---
title: "Session replay tools: Which are searched most?"
description: "Compare the session replay tools support teams use. Share of Search among Hotjar, Fullstory, Contentsquare, Smartlook, LogRocket and Glassbox, the session replay tools Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/session-replay-tools"
publisher: "Brandwave"
---

# Session replay tools: Which are searched most?

Compare the session replay tools support teams use. Share of Search among Hotjar, Fullstory, Contentsquare, Smartlook, LogRocket and Glassbox, the session replay tools Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Session replay tools
- **Market**: Global
- **Brands compared**: 6
- **Month measured**: Aug 2026
- **Highest Share of Search**: Hotjar, 47.6%

## Which brand is most popular in search among session replay tools worldwide?

- In August 2026, Hotjar was the most searched among session replay tools worldwide, with an estimated 52.4K branded searches and 47.6% estimated Share of Search within this set.
- Fullstory is in 2nd place, 33.5 percentage points behind at 14.1% Share of Search.
- Across the 11 months ending August 2026, Hotjar’s estimated Share of Search among session replay tools worldwide decreased from 64.7% to 47.6%.
- Across the 11 months ending August 2026, Fullstory’s estimated Share of Search among session replay tools worldwide increased from 9% to 14.1%.
- Across the 11 months ending August 2026, Contentsquare’s estimated Share of Search among session replay tools worldwide increased from 10.6% to 13.7%.
- Across the 11 months ending August 2026, Smartlook’s estimated Share of Search among session replay tools worldwide increased from 8.5% to 13.4%.
- Across the 11 months ending August 2026, LogRocket’s estimated Share of Search among session replay tools worldwide increased from 7.1% to 11.2%.
- Across the 11 months ending August 2026, Fullstory’s estimated Share of Search among session replay tools worldwide peaked at 14.1% in August 2026 and was lowest at 7.3% in January 2026.
- Across the 11 months ending August 2026, Contentsquare’s estimated Share of Search among session replay tools worldwide peaked at 18.1% in February 2026 and was lowest at 10% in December 2025.
- Across the 11 months ending August 2026, Smartlook’s estimated Share of Search among session replay tools worldwide peaked at 14.5% in February 2026 and was lowest at 8.5% in October 2025.
- Across the 11 months ending August 2026, LogRocket’s estimated Share of Search among session replay tools worldwide peaked at 11.2% in August 2026 and was lowest at 6.4% in May 2026.
- Across the 11 months ending August 2026, Fullstory rose from 3rd to 2nd among session replay tools worldwide.
- Across the 11 months ending August 2026, Contentsquare fell from 2nd to 3rd among session replay tools worldwide.
- Across the 11 months ending August 2026, Glassbox held steady: its estimated Share of Search among session replay tools worldwide moved less than 0.5 percentage points.

## Compare search popularity between leading brands

- [Hotjar vs Fullstory: compare search popularity](/demand/global-en/compare/fullstory-vs-hotjar): 47.6% against 14.1% Share of Search.
- [Hotjar vs Contentsquare: compare search popularity](/demand/global-en/compare/contentsquare-vs-hotjar): 47.6% against 13.7% Share of Search.
- [Hotjar vs Smartlook: compare search popularity](/demand/global-en/compare/hotjar-vs-smartlook): 47.6% against 13.4% Share of Search.
- [Hotjar vs LogRocket: compare search popularity](/demand/global-en/compare/hotjar-vs-logrocket): 47.6% against 11.2% Share of Search.
- [Fullstory vs Contentsquare: compare search popularity](/demand/global-en/compare/contentsquare-vs-fullstory): 14.1% against 13.7% Share of Search.
- [Fullstory vs Smartlook: compare search popularity](/demand/global-en/compare/fullstory-vs-smartlook): 14.1% against 13.4% Share of Search.
- [Fullstory vs LogRocket: compare search popularity](/demand/global-en/compare/fullstory-vs-logrocket): 14.1% against 11.2% Share of Search.
- [Contentsquare vs Smartlook: compare search popularity](/demand/global-en/compare/contentsquare-vs-smartlook): 13.7% against 13.4% Share of Search.
- [Contentsquare vs LogRocket: compare search popularity](/demand/global-en/compare/contentsquare-vs-logrocket): 13.7% against 11.2% Share of Search.
- [Smartlook vs LogRocket: compare search popularity](/demand/global-en/compare/logrocket-vs-smartlook): 13.4% against 11.2% Share of Search.

## How did search popularity change for session replay tools worldwide in August 2026?

- In August 2026, Fullstory overtook Smartlook to rank 2nd among session replay tools worldwide, at 14.1%.
- In August 2026, LogRocket gained estimated Share of Search among session replay tools worldwide, from 8% to 11.2%.
- In August 2026, Contentsquare lost estimated Share of Search among session replay tools worldwide, from 17.6% to 13.7%.
- In August 2026, Hotjar lost estimated Share of Search among session replay tools worldwide, from 50.1% to 47.6%.
- In August 2026, Smartlook lost estimated Share of Search among session replay tools worldwide, from 14.2% to 13.4%.
- Estimated monthly branded searches for Glassbox worldwide fell 60% over 11 measured months, from 50 to 20 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Hotjar | 47.6% | 52.4K | 0.0% | Contentsquare |
| 2 | Fullstory | 14.1% | 15.5K | +46.1% | Fullstory |
| 3 | Contentsquare | 13.7% | 15.1K | -17.9% | Contentsquare |
| 4 | Smartlook | 13.4% | 14.8K | 0.0% | Smartlook |
| 5 | LogRocket | 11.2% | 12.3K | +47.0% | LogRocket |
| 6 | Glassbox | 0.02% | 20 | 0.0% | Glassbox |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hotjar | 138K | 64.7% | 1 |
| Oct 2025 | Contentsquare | 22.7K | 10.6% | 2 |
| Oct 2025 | Fullstory | 19.1K | 9% | 3 |
| Oct 2025 | Smartlook | 18.1K | 8.5% | 4 |
| Oct 2025 | LogRocket | 15.2K | 7.1% | 5 |
| Oct 2025 | Glassbox | 50 | 0.02% | 6 |
| Nov 2025 | Hotjar | 113K | 63.5% | 1 |
| Nov 2025 | Contentsquare | 18.5K | 10.4% | 2 |
| Nov 2025 | Smartlook | 18.1K | 10.2% | 3 |
| Nov 2025 | Fullstory | 15.8K | 8.9% | 4 |
| Nov 2025 | LogRocket | 12.4K | 7% | 5 |
| Nov 2025 | Glassbox | 20 | 0.01% | 6 |
| Dec 2025 | Hotjar | 93.4K | 61.4% | 1 |
| Dec 2025 | Smartlook | 18.1K | 11.9% | 2 |
| Dec 2025 | Contentsquare | 15.2K | 10% | 3 |
| Dec 2025 | Fullstory | 13K | 8.6% | 4 |
| Dec 2025 | LogRocket | 12.4K | 8.1% | 5 |
| Dec 2025 | Glassbox | 20 | 0.01% | 6 |
| Jan 2026 | Hotjar | 114K | 63.1% | 1 |
| Jan 2026 | Contentsquare | 22.6K | 12.6% | 2 |
| Jan 2026 | Smartlook | 18.1K | 10.1% | 3 |
| Jan 2026 | Fullstory | 13.2K | 7.3% | 4 |
| Jan 2026 | LogRocket | 12.4K | 6.9% | 5 |
| Jan 2026 | Glassbox | 20 | 0.01% | 6 |
| Feb 2026 | Hotjar | 64.9K | 51.9% | 1 |
| Feb 2026 | Contentsquare | 22.6K | 18.1% | 2 |
| Feb 2026 | Smartlook | 18.1K | 14.5% | 3 |
| Feb 2026 | Fullstory | 10.9K | 8.8% | 4 |
| Feb 2026 | LogRocket | 8.4K | 6.7% | 5 |
| Feb 2026 | Glassbox | 20 | 0.02% | 6 |
| Mar 2026 | Hotjar | 64.9K | 51% | 1 |
| Mar 2026 | Contentsquare | 22.8K | 17.9% | 2 |
| Mar 2026 | Smartlook | 18.1K | 14.2% | 3 |
| Mar 2026 | Fullstory | 11.3K | 8.9% | 4 |
| Mar 2026 | LogRocket | 10.2K | 8% | 5 |
| Mar 2026 | Glassbox | 20 | 0.02% | 6 |
| Apr 2026 | Hotjar | 65.9K | 50.6% | 1 |
| Apr 2026 | Contentsquare | 22.7K | 17.4% | 2 |
| Apr 2026 | Smartlook | 18.1K | 13.9% | 3 |
| Apr 2026 | Fullstory | 13.2K | 10.1% | 4 |
| Apr 2026 | LogRocket | 10.2K | 7.9% | 5 |
| Apr 2026 | Glassbox | 20 | 0.02% | 6 |
| May 2026 | Hotjar | 56.1K | 53.3% | 1 |
| May 2026 | Contentsquare | 18.5K | 17.6% | 2 |
| May 2026 | Smartlook | 14.8K | 14.1% | 3 |
| May 2026 | Fullstory | 9.1K | 8.6% | 4 |
| May 2026 | LogRocket | 6.8K | 6.4% | 5 |
| May 2026 | Glassbox | 40 | 0.04% | 6 |
| Jun 2026 | Hotjar | 79.4K | 55.4% | 1 |
| Jun 2026 | Contentsquare | 18.5K | 12.9% | 2 |
| Jun 2026 | Fullstory | 15.7K | 10.9% | 3 |
| Jun 2026 | LogRocket | 15K | 10.5% | 4 |
| Jun 2026 | Smartlook | 14.8K | 10.3% | 5 |
| Jun 2026 | Glassbox | 40 | 0.03% | 6 |
| Jul 2026 | Hotjar | 52.4K | 50.1% | 1 |
| Jul 2026 | Contentsquare | 18.4K | 17.6% | 2 |
| Jul 2026 | Smartlook | 14.8K | 14.2% | 3 |
| Jul 2026 | Fullstory | 10.6K | 10.1% | 4 |
| Jul 2026 | LogRocket | 8.4K | 8% | 5 |
| Jul 2026 | Glassbox | 20 | 0.02% | 6 |
| Aug 2026 | Hotjar | 52.4K | 47.6% | 1 |
| Aug 2026 | Fullstory | 15.5K | 14.1% | 2 |
| Aug 2026 | Contentsquare | 15.1K | 13.7% | 3 |
| Aug 2026 | Smartlook | 14.8K | 13.4% | 4 |
| Aug 2026 | LogRocket | 12.3K | 11.2% | 5 |
| Aug 2026 | Glassbox | 20 | 0.02% | 6 |
| Sep 2026 | Contentsquare | — | — | — |
| Sep 2026 | Fullstory | — | — | — |
| Sep 2026 | Glassbox | — | — | — |
| Sep 2026 | Hotjar | — | — | — |
| Sep 2026 | LogRocket | — | — | — |
| Sep 2026 | Smartlook | — | — | — |

## What is being compared

- **Contentsquare**: Measured on the search terms “contentsquare”, “contentsquare analytics”, “contentsquare digital experience analytics”, “contentsquare pricing” and “contentsquare.com”, summed into one figure.
- **Fullstory**: Measured on the search terms “fullstory”, “fullstory pricing”, “fullstory session replay”, “fullstory software” and “fullstory.com”, summed into one figure.
- **Glassbox**: Measured on the search term “glassbox.com”.
- **Hotjar**: Measured on the search terms “hotjar” and “hotjar heatmap”, summed into one figure.
- **LogRocket**: Measured on the search terms “logrocket”, “logrocket pricing” and “logrocket.com”, summed into one figure.
- **Smartlook**: Measured on the search term “smartlook”.

- [Contentsquare](/demand/global-en/brands/contentsquare)
- [Fullstory](/demand/global-en/brands/fullstory)
- [Glassbox](/demand/global-en/brands/glassbox)
- [Hotjar](/demand/global-en/brands/hotjar)
- [LogRocket](/demand/global-en/brands/logrocket)
- [Smartlook](/demand/global-en/brands/smartlook)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among session replay tools worldwide?

In August 2026, Hotjar was the most searched among session replay tools worldwide, with an estimated 52.4K branded searches and 47.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Session replay tools: Which are searched most?". https://gobrandwave.com/demand/global-en/categories/session-replay-tools

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/session-replay-tools. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.