--- title: "AnswerThePublic vs Semrush: Which is searched more?" description: "Is AnswerThePublic or Semrush more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the SEO tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/seo-tools/compare/answerthepublic-vs-semrush" publisher: "Brandwave" --- # AnswerThePublic vs Semrush: Which is searched more? Is AnswerThePublic or Semrush more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the SEO tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: AnswerThePublic and Semrush - **Competitive set**: SEO tools - **Market**: Global - **Month measured**: Sep 2026 - **AnswerThePublic Share of Search**: 6% - **Semrush Share of Search**: 45.5% ## Is AnswerThePublic or Semrush more popular in search? - In September 2026, Semrush had more branded searches than AnswerThePublic among SEO tools worldwide. Semrush had about 838,000 branded searches, while AnswerThePublic had 110,000. Semrush made up 45.5% of all SEO tool searches we track, and AnswerThePublic accounted for 6%. - Semrush was ahead of AnswerThePublic in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, AnswerThePublic’s share of searches among SEO tools worldwide moved from 7.4% to 6%, and its estimated monthly branded searches moved from 165K to 110K. - Across the 12 months ending September 2026, Semrush’s share of searches among SEO tools worldwide moved from 37.4% to 45.5%, and its estimated monthly branded searches held steady at 838K. ## Top SEO tools in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Semrush appeared in all five answers. AnswerThePublic was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Semrush was listed before AnswerThePublic in four out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Semrush | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Ahrefs | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Screaming Frog | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | SE Ranking | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Google Keyword Planner | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | AnswerThePublic | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | Moz Pro | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | Mangools | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | Ubersuggest | 9th | 0 of 3 | 1 of 2 | 1 of 5 | | Serpstat | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about SEO tools - Asked ChatGPT "Which SEO tool should I use?": 1. Semrush, 2. Ahrefs, 3. SE Ranking, 4. Screaming Frog - Asked ChatGPT "What are the best SEO tools?": 1. Semrush, 2. Ahrefs, 3. Screaming Frog, 4. SE Ranking, 5. Moz Pro - Asked ChatGPT "What's the best SEO tool for search marketing?": 1. Semrush, 2. Ahrefs, 3. Screaming Frog, 4. Moz Pro - Searched Google, AI Overview "seo tools": 1. Semrush, 2. Ahrefs, 3. SE Ranking, 4. Screaming Frog, 5. Mangools, 6. AnswerThePublic, 7. Google Keyword Planner - Searched Google, AI Overview "keyword research tool": 1. Google Keyword Planner, 2. Ahrefs, 3. AnswerThePublic, 4. Semrush, 5. Ubersuggest Not named in any answer: Serpstat. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for SEO tools worldwide in September 2026? - In September 2026, Semrush gained share of searches among SEO tools worldwide, from 42.3% to 45.5%. - In September 2026, AnswerThePublic lost share of searches among SEO tools worldwide, from 7.8% to 6%. ## Month by month | Month | AnswerThePublic estimated searches | AnswerThePublic Share of Search | AnswerThePublic rank | Semrush estimated searches | Semrush Share of Search | Semrush rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 165K | 7.4% | 5 | 838K | 37.4% | 1 | | Nov 2025 | 201K | 9.4% | 5 | 845K | 39.6% | 1 | | Dec 2025 | 165K | 9.7% | 5 | 691K | 40.8% | 1 | | Jan 2026 | 201K | 10.3% | 5 | 688K | 35.2% | 1 | | Feb 2026 | 201K | 10.5% | 5 | 691K | 36.2% | 1 | | Mar 2026 | 165K | 6% | 5 | 1.5M | 54.6% | 1 | | Apr 2026 | 201K | 9.3% | 5 | 897K | 41.5% | 1 | | May 2026 | 165K | 8.4% | 5 | 723K | 37% | 1 | | Jun 2026 | 165K | 9% | 5 | 747K | 40.9% | 1 | | Jul 2026 | 135K | 7.5% | 5 | 723K | 39.9% | 1 | | Aug 2026 | 135K | 7.8% | 5 | 734K | 42.3% | 1 | | Sep 2026 | 110K | 6% | 5 | 838K | 45.5% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using AnswerThePublic’s and Semrush’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **AnswerThePublic**: Measured on the search term “answerthepublic”. - **Semrush**: Measured on the search terms “semrush” and “semrush seo tool”, summed into one figure. - [AnswerThePublic profile](/demand/global-en/brands/answerthepublic) - [Semrush profile](/demand/global-en/brands/semrush) - [All SEO tools worldwide](/demand/global-en/categories/seo-tools): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is AnswerThePublic or Semrush more popular in search? In September 2026, Semrush had more branded searches than AnswerThePublic among SEO tools worldwide. Semrush had about 838,000 branded searches, while AnswerThePublic had 110,000. Semrush made up 45.5% of all SEO tool searches we track, and AnswerThePublic accounted for 6%. ## Cite this page Brandwave. "AnswerThePublic vs Semrush: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/seo-tools/compare/answerthepublic-vs-semrush This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/seo-tools/compare/answerthepublic-vs-semrush. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.