--- title: "Camtasia vs ScreenPal: Which is more popular by branded search?" description: "Which is more popular in search, Camtasia or ScreenPal? Compare estimated monthly branded-search demand and Share of Search inside the Screenshot and screencast tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/screenshot-and-screencast-tools/compare/camtasia-vs-screenpal" publisher: "Brandwave" --- # Camtasia vs ScreenPal: Which is more popular by branded search? Which is more popular in search, Camtasia or ScreenPal? Compare estimated monthly branded-search demand and Share of Search inside the Screenshot and screencast tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Camtasia and ScreenPal - **Competitive set**: Screenshot and screencast tools - **Market**: Global - **Month measured**: Aug 2026 - **Camtasia Share of Search**: 18.7% - **ScreenPal Share of Search**: 23.1% ## Which is more popular in search, Camtasia or ScreenPal? - In August 2026, ScreenPal had more branded searches than Camtasia among screenshot and screencast tools worldwide. ScreenPal was estimated to have 91.5K branded searches compared to Camtasia’s 74K, and held a 23.1% Share of Search versus Camtasia’s 18.7%. - ScreenPal was ahead of Camtasia in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Camtasia’s estimated Share of Search among screenshot and screencast tools worldwide moved from 22.8% to 18.7%, and its estimated monthly branded searches moved from 110K to 74K. - Across the 11 months ending August 2026, ScreenPal’s estimated Share of Search among screenshot and screencast tools worldwide moved from 26.6% to 23.1%, and its estimated monthly branded searches moved from 128K to 91.5K. ## How did search popularity change for screenshot and screencast tools worldwide in August 2026? - In August 2026, ScreenPal gained estimated Share of Search among screenshot and screencast tools worldwide, from 17.2% to 23.1%. - In August 2026, Camtasia gained estimated Share of Search among screenshot and screencast tools worldwide, from 16.7% to 18.7%. ## Month by month | Month | Camtasia estimated searches | Camtasia Share of Search | Camtasia rank | ScreenPal estimated searches | ScreenPal Share of Search | ScreenPal rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 110K | 22.8% | 3 | 128K | 26.6% | 2 | | Nov 2025 | 110K | 22.6% | 3 | 129K | 26.6% | 2 | | Dec 2025 | 90.5K | 19.5% | 3 | 121K | 26.2% | 2 | | Jan 2026 | 110K | 19.5% | 3 | 147K | 26% | 2 | | Feb 2026 | 90.5K | 18.9% | 3 | 104K | 21.7% | 2 | | Mar 2026 | 110K | 17.7% | 3 | 135K | 21.7% | 2 | | Apr 2026 | 90.5K | 15.3% | 3 | 139K | 23.5% | 2 | | May 2026 | 90.5K | 17.6% | 3 | 111K | 21.5% | 2 | | Jun 2026 | 74K | 16.1% | 3 | 79.7K | 17.3% | 2 | | Jul 2026 | 74K | 16.7% | 3 | 76.2K | 17.2% | 2 | | Aug 2026 | 74K | 18.7% | 3 | 91.5K | 23.1% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Camtasia’s and ScreenPal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Camtasia**: Measured on the search term “camtasia”. - **ScreenPal**: Measured on the search terms “screen pal”, “screencast o matic”, “screenpal”, “screenpal app”, “screenpal com”, “screenpal screen recorder” and “screenpal software”, summed into one figure. - [Camtasia profile](/demand/global-en/brands/camtasia) - [ScreenPal profile](/demand/global-en/brands/screenpal) - [All screenshot and screencast tools worldwide](/demand/global-en/categories/screenshot-and-screencast-tools): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Camtasia or ScreenPal? In August 2026, ScreenPal had more branded searches than Camtasia among screenshot and screencast tools worldwide. ScreenPal was estimated to have 91.5K branded searches compared to Camtasia’s 74K, and held a 23.1% Share of Search versus Camtasia’s 18.7%. ## Cite this page Brandwave. "Camtasia vs ScreenPal: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/screenshot-and-screencast-tools/compare/camtasia-vs-screenpal This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/screenshot-and-screencast-tools/compare/camtasia-vs-screenpal. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.