 |
| Mar 2026 | Wicked Edge | 720 | 0.13% | 5 |
| Mar 2026 | Smith's | 590 | 0.1% | 6 |
| Apr 2026 | DMT | 450K | 79% | 1 |
| Apr 2026 | Spyderco | 74K | 13% | 2 |
| Apr 2026 | Lansky | 22.2K | 3.9% | 3 |
| Apr 2026 | Work Sharp | 22.2K | 3.9% | 4 |
| Apr 2026 | Wicked Edge | 880 | 0.15% | 5 |
| Apr 2026 | Smith's | 590 | 0.1% | 6 |
| May 2026 | DMT | 450K | 78.2% | 1 |
| May 2026 | Spyderco | 74K | 12.9% | 2 |
| May 2026 | Work Sharp | 27.1K | 4.7% | 3 |
| May 2026 | Lansky | 22.2K | 3.9% | 4 |
| May 2026 | Wicked Edge | 1.9K | 0.33% | 5 |
| May 2026 | Smith's | 480 | 0.08% | 6 |
| Jun 2026 | DMT | 368K | 72.8% | 1 |
| Jun 2026 | Spyderco | 90.5K | 17.9% | 2 |
| Jun 2026 | Work Sharp | 27.1K | 5.4% | 3 |
| Jun 2026 | Lansky | 18.1K | 3.6% | 4 |
| Jun 2026 | Wicked Edge | 1K | 0.2% | 5 |
| Jun 2026 | Smith's | 480 | 0.1% | 6 |
| Jul 2026 | DMT | 368K | 76.1% | 1 |
| Jul 2026 | Spyderco | 74K | 15.3% | 2 |
| Jul 2026 | Work Sharp | 22.2K | 4.6% | 3 |
| Jul 2026 | Lansky | 18.1K | 3.7% | 4 |
| Jul 2026 | Wicked Edge | 1K | 0.21% | 5 |
| Jul 2026 | Smith's | 590 | 0.12% | 6 |
| Aug 2026 | DMT | 368K | 71.4% | 1 |
| Aug 2026 | Spyderco | 90.5K | 17.5% | 2 |
| Aug 2026 | Work Sharp | 33.1K | 6.4% | 3 |
| Aug 2026 | Lansky | 22.2K | 4.3% | 4 |
| Aug 2026 | Wicked Edge | 1.3K | 0.25% | 5 |
| Aug 2026 | Smith's | 590 | 0.11% | 6 |
| Sep 2026 | DMT | — | — | — |
| Sep 2026 | Lansky | — | — | — |
| Sep 2026 | Smith's | — | — | — |
| Sep 2026 | Spyderco | — | — | — |
| Sep 2026 | Wicked Edge | — | — | — |
| Sep 2026 | Work Sharp | — | — | — |

## What is being compared

- **DMT**: Measured on the search term “dmt”.
- **Lansky**: Measured on the search term “lansky”.
- **Smith's**: Measured on the search term “smiths sharpener”.
- **Spyderco**: Measured on the search term “spyderco”.
- **Wicked Edge**: Measured on the search term “wicked edge sharpener”.
- **Work Sharp**: Measured on the search term “work sharp”.

- [DMT](/demand/global-en/brands/dmt)
- [Lansky](/demand/global-en/brands/lansky)
- [Smith's](/demand/global-en/brands/smith-s)
- [Spyderco](/demand/global-en/brands/spyderco)
- [Wicked Edge](/demand/global-en/brands/wicked-edge)
- [Work Sharp](/demand/global-en/brands/work-sharp)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among sharpening tool brands worldwide?

In August 2026, DMT was the most searched among sharpening tool brands worldwide, with an estimated 368K branded searches and 71.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Sharpening tool brands: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/sharpening-tool-brands

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/sharpening-tool-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.