---
title: "Makita vs Mirka: Which is searched more?"
description: "Is Makita or Mirka more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sander brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/sander-brands/compare/makita-vs-mirka"
publisher: "Brandwave"
---

# Makita vs Mirka: Which is searched more?

Is Makita or Mirka more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sander brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Makita and Mirka
- **Competitive set**: Sander brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Makita Share of Search**: 36%
- **Mirka Share of Search**: 1.2%

## Is Makita or Mirka more popular in search?

- In September 2026, Makita had more branded searches than Mirka among sander brands worldwide. Makita had about 1 million branded searches, while Mirka had 33,100. Makita made up 36% of all sander brand searches we track, and Mirka accounted for 1.2%.
- Makita was ahead of Mirka in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Makita’s share of searches among sander brands worldwide moved from 43% to 36%, and its estimated monthly branded searches moved from 1.4M to 1M.
- Across the 12 months ending September 2026, Mirka’s share of searches among sander brands worldwide held steady at 1.2%, and its estimated monthly branded searches moved from 40.5K to 33.1K.

## Top sander brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Makita appeared in all five answers. Mirka was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Makita was listed before Mirka in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Makita | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| DeWalt | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Bosch | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Festool | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Mirka | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Ryobi | 6th | 1 of 3 | 1 of 2 | 2 of 5 |

## Every AI answer about sander brands

- Asked ChatGPT "Which sander brand should I buy?": 1. DeWalt, 2. Makita, 3. Bosch, 4. Ryobi
- Asked ChatGPT "What are the best sander brands?": 1. Makita, 2. Bosch, 3. DeWalt, 4. Festool, 5. Mirka
- Asked ChatGPT "What's the best sander brand for woodworking projects?": 1. Festool, 2. Makita, 3. Bosch, 4. Mirka, 5. DeWalt
- Searched Google, AI Overview "orbital sander": 1. DeWalt, 2. Makita, 3. Ryobi
- Searched Google, AI Overview "random orbital sander": 1. DeWalt, 2. Makita, 3. Bosch

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for sander brands worldwide in September 2026?

- In September 2026, Makita gained share of searches among sander brands worldwide, from 35.2% to 36%.
- Estimated monthly branded searches for Mirka worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

## Month by month

| Month | Makita estimated searches | Makita Share of Search | Makita rank | Mirka estimated searches | Mirka Share of Search | Mirka rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.4M | 43% | 1 | 40.5K | 1.2% | 6 |
| Nov 2025 | 1.4M | 38.8% | 1 | 40.5K | 1.1% | 6 |
| Dec 2025 | 1.2M | 36.9% | 1 | 33.1K | 1% | 6 |
| Jan 2026 | 983K | 35.1% | 1 | 40.5K | 1.4% | 6 |
| Feb 2026 | 963K | 36.7% | 1 | 40.5K | 1.5% | 6 |
| Mar 2026 | 1.2M | 37.1% | 1 | 40.5K | 1.3% | 6 |
| Apr 2026 | 983K | 33.9% | 1 | 40.5K | 1.4% | 6 |
| May 2026 | 994K | 33.6% | 1 | 33.1K | 1.1% | 6 |
| Jun 2026 | 994K | 33.2% | 1 | 33.1K | 1.1% | 6 |
| Jul 2026 | 813K | 32.7% | 1 | 33.1K | 1.3% | 6 |
| Aug 2026 | 994K | 35.2% | 1 | 33.1K | 1.2% | 6 |
| Sep 2026 | 1M | 36% | 1 | 33.1K | 1.2% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Makita’s and Mirka’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Makita**: Measured on the search terms “makita”, “makita battery”, “makita drill” and “makita tool”, summed into one figure.
- **Mirka**: Measured on the search term “mirka”.

- [Makita profile](/demand/global-en/brands/makita)
- [Mirka profile](/demand/global-en/brands/mirka)
- [All sander brands worldwide](/demand/global-en/categories/sander-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Makita or Mirka more popular in search?

In September 2026, Makita had more branded searches than Mirka among sander brands worldwide. Makita had about 1 million branded searches, while Mirka had 33,100. Makita made up 36% of all sander brand searches we track, and Mirka accounted for 1.2%.

## Cite this page

Brandwave. "Makita vs Mirka: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/sander-brands/compare/makita-vs-mirka

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/sander-brands/compare/makita-vs-mirka. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
